[매장탐방] September’s Game Store Painted with Splatoon 3 Ink


To use an intuitive analogy, the most memorable things about this store visit are neon colors and sky blue. Yes. These are the main colors of popular games on the Nintendo Switch (hereafter Nintendo) and PlayStation (hereafter referred to as PS), respectively.

Didn’t PS only show sky blue for a while? That’s right. But the depth of that color has changed. If the sky blue of the past half year was the blue sky blue of Horizon Forbidden West, the sky blue this time has changed to the chill blue of God of War Ragnarok.

PS camp ready to be covered with winter sky blue instead of water color

The number one contributor to the rebound in the PS camp’s atmosphere is God of War Ragnarok, which will be released on November 9th. In addition, high-quality sports games such as FIFA 23 and NBA 2K23 began to be released one by one and attracted the hearts of existing fans also had a significant impact. The view of the store official was that it might be because the performance of the device is good enough to implement a look similar to a real player, and it is because it attracts the interest of series fans and sports fans together.

The popularity of The Last of Us Part 1 also increased. Last month, it was not easy to predict the box office due to half doubt and half interest, but the sales volume was quite good compared to the reviews. Although it cannot compare to the popularity of The Last of Us at the time of its release, a store official explained that there were still many people who bought it to enjoy great graphics.

▲ God of War Ragnarok reservation is in progress online (Photo: Game Mecca shooting)
The Last of Us Part 1, which received a lot of reviews that surprisingly received a good response (Photo: Game Mecca shooting)
▲ The Last of Us Part 1, which has received a lot of reviews saying it was surprisingly good (Photo: Game Mecca shooting)

In addition, I was able to hear that Saints Row, which is said to have unexpectedly disappointed existing fans, showed not bad sales. In the case of Call of Duty: Modern Warfare 2 2022, it is said that interest is not so high. The common opinion of store officials was that “the former is still the name value, and the latter is probably because the price entry barrier experienced by users is too high.”

Anyway, I was able to clearly feel that the store was revitalized as the number of titles with high interest increased compared to last month. As shown, in the case of PlayStation Plus Yongsan I’Park Mall, the two demo units that had stopped operating began to operate together. I was relieved to see the demonstration group, which I had not seen for a while, reactivated, or to see several titles mentioned.

The PlayStation Plus Yongsan I'Park Mall store is running two demonstration units at the same time (Photo: Game Mecca shooting)
▲ PlayStation Plus Yongsan I’Park Mall is running two demonstration units at the same time (Photo: Game Mecca shooting)
It's been a while since various changes have occurred in the PS5 title position (Photo: Game Mecca shooting)
▲ It was a month of various changes in the PS5 title position after a long time (Photo: Game Mecca shooting)

Splatoon 3 soaks Nintendo in ink

Unlike PS, which confirmed the promotion of various titles, the Nintendo camp was particularly enthusiastic about Splatoon 3. By analogy, it would not be an exaggeration to say that other titles were exhausted by the heat of Splatoon 3. In all stores dealing with Nintendo titles, you could hear the common saying, “Splatoon is the best selling title in September.” In addition, it was also reported that the demand for official goods with Splatoon Edition as well as Splatoon was high.

This interest also affected the Chuseok special in early September. An official from the Nintendo Daewon Shop store said, “In the case of Chuseok, the sales of other titles increase along with the new releases released that month, but this time the situation was a little unusual.” That’s more than the sales of Discovery, Pokemon Legend Arceus, and Nintendo Switch Sports added up.” “Splatoon 3 is already sold out,” said an official from the playground store at the Kukje Electronics Market.

Splatoon, which took first place, sold more than the four titles below (Photo: Game Mecca)
▲ Splatoon, who took the first place, sold more than the four titles below (Photo: Game Mecca shooting)
It is said that only this amount of Splatoon goods, which filled the shelves for a while, remained (Photo: Game Mecca shooting)
▲ It is said that only this amount of Splatoon goods, which filled the shelves for a while, remain (Photo: Game Mecca shooting)

If there is God of War Ragnarok as the PS’s most anticipated game in October, Bayonetta 3 is ready for Nintendo’s camp. Considering that all the titles that drove Nintendo this year have in common that they have a wide target age group, it is also true to wonder how much influence Bayonetta 3, which has been judged to be unusable for teenagers, will have in common. This is because the Bayonetta 3 limited edition ‘Trinity Masquerade Edition’ has been sold out since the day of reservation.

On the day of the interview, even on the day of the interview, it was possible to confirm that a small amount of Trinity Masquerade Edition was left in the Daewon Shop, which had a high number of visits from family customers. Already showing such fierce popularity, the title that will lead the Nintendo camp in October will be Splatoon 3 or Bayonetta 3.

There was a limited edition of Bayonetta 3 that I couldn't buy because it was not available at other reservation sites (Photo: Game Mecca shooting)
▲ There was a limited edition of Bayonetta 3 that I couldn’t buy because it was not available at other reservation sites (Photo: Game Mecca shooting)
Mario + Rabbid Shining Hope will also be available in October (Photo: Game Mecca shooting)
▲ Mario + Rabbid Shining Hope will also be available in October (Photo: Game Mecca shooting)

I bought it for five thousand won~ I’m selling it for ten thousand won~ I’m a scammer~

In summary, both Nintendo and PS are cruising in September. In particular, it is encouraging that PS has regained vitality after a long time since the launch of Elden Ring and Horizon Forbidden West in February. However, the reef keeps trying to tie its feet to the vitality it has found. This is because of the resale of PS5 console devices aimed at the exchange rate and the resale of Splatoon goods aimed at rarity.

“It is upsetting that the things prepared for users will be used by someone else’s business, and it will hurt that users buy more expensive than the original price, and it’s upsetting that more users can’t go.” That is. If the resellers bring in people around them or even foreigners to make purchases, limiting purchases or refusing to sell, it is often the case that they are also customers in the field. As it is a time when you need to be careful not to damage your purchase, it would be better to avoid purchasing from an unofficial vendor.

Splatoon Cushion, which suffered from shortages due to resale (Photo: Game Mecca shooting)
▲ Splatoon Cushion, which suffered from shortages due to resale (Photo: Game Mecca shooting)
It is time to strive to eradicate resale through official goods (Photo: Game Mecca shooting)
▲ We recommend safe purchases through official purchasers even for damage prevention and eradication (Photo: Game Mecca taken)

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