The director of the announcement of the new Riyadh season, Muhammad Al-Mulla, revealed an idea The advertisement in which he reviewed the activities of the Riyadh seasonWhich simulates the famous series “Game of Thrones” and the secret of choosing the phrase “Happened Her Boom”.
Al-Mulla explained, during an intervention on the “My Lady” program on the “Rotana Khaleejia” channel, that the idea came at the request of the head of the General Authority for Entertainment, Turki Al-Sheikh, after he suggested making an advertisement for the Riyadh season linked to the series “Game of Thrones”, noting. The aim of the advertisement is to market the areas in Riyadh in the manner of the famous series.
Regarding the selection of the phrase “Winter is coming,” which was at the beginning of the advertisement, he indicated that it was quoted from a famous sentence in the series that says “winter is coming,” and translating it into the Saudi dialect, it became “It blew up,” noting that all the sites have not yet been built, but it is a mixture of patterns. The “Game of Thrones” series, and the regions of the Riyadh season.
He pointed out that the main idea of the advertisement is to market the areas of the Riyadh season and urged the public to visit them, noting that the celebrities who appeared in the advertisement when the idea was presented to them welcomed and agreed immediately, stating that the reason for their welcome came due to the success of the “Dreams of the Age” advertisement, which was also well received. from the audience.
He added that the difficulties they faced was that the advertisement be on the same level as the series “Game of Thrones” or close to it, noting that the implementation of the advertisement took only 10 days, and they were keen to pay attention to all the details in terms of clothes, decorations, lighting and cinematography.
Muhammad Al-Mulla.. Director: His Excellency Chancellor Turki Al-Sheikh requested an advertisement idea for #Riyadh_Season Linked to Game of Thrones..that’s why it was a sentence #hibahabooba#fantasymore@RiyadhSeason@GEA_SA@Turki_alalshikh#Riyadh_Season 2 @VisitSaudiAR#Madam_Program #Rotana_Gulf pic.twitter.com/c016mw6rqe
– My Lady Program (@sayyidaty) January 15, 2022