New fast-food restaurant brings Hawaiian flair to Wiesbaden

Wiesbaden’s gastronomy scene has recently been enriched by Hawaiian fast food and vegetable smoothies in “Ma’loa”, while Nerostraße has had to say goodbye.

Healthy smoothies and vitamin-rich Poké Bowls can be found at Sveatoslav Hamburg’s and his wife’s “Ma’loa” in the pedestrian zone.
(Photo: Carsten Siemon)

WIESBADEN – Sandy beaches and flower chains, coconuts and hula dancing are associations that are often associated with Hawaii. There is no dancing in the newly opened “Ma’loa” in Langgasse, where life has returned after more than a year of vacancy after the “Hofpfisterei” branch closed: But the Hawaiian way of life is reflected in the wood-plant interior including two swing seats and of course picked up on the menu. “We are healthy fast food,” Sveatoslav Hamburg explains the concept.

Because instead of bratwurst, fries or doner kebabs, there are poké bowls here: fresh vegetables, fruit, nuts, fish, meat or tofu and sauce are on a bed of rice, zucchini noodles or baby spinach. For example, chicken with edamame, cucumber, spring onions, peanut butter flavor, seaweed salad and peanuts or tofu with cucumber, pineapple, spring onions, mango, coconut chips and a spicy dressing.

Free choice of ingredients popular with Wiesbadeners

The people of Wiesbaden particularly like the option of combining the ingredients individually, such as kimchi, quinoa or sweet potato salad, avocado, tuna, salmon and chicken, as well as many other options. Vegans and vegetarians will find what they are looking for here, and gluten-free products are also used.

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The selection is rounded off by soups, desserts, ice cream and smoothies (both with fruit and vegetables).

The Berlin chain already has 15 branches nationwide via franchisees, and it will soon also be opening in Dresden, Bremen, Mannheim and Münster. The offer is actually aimed at the target group of people in their mid-twenties to mid-forties, but the people of Wiesbaden are keen to experiment, reports Hamburg: Nutrition-conscious young people come to the store just as much as senior citizens. Although he and his wife are from Darmstadt, Wiesbaden was a definite location for both of them: “We love Wiesbaden, it has a lot to offer culturally and aesthetically,” he enthuses. During a private stay, he happened to pass by the premises and fell in love straight away. “You could say it was fate.”

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“Feinkost Briore” also recently opened on Niederwaldstrasse; Schwalbacher Strasse is also growing in terms of culinary delights: the “Ariana Supermarket” with Afghan and Persian specialties will soon be opening here. With Tay Düz, a well-known figure from the nightlife has meanwhile said goodbye: He is now in the field for an energy drink company and is responsible for the scene gastronomy in Wiesbaden, Mainz, Offenbach and Hanau. His club bar “Amigos Backstage” will remain on Nerostraße, even with the proven team and the established concept: the operator is new, but does not want to be named publicly yet. “Amigos Backstage” will remain closed over the Pentecost weekend, but it is expected to start again from Thursday next week. “I’m staying true to Wiesbaden,” announces Düz, no matter how much Berlin attracts him. And he will also stop by his former shop from a little distance: “I will definitely still be a guest there, after all there is so much love and work in it.”

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