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Table of Contents
- 1. Wexford Family’s Viral Strawberry Sign Aims for Hollywood After Tour De France stardom
- 2. The Enduring Appeal of Homemade Spectacle
- 3. frequently Asked questions About the Strawberry Sign
- 4. How can wexford Tourism leverage the viral “Go Sam! We Love strawberries!” sign to increase tourism?
- 5. wexford Family’s Strawberry Sign Captures Viral Attention at Tour de France
- 6. The Power of a Simple Message: How a wexford family Stole the Show
- 7. Sam Bennett and the Importance of the Support
- 8. Wexford: A Rising Tourism Destination
- 9. The Viral Effect: How the Sign Spread
- 10. Leveraging the Viral Moment: Opportunities for Wexford
- 11. The Power of Authentic Fan Support

A simple, yet vibrant, strawberry sign created by the Murphy family from County Wexford has transcended the cycling world, capturing global attention and now setting its sights on Hollywood.
The family’s handmade sign, a testament to their love for strawberries and the Tour de France, became an unexpected social media sensation during the recent cycling event.
Its radiant colors and cheerful message resonated with viewers worldwide, leading to widespread sharing across social media platforms.
The sign’s newfound fame has opened doors to unexpected opportunities, with the family now exploring potential ventures in the entertainment industry.
“We’re thrilled with the reaction,” shared one family member. “We never imagined it would go this far.”
The serendipitous journey from a roadside landmark to a potential Hollywood connection highlights the power of creativity and shared passion in the digital age.
The Murphy family’s story serves as an inspiring reminder that remarkable things can blossom from simple,heartfelt endeavors.
The Enduring Appeal of Homemade Spectacle
The Tour de France has a long history of inspiring creative roadside displays. Fans often go to remarkable lengths to show their support for their favorite riders and teams.
These displays, from elaborate banners to themed costumes, add a unique and festive atmosphere to the race, making it more than just a sporting event.
The viral success of the Murphy family’s strawberry sign underscores a broader trend: the gratitude for authentic, handcrafted elements in an increasingly digital world.It taps into a nostalgia for simpler forms of expression and community engagement.
Furthermore, such moments demonstrate the democratizing power of social media. An ordinary family can achieve global recognition through a shared moment of joy and creativity.
frequently Asked questions About the Strawberry Sign
- Who made the viral strawberry sign at the Tour de France?
- The viral strawberry sign was made by the Murphy family from County Wexford,Ireland.
- Why did the strawberry sign go viral?
- The sign went viral due to its bright, cheerful appearance and its presence at the popular Tour de france cycling event, capturing the attention of social media users globally.
- What are the family’s plans after the sign went viral?
- The family is exploring potential opportunities in the entertainment industry, with dreams of a Hollywood connection.
- Where is County Wexford located?
- County Wexford is a county in the province of Leinster, Ireland.
- What is the meaning of strawberries in this context?
- Strawberries are a product the family is associated with, and they used the iconic fruit to create their eye-catching sign.
- Does the Murphy family have a connection to the Tour de France beyond this sign?
- The article does not specify a prior connection beyond their keen support as spectators.
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The Power of a Simple Message: How a wexford family Stole the Show
The 2025 Tour de France has seen its fair share of dramatic moments, but one of the most heartwarming and widely shared stories revolves around a family from County Wexford, Ireland. Their simple, hand-painted sign – proclaiming “Go Sam! We Love Strawberries!” – dedicated to Irish cyclist Sam Bennett, has gone viral, capturing the hearts of cycling fans worldwide and putting Wexford firmly on the map. The image has been shared across social media platforms like X (formerly Twitter), Instagram, and Facebook, becoming a symbol of Irish support and the passionate fanbase surrounding the tour de France.
Sam Bennett and the Importance of the Support
Sam Bennett, a prominent figure in professional cycling and a key sprinter, has a strong connection to Ireland. The outpouring of support, exemplified by the Wexford family’s sign, highlights the national pride surrounding his participation in the prestigious race.
Bennett’s Career Highlights: A multiple stage winner in Grand Tours,including the Tour de France,Bennett represents a significant achievement for Irish cycling.
The importance of Fan Support: cyclists frequently enough cite the energy from fans along the route as crucial for motivation, notably during grueling stages. The visible support from irish fans, like this Wexford family, undoubtedly boosts Bennett’s performance.
strawberry Connection: While the exact origin of the “strawberries” reference remains a lighthearted mystery, it’s become a charming element of the story, adding to its viral appeal. Some speculate it’s a nod to a local Wexford farm or a family tradition.
Wexford: A Rising Tourism Destination
The viral moment isn’t just a win for Sam Bennett and Irish cycling; it’s a significant boost for tourism in County Wexford. The attention has sparked interest in the region, known for its lovely coastline and rich agricultural heritage.
Wexford’s Coastal Appeal: with 250km of stunning coastline (as highlighted by Visit Wexford), the county offers a range of activities, from watersports to scenic walks.
Ireland’s Ancient East: Wexford is a cornerstone of Ireland’s Ancient East, a tourism initiative promoting the region’s historical and cultural attractions.
Agricultural Heartlands: Wexford is renowned for its agricultural production,particularly strawberries and other soft fruits.This connection to local produce adds another layer to the story of the viral sign.
Increased Search Interest: google Trends data shows a noticeable spike in searches for “Wexford Ireland” and “Wexford strawberries” following the widespread sharing of the image.
The image of the sign initially gained traction on social media through cycling enthusiasts sharing photos and videos from the Tour de France route.
- Initial Shares: Early posts on X (Twitter) and Instagram featured the sign, quickly gaining likes and retweets.
- Media Pickup: Cycling news websites and sports outlets began reporting on the story, amplifying its reach.
- National News coverage: Irish news organizations picked up the story,further solidifying its place in the national conversation.
- International Attention: The story eventually reached international media outlets, showcasing the warmth and humor of Irish fans to a global audience.
The Wexford family’s sign presents a unique possibility for the county to capitalize on the positive publicity.
Tourism Campaigns: Wexford Tourism could launch a campaign centered around the “Go sam! we Love Strawberries!” theme, attracting cycling fans and tourists.
Local Business Promotion: Local businesses, particularly strawberry farms and producers, could offer special promotions or themed products.
Community engagement: The family could be honored by the local community, further strengthening the connection between the Tour de France and Wexford.
* Social Media Engagement: Continued engagement on social media, using relevant hashtags like #TourDeFrance, #Wexford, #SamBennett, and #Strawberries, will maintain momentum.
The Power of Authentic Fan Support
This story serves as a powerful reminder of the impact of authentic fan support in major sporting events. The Wexford family’s simple gesture has resonated with audiences worldwide,demonstrating the unifying power of sport and the enduring appeal of a heartfelt message. It’s a testament to the passion of Irish cycling fans and a brilliant, organic marketing moment for county wexford.