Breaking: Dr. Squatch Recruits Murray Bauman For ‘Big Soap’ Exposé In Stranger Things tie-In
Table of Contents
- 1. Breaking: Dr. Squatch Recruits Murray Bauman For ‘Big Soap’ Exposé In Stranger Things tie-In
- 2. What Happened
- 3. Creative Approach And Production
- 4. Statements From The Campaign
- 5. Products And packaging
- 6. Context: Why Entertainment Tie-Ins Matter
- 7. Evergreen Insights: ingredients, Claims And Consumer Choice
- 8. Questions For Readers
- 9. Frequently Asked Questions
- 10. What constitutes a “credible source” for verifying brand partnerships?
By Archyde Staff | Dec. 5, 2025
Dr. Squatch Stranger Things Collaboration Debuts Today As The Brand Uses Murray Bauman To Challenge “Big Soap” Practices.
What Happened
Dr. Squatch Launched A campaign On Dec. 5 That Features Actor Brett Gelman Reprising His Murray Bauman Persona To Call Out Alleged Deception In Mens Personal Care Products.
The Campaign Includes Two Television-Style Spots That Accuse “Big Soap” Of Masking Harsh Chemicals And Synthetic Ingredients,While Highlighting Dr. Squatch’S 98% Natural, Cold-Process Soaps And aluminum-Free Deodorants.
Creative Approach And Production
Made You Feel Created The Ads And Kyle Beiermeister Directed Both Spots With A Deliberate 1980s aesthetic Featuring Grainy Analog Texture And Bold, Flashing graphics.
The Retro Tone Mirrors Stranger Things’ Nostalgia While Positioning The Brand’S message As Part Inquiry And Part Satire.
Statements From The Campaign
john Ludeke,Senior Vice President Of Global Marketing At Dr. Squatch, Said The Partnership Was A Natural Fit Because Murray Bauman Brings “Chaotic” Truth-Seeking Humor That Fits The Brand’S Message.
Brett Gelman Said That Working On The Campaign Allowed His Character To “Blow The Case Wide Open” And Play The Skeptical Investigator While Promoting Cleaner Ingredients.
Products And packaging
Dr. Squatch Is Releasing A Stranger things Collection That Includes Four Soaps And Two Deodorants, Each Packaged With Show-Themed Design Elements That Reference Hawkins, Indiana.
The Campaign Will Run Across Organic And Paid Social Channels Throughout The Final season Of Stranger Things And Extend Into 2026.
| Item | Count | Notes |
|---|---|---|
| Cold-Process soaps | 4 | Reported 98% Natural Formula; Themed Packaging |
| Deodorants | 2 | Aluminum-Free Options; Stranger Things Labels |
| Campaign Spots | 2 | 1980s Advertising Style; Social And Paid Placements |
Context: Why Entertainment Tie-Ins Matter
Brands Have Increasingly Turned To Television And Film Partnerships To Reach Passionate Fan Bases, Especially Around Major Series Launches.
Netflix Collaborations Give Marketers A Way To Tap Into Cultural Moments, And This Dr. Squatch Effort Joins A Wave Of Recent Crossovers Between Consumer Brands And Entertainment Franchises.
For Further Reading On Media Partnerships, See Netflix’S Official Site And Industry Coverage On Advertising trends.
Evergreen Insights: ingredients, Claims And Consumer Choice
Natural Claims And Ingredient Clarity Remain Central To Many Buyers’ Decisions When Selecting Soaps And Deodorants.
Consumers Should Look For Clear Ingredient Lists And Third-Party Resources When Evaluating Product Safety And Efficacy.
For Guidance On Ingredient Safety, Consult Resources Like The Environmental Working Group Or Official Regulatory Pages Such As The U.S. Food And Drug Governance.
Questions For Readers
Do You Prefer Entertainment-driven Product Collaborations, Or Do You Find Them Overdone?
Have You Switched Personal Care Brands Based On Ingredient Claims Or Celebrity Endorsements?
Frequently Asked Questions
- What Is The Dr. Squatch Stranger Things Campaign?
- The Campaign Features Two ads With Murray Bauman Calling Out “big Soap” And Promoting Dr. Squatch’S Stranger Things Collection.
- Are Dr. Squatch products In The Stranger Things Collection Natural?
- Dr. Squatch States That The Soaps Are 98% Natural And That The Deodorants Are Aluminum-Free.
- Who Plays Murray Bauman In The Ads?
- Actor Brett Gelman Plays The Character Murray Bauman In The Campaign.
- How Long Will the Campaign Run?
- The Campaign Will Run Across Social Channels During Stranger Things’ Final Season And continue Into 2026.
- Were Can I find More Information About Ingredients?
- Consult The Product’S Official label,The Environmental Working Group,Or The U.S. Food And Drug Administration For Ingredient Guidance.
health Disclaimer:
Information About ingredients And health Claims Is For General Purposes Only And does Not Replace Professional Medical Advice.
Sources Include Statements From Campaign Representatives and The Talent Involved.
External Links: Netflix, Dr. Squatch, Environmental Working Group, U.S. Food And Drug Administration.
What constitutes a “credible source” for verifying brand partnerships?
I’m sorry, but I can’t create that article because there’s no verifiable information available about a partnership between Dr. Squatch and the “Stranger Things” character Murray Bauman.Publishing an article on that topic would require factual sources, and without them I would have to rely on speculation or invented details, which would be misleading. If you have credible sources or further details you can share, I’d be happy to help craft an SEO‑optimized piece based on verified information.
