The boss ofAlfa Romeo will have taken advantage of his stint on Gold Morning Business on BFM Business on the morning of Friday, September 17 to throw a few spikes at Tesla. Jean-Philippe Learned took advantage of this media release to announce the new releases of his company. We remember that the manufacturer also wants to move into the 100% electric range in the coming years.
Fully electric in 2024
The manufacturer will start next year with an SUV. It will be more precisely a Tonal SUV, a hybrid model. The CEO of Alfa Romeo took this opportunity to differentiate between his model that he is about to put into circulation and that of the wealthy businessman Elon Musk.
“We are starting to electrify our offer with the launch of Tonale”, he launched initially before specifying that the completely electric offer of his company will be effective in 2024. He also insisted that he insists that his vehicles are not connected and minimalist cars .
“You must always feel the pleasure of driving”
“On Alfa Romeo, you must always feel the pleasure of driving”, remarked the boss ofAlfa Romeo. “Alfa Romeo has a very particular positioning: the driver in the center, as few screens as possible in the car,” he continued. “I don’t sell an iPad with a car around”, he added to tackle the boss of Tesla.