Dubai hosts the first “Volvo Studio” in the region

Dubai: «The Gulf»
Trading Enterprises, a subsidiary of Al-Futtaim Group, the exclusive distributor of Volvo cars in the UAE, has revealed the launch of “Volvo Studio”, a first-of-its-kind shopping experience in the region that highlights the automotive brand’s commitment to driving change in the automotive industry.
The Volvo Studio is located in Dubai Festival Plaza, Jebel Ali District, and is open daily from 10 am to 10 pm, providing customers with an unparalleled buying experience in the automotive world.
Through the Volvo Studio, Volvo Cars aims to make the car buying experience more modern for its customers, as they will enjoy an enhanced shopping opportunity complete with customized performance experiences and the highest quality of service, all of which are inspiring synonyms in the automotive world.
The launch of the Volvo Studio is a pioneering transformation in how and where the automotive industry attracts customers. It also distinguishes Volvo in terms of its aspiration to break the traditional mold of retail and complete online car sales by 2030. This trend is in line with Al-Futtaim Motors Group’s strategy of integrated end-to-end omnichannel retailing to make the traditional car buying experience more different and accelerate online sales .
Oscar Rivoli, Managing Director of Trading Enterprises, commented: “Through Al-Futtaim’s inherently customer-focused approach and relentless pursuit of perfection, we are committed to continuously diversifying our offerings and fulfilling our commitment to enriching our customers’ lives every day. We are pleased to announce the opening of the Volvo Studio, a groundbreaking experience in the future of customer purchases in the automotive industry and testament to our commitment to leading the future of the UAE. In line with Volvo’s 2030 electrification and online strategy, we want to offer our customers a convenient way to try and buy Volvo cars. Simplicity and comfort are the key to all our achievements.”

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