Home » Economy » Is this the Brad Pitt effect? the black anger of Provence rosé producers

Is this the Brad Pitt effect? the black anger of Provence rosé producers

by Alexandra Hartman Editor-in-Chief

2023-10-12 08:28:25

It’s a mini-crisis that no one saw coming. Certainly not the 500 wine growers in the Var who produce rosé all year round. But the Côtes-de-Provence professional union has taken a rather rare decision: to authoritatively lower the authorized yields because sales of the precious nectar are in slight decline.

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