Orthez: communication, a major – and sensitive – issue

During the last city council, Tuesday, May 24, Mayor Emmanuel Hanon indicated that elected officials from different political sides had been consulted on the subject. Discussions focused in particular on equal treatment in terms of public expression, hence the decision to grant four spaces of 4,000 characters each to the different components of the assembly: to the majority, and to the three currents of ‘opposition. “The constituent groups of the municipal council are appreciated at the time of the elections”, specified the mayor in response to the opponent Luis-Miguel Conejero, who wondered about the possibility of a distinct space of expression devolved to elected officials. of Sainte-Suzanne from the majority, but in internal dissent for months.

The reaction of Valérie Marquehosse, elected on the mayor’s list and on the advisory council of Sainte-Suzanne, was not long in coming. Disagreeing on the investments allocated to her associated municipality – she and the deputy mayor Anita Beuste did not approve the last two budgets of the City – she expressed her “disappointment” at not having been consulted on the future body of communication: “Beyond the fact that you do not want information on the associated municipality to appear in this magazine, Anita Beuste and I find it very damaging to have been excluded from this meeting”, she said. lamented. “I consulted the various groups resulting from the elections, reiterated the mayor. This is what I also did for the group to which you belonged, and which you decided, at some point, to leave. The intervention was followed by an eloquent silence.

Application pour smartphones

“The advisory council is also legitimate to release its newspaper, wanted to comment on the opponent Luis-Miguel Conejero. So if by chance in the city magazine you cannot express yourself as representatives of Sainte-Suzanne, you are free to take out a village newspaper. To which he was told that the communication medium mentioned already existed…

Exchanges that illustrate to what extent communication has become a major and sensitive issue for elected officials of all stripes within communities.

The mayor invoked the concept of “territorial marketing” to convince of the usefulness of the new window in favor of the image of Orthez. He also announced the launch – hoped for in the fall – of a smartphone application dedicated to the City. And this, in order to diversify the communication channels and media on which to “deliver immediate and regular information”.

The next council meeting is scheduled for Tuesday, July 5.

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