While the smartphone is slowly killing the digital compact market, Canon does not give up and launches the PowerShot ZOOM, a very original device halfway between the pocket telescope and a spotting scope of the 21st century.
For many of us, the smartphone has come to replace the camera when traveling and in countless everyday situations. This has prompted the major camera manufacturers to abandon compacts to move towards much more high-end cameras, and resolutely turned towards professionals. This is the case of Canon, for example, which recently launched its EOS-R5, a box packed with technologies but sold at a significant price of 4,499 euros (bare box).
However, if there is one area where smartphones remain limited to this day, it is in their zoom. Certainly, some models do offer zooms that can go up to X100, like what the Galaxy S20 Ultra, but such clichés unfortunately remain very little exploitable in practice. To do this, nothing beats a real optical zoom, and Canon has understood that with the new PowerShot ZOOM, an ultra compact camera equipped with a 100mm lens that can extend up to 400mm (f / 5.6 to f / 6.3)! The device is, in addition, capable of fetching the 800 mm with digital processing. A real small pocket telescope.
Canon’s PowerShot ZOOM is based on a small stabilized 12.1-megapixel 1/3 inch CMOS sensor. There is even an autofocus with, please, face recognition and the possibility of shooting videos in Full HD or bursts of photos at 10 fps, all with an ISO sensitivity between 100 and 3200 To make it even more compact, Canon offers the possibility of controlling its camera from a smartphone, giving the latter the decent zoom that it lacked. Otherwise, there are very simplistic controls on the device: a REC button, a PHOTO button and a small rotary wheel.
Unfortunately, the device will not be available from us, at least not right away. Canon funded its PowerShot ZOOM through a crowdfunding campaign in Japan, which managed to meet its goals in just 13 hours. It will therefore be launched for the equivalent of 250 euros in the Archipelago, and its success will probably condition a possible launch in our regions.
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