2023-04-24 04:30:00
No more ads for ice cream and chips for children! At least, within a few weeks. From June 1, the world of marketing is indeed forced to respect new restrictions in terms of advertising to the youngest.
At present, “53 individual companies have already signed the Belgian Pledge since 2012, by which they undertake to limit marketing to children to products meeting specific nutritional criteria”, recalls the Federation of the industry. Belgian food (Fevia). Here, the sector goes further since it includes these commitments in the new advertising code for foodstuffs.
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#advertisements #chips #ice #cream #aimed #children