Emirates News Agency – “Expo 2020 Dubai” and City Football Group launch partnership to promote the international event through Manchester City and Mumbai City

Expo 2020 will be the official exhibition partner of the English Premier League champions.

– Manchester City will have a presence at the Expo and will promote the event across the group’s clubs in the world.

Expo 2020 will also become an official partner of Mumbai City FC. Indian League Champion.

DUBAI, 28th June, 2020 (WAM) — Expo 2020 Dubai and City Football Group have launched a new partnership that will make the biggest event in the Arab world the official exhibition partner of Manchester City, the English Premier League football champion.

Under the partnership, which will build on the global popularity of football to make Expo 2020 Dubai better known around the world, Expo 2020 will also become an official partner of Mumbai City FC, the Indian Super League champions.

From October 1 to March 31, 2022, Expo 2020 Dubai will be a global experience that cannot be missed, welcoming more than 190 countries, and providing a platform for a variety of vibrant events, including innovation, culture, art, music and sports.

This partnership will make City Football Group part of the first World Expo to be held in the Middle East, Africa and South Asia region, to advance knowledge through pioneering global initiatives to drive social change through football and spread values ​​based on innovation and sustainability.

Sholto Douglas-Home, CEO, Communications, Marketing and Sales, Expo 2020 Dubai, said: “At Expo 2020 we are all excited with City Football Group to bring people together for meaningful change in important areas, such as youth empowerment, gender equality and inclusion, as well as the use of Technology for the benefit and the good.

As the Official Exhibition Partner of Manchester City, and Official Partner of Mumbai City FC, we are excited to see how the powerful global language of football can inspire millions of people around the world to be part of a truly exceptional World Expo and a historic stop in this vast region. .

He added that this partnership represents a distinguished addition to Expo 2020’s record of cooperation with a number of prominent sports worldwide, including our official partnership with the Formula 1 World Championship and the Rajasthan Royals team in the Indian Premier League, a record to which we will soon add more sports partnerships.

Roel de Vries, Chief Operating Officer, City Football Group, said: “At Manchester City we work hard to provide the best solutions for success, both on the pitch and in everything else we do, to engage with our worldwide fan base, operate in a sustainable manner and help support our societies. Partnering with Expo 2020 Dubai and exploring this huge amount of experience and expertise will give the club a great opportunity to develop its knowledge in many aspects.. We are also looking forward to revealing Manchester City’s presence at Expo 2020 Dubai, where we will show the world how the club takes a leadership seat in the football industry .

Embodying the global character of Expo 2020 and its participants, as well as the diverse and multicultural demographics in the United Arab Emirates, this partnership will reach the world through the wider network of City Football Group clubs, through an impressive range of local activities that we are planning in a number of the group’s clubs, Including New York City FC and Melbourne City F. C and Yokohama F. Marinos.

Expo 2020 Dubai aims to bring the peoples of the world together to build bridges of cooperation, inspire action, and provide solutions to real challenges. Over the course of 182 days of excitement, intellectual enlightenment and inspiration, Expo 2020 Dubai will invite millions of visitors to participate in creating a new world, while learning about real-world innovations that will leave a meaningful and positive imprint on our planet and its inhabitants.

City Football Group is currently providing advisory services to Mumbai City FC and has entered into a partnership to acquire a majority stake in the Indian club.

The deal is still awaiting final approvals.


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