Samsung places high hopes on the Galaxy S21 to boost its smartphone sales

SEOUL, Jan.17 (Yonhap) – Samsung Electronics Co. hopes to boost sales of its smartphones with its latest flagship series, the Galaxy S21, which incorporates improved cameras and flawless digital experiences at a good price, said the head of its mobile business, this Sunday.

Samsung unveiled the Galaxy S21 family at an online event on Friday: the entry-level S21, the mid-tier S21 + and the high-end S21 Ultra.

Of the three models, the top-end S21 Ultra is compatible with the S-Pen stylus, which was previously only used for Galaxy Note tablets. Although the S-Pen will be sold separately, this is the first time that Samsung has included stylus functions, from drawing to taking notes, in its Galaxy S series.

Samsung said the S21 Ultra boasts its smartest and brightest display, with a quad rear camera setup, a dual telephoto system, and 4K resolution video capabilities.

Roh Tae-moon, who runs Samsung’s mobile communications business, said, in questions and answers posted in the company’s press room, that from the unique experience of leading super-smart professional-quality cameras and video The industry for the S21 Ultra, up to a basic flagship experience available across the entire S21 series, hopes to offer consumers incredible experiences at a great value.

Roh said the company will collaborate with other industry leaders to deliver seamless digital experiences across various platforms at home and even in cars, by allowing Galaxy S21 users to control various smart devices and open compatible car doors.

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