Snapchat has introduced a new section on the platform with which it seeks to enhance the virality of the content created by the users themselves, with the particularity that it will pay those responsible for those who achieve better performance.
Snapchat ‘Highlights’ seek to help users “discover the funniest Snaps the community has created“, and share them with your contacts,” both inside and outside “of the platform, as reported by Snap on his blog.
The function, however, does not allow you to comment on the publication within Snapchat or send messages to the creators if they are private users, something that does occur with other similar formats on platforms such as TikTok, Instagram or Twitter. Yes, you can indicate the ones you like the most.
A peculiarity that accompanies ‘Featured’ is that the company will distribute a million dollars every day to users whose content works well. But they must meet a series of guidelines set by Snap and be over 16 years old.
To be eligible for remuneration, users first have to apply to participate in this program and subsequently receive a validation from the Snapchat team, as a representative has informed Mashable.
The company you have not specified what it means for a Snap to work wellIt will vary depending on what stands out each day. In addition, the contents will not show hit counters, or at least they will not be seen publicly.
The company has reported that ‘Featured’ is now available in the United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Norway, Sweden, Denmark, Germany and France, and will “soon” reach more countries.