BIG DECRYPTION – Health, work, education, leisure… The pandemic has accelerated the digitization of our practices by ten years.
It was said that in 2021 the Consumer Electronic Show (CES) would mark the spirits. The organizers of the tech high mass, which was held every year in Las Vegas, had imagined a completely different scenario for this one-of-a-kind meeting. A new hall, as big as two terminals at Roissy airport, and a Hyperloop link were to be presented to hundreds of thousands of exhibitors and visitors from all over the world.
The Covid-19 has been there. The Las Vegas CES has been transposed to the web and will open its virtual doors on January 11. But for what result? Nobody knows.
Experience the virtual
Instead of the 4,500 exhibitors usually present, the show will host 1,800. From the largest international groups to start-ups, many still have taken the gamble of exposing themselves in this global showcase. “Countries that have never been to Las Vegas, such as Russia, Thailand or Nigeria, will be represented”, emphasizes Gary Shapiro, the show’s boss.
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