Despite the health situation, Black Friday 2020 will likely take place. Online merchants are preparing to receive a massive influx of orders for the thousands of products on sale during this day of November 27 and, for some of them, for the days to come.
Between controversy and health crisis, Black Friday will take place. This year, the date is Friday, November 27, 2020. But the promotional operation will last for several days at some online merchants… and it has sometimes already started!
Over 56 million transactions in 24 hours on Black Friday 2019
Black Friday is the period chosen by a growing number of consumers to start their Christmas shopping. This year, despite the very special circumstances, many should have fun by filling their virtual baskets with good deals. On November 29, the day of Black Friday 2019, some 56.6 million bank card transactions were recorded in France.
Sales up 243% for merchants during Black Friday 2019
This period is also of particular importance for traders. The large online retailers (Amazon, Darty, Cdiscount) but also the smaller players in the sector, do not hide the fact that they achieved very good results during this period. Last year, merchant turnover increased 243% on Black Friday!
Black Friday among web giants and on the sites of specialized brands
While physical stores are almost all closed, the French should fall back even more massively on online stores. Unless there is a dramatic turn of events, the main players in the sector will of course be there: Starting with the FNAC, Cdiscount, La Redoute and Amazon.
Toy stores, clothing stores and other bookstores will also participate in this Black Friday and hope to do well.
The editorial staff did not participate in the production of this content. The prices mentioned in this content are given for information only and are subject to change. Some links to merchant sites are affiliated, France Soir can thus receive a commission if the product is purchased via the proposed selection.