On the evening of December 31st, the 2022 Jiangsu Satellite TV New Year’s Eve concert kicked off. Tianyi Digital Life Technology Co., Ltd. continued to provide a strong support with innovative technology, 4K ultra-high-definition live broadcast of Jiangsu Satellite TV’s New Year’s Eve concert, and in the Xiaoyi Butler APP, Yi Viewing the simultaneous live broadcast of China’s slow live broadcast platform provides users with a new vision of gluttonous feast.
In 2022, Jiangsu Satellite TV’s New Year’s Eve concert will continue with the theme of “Lighting Up Happiness with Struggle”, inviting artists such as Cai Xukun, Li Yuchun, Zhang Jie, Zhang Jingying, Deng Ziqi, etc. to pay tribute to the will of struggle and the power of creativity through the meticulously designed eight chapters. , The fruit of development, spread the strong voice of the times.
Multi-screen live broadcast of the New Year’s Eve concert to meet the needs of different users
China Telecom Tianyi HD has been broadcasting 4K live broadcasts of Jiangsu Satellite TV’s New Year’s Eve concerts for many years, bringing new breakthroughs in live broadcast technology and business forms every year. With the strong support of 4K ultra-high-definition live broadcast technology, the live broadcast quality is exquisite and more immersive, allowing Tianyi HD users to enjoy the new year’s celebration of true singing, strength, technology and temperature without leaving home.
In addition to the live broadcast on the big screen, the Xiaoyi Butler APP also simultaneously broadcasted the show to provide differentiated content for Xiaoyi Butler users, and leveraged the influence of Jiangsu Satellite TV’s New Year’s Eve concert to increase user stickiness, increase retention and increase retention rate. User activity. Different from previous years, the “Wing Lan China” slow live broadcast platform joined the Jiangsu Satellite TV New Year’s Eve concert live broadcast camp for the first time, and the live broadcast was synchronized on the “Wing Lan China” selected column to meet the viewing needs of different users.
Innovative gameplay unlocks New Year’s Eve technology and quality blessing strength out of the circle
Affected by the epidemic, more audiences gathered in front of the TV to watch the New Year’s Eve concert. The application of 4K live broadcast and multi-view live broadcast technology made the New Year’s Eve concert new and strange.
Tianyi Digital Life Technology Co., Ltd. has opened up the national ultra-high-definition live broadcast transmission link. As a partner of Jiangsu Satellite TV’s 4K live broadcast, thanks to the 4K ultra-high-definition live broadcast technology, the video quality is 4 times more than the total pixels of the 1080P picture quality. Ultra-clear restoration of the concert scene, allowing the audience to clearly capture the smiles of “Idol” and enjoy the wonderful interpretation of the stars.
In order to enrich the fun and increase user stickiness, Tianyi HD and Jiangsu Satellite TV jointly launched a prize-winning interactive activity to build an interactive area for the Tianyi HD New Year’s Eve concert to provide users with generous prizes such as live tickets for the Jiangsu Satellite TV New Year’s Eve concert.
At the New Year’s Eve concert, Jiangsu Satellite TV also specially arranged for the host to introduce the cooperation between the two parties. Tianyi Digital Life Technology Co., Ltd. also integrates Tianyi HD, Xiaoyi Butler and other publicity resources to promote Jiangsu Satellite TV’s New Year’s Eve concert, using the boot and homepage to effectively promote the New Year’s Eve concert to attract users to participate and increase user enthusiasm.
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