Bell & Rogers Expand Channel Access: HGTV, Food Network & More Now Reach More Canadian Homes
Toronto, July 29, 2025 – In a move set to reshape the Canadian television landscape, Bell and Rogers today announced a comprehensive channel distribution agreement. This breaking news means more Canadians will have access to popular channels like HGTV, Food Network, and Discovery, while ensuring continued access to Bell Media’s diverse programming. This deal is a win for viewers, promising a richer and more varied viewing experience, and a significant development for SEO and Google News visibility in the Canadian media market.
What’s Changing for Bell Customers?
Bell Télé Fibe and Bell Télé Satellite subscribers are immediately gaining access to Rogers Sports & Média’s HGTV, Food Network, Discovery, Magnolia Network, and Investigation Discovery channels – all at no extra cost. Importantly, existing Bell customers will retain access to Bravo. This expansion addresses a growing demand for lifestyle and reality programming, genres that consistently rank high in viewer engagement. The agreement highlights a strategic shift towards greater content accessibility, a trend increasingly important in the competitive streaming era.
Rogers Xfinity Viewers Continue to Benefit
The good news doesn’t stop there. Rogers Xfinity customers will continue to enjoy full access to Bell Média’s extensive channel lineup, including USA Network, Oxygen True Crime, and the full suite of specialized CTV channels – CTV Comedy Channel, CTV Drama Channel, and CTV SCI-Fi Channel. They’ll also keep their current access to HGTV, Food Network, Discovery, Magnolia Network, and Discovery Investigation. This ensures a stable and comprehensive viewing experience for Rogers subscribers.
Beyond the Channels: A Look at the Bigger Picture
This agreement isn’t just about adding channels; it’s about strengthening the Canadian television ecosystem. As Kevin Cluett, First Vice-President, Distribution and Product Platforms, Bell Média, explained, the goal is to offer “the most captivating content to Canadians” and provide “a greater choice to our customers.” He specifically highlighted popular Bell Média programs like Highway Thru Hell, Heavy Rescue 401, and Fear Thy Neighbor, which will remain readily available to viewers.
Hayden Mindell, First Vice-President, Television, Rogers Sports & Média, echoed this sentiment, emphasizing the popularity of Rogers’ brands like HGTV and Food Network, and showcasing hit shows like My Lottery Dream Home and Beat Bobby Flay. The inclusion of the new series Chasing the West with Drew and Jonathan Scott further demonstrates a commitment to fresh and engaging content.
The Evolution of Canadian TV: From Cable to Streaming and Back Again
This deal arrives at a pivotal moment for Canadian television. The rise of streaming services has fundamentally altered how people consume content, forcing traditional broadcasters to adapt. While cord-cutting remains a concern, agreements like this demonstrate the enduring value of bundled television packages, particularly when they offer a diverse and compelling range of channels. It’s a strategic move to retain subscribers and attract new ones by providing a competitive alternative to streaming-only options. The focus on popular, recognizable brands like HGTV and Food Network is a key element of this strategy, appealing to a broad demographic.
What This Means for You
For the average Canadian TV viewer, this agreement translates to more choice and convenience. Whether you’re a Bell or Rogers customer, you’ll have access to a wider range of programming, including some of the most popular channels in North America. It’s a reminder that even in the age of streaming, traditional television providers are still innovating and striving to deliver value to their customers. Stay tuned to Archyde for continued coverage of the evolving Canadian media landscape and the latest breaking news impacting your entertainment options.
About Bell: Bell is Canada’s largest communications company, providing a comprehensive range of services to homes and businesses across the country. Learn more at Bell.ca.
About Rogers: Rogers is a leading Canadian communications and entertainment company. Find out more at Rogers.com.
