Tsuki of BILLY Challenges K-Pop Norms, Sparks Debate on Socialization & ‘Real’ Work
SEO Breaking News: Seoul, South Korea – July 11, 2025 – A candid remark from K-pop idol Tsuki of the group BILLY is sending ripples through the industry and sparking a wider conversation about the realities of idol life, the importance of diverse social experiences, and the growing need for financial independence among young performers. The comments came during the debut episode of a new season of the immensely popular YouTube series ‘Work Stone,’ hosted on the ‘Walkman’ channel (4.17 million subscribers).
‘Work Stone’: The Idol Alba Challenge
‘Work Stone’ is known for its unique premise: placing K-pop idols in everyday jobs – from fire stations to beauty salons – to experience the challenges and rewards of ‘alba’ (part-time work). Tsuki’s assignment involves a variety of daily jobs, earning a standard daily wage, and rating the difficulty of each experience. It’s a format that’s captivated audiences, offering a rare glimpse behind the polished facade of the K-pop world.
“People Who Don’t Have Alba Have a Real Sociality?”
While working on a crab fishing boat, Tsuki responded to a question about regretting his career path with a surprising statement: “I don’t know if I can say this, but people who don’t have alba have a real sociality.” The comment, initially met with some online backlash, quickly gained traction as viewers debated its meaning. The ‘Work Stone’ crew, anticipating potential controversy, included subtitles like “Rush Shooting” and “Tinged Words” to provide context, but the statement resonated with many.
The Rise of the ‘Surviving Idol’ Narrative
Tsuki’s words tap into a growing narrative within the K-pop industry – the “surviving idol.” The intense pressure, rigorous training, and often limited personal freedom associated with idol life are increasingly being acknowledged. Recent examples highlight this trend. Banner, winner of JTBC’s ‘Peak Time’ in 2023, revealed that all members of his group held part-time jobs when the group faced disbandment during the COVID-19 pandemic. Similarly, Eugene from the girl group Diak shared her experiences working as a delivery app rider and in a PC room during her early years as an entertainer. These stories aren’t about desperation, but about resilience and a desire to maintain control over their careers and lives.
Beyond the Stage: Financial Independence & Future Planning
The trend of idols taking on side jobs isn’t just about immediate financial needs. It’s also about building skills, gaining perspective, and preparing for a future beyond the spotlight. Space Girl, a special guest on ‘Work Stone,’ earned 300,000 won (approximately $225 USD) for a five-hour shift on a 1200-pyeong farm – a significant sum that underscores the potential for supplemental income. She even highlighted the need for specialized licenses, like a construction pilot license, demonstrating the commitment required even for short-term work.
This proactive approach to financial security is a direct response to the inherent instability of the entertainment industry. Many idols recognize that a career in K-pop, while glamorous, isn’t guaranteed. Taking on ‘alba’ allows them to develop a safety net and explore interests outside of their idol persona. It’s a shift in mindset, moving away from relying solely on agency support towards self-reliance and long-term planning.
The Value of ‘Real-World’ Experience
Tsuki’s comment, while potentially controversial, raises a valid point about the unique social experiences gained through work. The structured environment of idol training and performance can sometimes limit opportunities for organic social interaction. ‘Alba’ forces idols to interact with people from all walks of life, navigate real-world challenges, and develop a broader understanding of society. It’s a form of grounding that can be invaluable for personal growth and artistic expression.
The ‘Work Stone’ series, and the conversations it sparks, offer a fascinating window into the evolving landscape of the K-pop industry. It’s a reminder that behind the carefully crafted image of perfection, idols are individuals with complex lives, aspirations, and a growing desire to define their own paths. This isn’t just entertainment; it’s a glimpse into a cultural shift, where idols are increasingly empowered to be more than just performers – they’re becoming entrepreneurs, innovators, and advocates for their own well-being. Stay tuned to archyde.com for continued coverage of K-pop trends and breaking news from the world of entertainment.
