Will social networks become a “safe place”? This is the direction Discord seems to be heading. The platform, which has seen renewed interest following the various bad buzz on Twitter, has just bought out Gas, a social network popular with American teenagers. The app, number one on the App Store in November 2022, has reached 7.4 million downloads and generated nearly $7 million in spend since its launch in the summer of 2022, TechCrunch pointed out according to figures from SensorTower.
A huge success
The social network has quickly gained popularity with middle and high school students since its goal is to allow them to send compliments anonymously to their friends: “Gas is about uplifting and strengthening each other through positive affirmations. Its huge success shows that it is possible to create a playful yet meaningful place for young people,” Discord said in its statement.
The procedure is simple: register by informing your school, add your friends, and answer surveys about their classmates like “which smile makes you the most crack?” or “Who do you secretly admire?” “. Positive questions to boost the confidence of the users concerned, who then receive “flames”.
Minimum 12 years
To register on this social network, socionauts must be at least 12 years old. The latter can subscribe to paid features such as “God Mode” which allow them to have clues about the identity of the people who complimented them.
Discord said Gas teams will join Discord’s workforce while maintaining their autonomy in an effort to reach a wider audience: “We always strive to create an inclusive world where no one feels like an outsider and we’re excited to welcome Gas to the Discord community, which is another step in realizing this vision. “, they added.
This positive trend had already been visible on TikTok where creators created content spreading “good vibes”, as well as on Snapchat from December 2021.
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