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The Cabernet d’Anjou dethroned the Côtes de Provence and became the best-selling rosé wine appellation in France. The Loire properties wine group rubs their hands.
Rosés and Loire estates have a beautiful love story. In 2019, Cabernet d’Anjou became the best-selling appellation of rosé wines in France in supermarkets, with a 21% market share. This commercial success led to the growth of the Brissac-Quincé (Maine-et-Loire) wine group, the leading operator in rosés in the Loire Valley and generating 51% of its turnover (71 million euros) in rosés.
Wine. Cabernet d’Anjou becomes the first appellation rosé sold in FranceOuest-France.fr