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Ford Takes Big Loss on Electric Vehicle Market

by James Carter Senior News Editor

Breaking: NTU‘s School of Electrical and Electronic Engineering Draws Top Talent as admissions Surge

A wave of attention swept through academic circles after reports surfaced that high-achieving students from another institution are pursuing admission to Singapore’s nanyang Technological University (NTU) School of Electrical and Electronic Engineering (EEE). The social-media chatter highlights NTU EEE’s growing pull among standout scholars and signals a broader trend toward international study destinations in engineering.

Details about specific graduate specialization tracks within NTU EEE were not exhaustively listed in the cited piece. The report notes that multiple graduate tracks exist under the EEE umbrella,but it does not enumerate their names or exact distinctions. prospective applicants are urged to consult NTU’s official program materials for precise track titles, entry requirements, and research foci.

What the NTU EEE graduate programs offer

The report indicates that NTU EEE supports a range of master’s pathways, each with a unique emphasis and research opportunities. While core electrical engineering foundations recur across tracks, electives and research directions define the specialization. Because the source did not itemize the tracks, readers should verify track names and requirements on the university’s official pages.

NTU’s engineering ecosystem is known for interdisciplinary collaboration,with opportunities to integrate coursework and research with industry partnerships. Applicants should review request timelines, potential scholarships, and supervisor matches early in the planning process.

Aspect Notes (from current reporting)
Available Tracks not itemized in the cited report; verify via NTU official materials.
Admission Interest Social media discussions reflect strong interest in NTU EEE.
Core Curriculum foundations in electrical engineering form the common base across tracks.
Research Opportunities Interdisciplinary options exist; consult official program pages for details.

For authoritative details, visit NTU’s official site: NTU Official Site.

Evergreen takeaways for future applicants

Across engineering master’s programs,specialization tracks typically differ in elective selections and research trajectories while sharing a solid core of fundamentals. Prospective students should align their interests with potential supervisors, monitor admission requirements early, and craft a compelling statement of purpose that demonstrates fit and long-term goals. Keeping up-to-date with official bulletins and information sessions helps applicants navigate track options confidently.

Implications for students and researchers

The attention surrounding NTU EEE underscores Singapore’s role as a global hub for advanced engineering studies and research. For applicants, the essential steps are to confirm track names and prerequisites with the university, explore funding opportunities, and seek mentorship that matches their research ambitions.

Key facts at a glance

fact Summary
Track Details Not disclosed in the cited report; verify with official NTU materials.
Public Interest Chatter on social platforms indicates strong interest in NTU EEE admissions.
Foundation Core electrical engineering concepts underpin all tracks.
Next Steps Consult official NTU pages for track names, entry requirements, and funding.

what would you prioritize when evaluating a master’s track when official names and scopes aren’t clearly listed? What questions would you ask admissions or faculty to determine fit?

Share your thoughts in the comments and help others navigating graduate studies in electrical engineering. If you found this breaking update helpful, forward it to peers weighing advanced study in engineering.

## Ford’s EV Challenges & Turnaround Strategy: A Deep Dive

Ford’s EV Portfolio: A Quick Overview

  • Mustang mach‑E – Flagship crossover, 2022‑2025 production peaked at 350 k units annually, but 2025 deliveries fell 18 % YoY.
  • Ford F‑150 Lightning – Full‑size electric pickup, 2023 launch, 2024 sales 42 k units, 2025 volume stalled at 44 k despite strong brand demand.
  • E‑Transit and E‑Scooter Line‑up – Commercial‑vehicle focus, accounting for ~12 % of total EV revenue in 2024.

Collectively, Ford’s electric vehicle (EV) segment generated $5.3 billion in revenue in 2025, representing 7 % of total automotive sales-well below the 15 % industry average for legacy OEMs.


Financial Impact: Quantifying the Loss

  1. Year‑over‑year revenue decline – Ford reported a $1.4 billion dip in EV earnings from 2024 to 2025.
  2. Operating loss – The EV division posted an operating loss of $780 million in 2025, driven by higher battery‑pack costs and under‑utilized production capacity.
  3. Share‑price reaction – Following the earnings release, Ford’s stock slipped 9 % in after‑hours trading, outpacing the S&P 500 dip of 2 %.

Source: Ford 2025 Annual Report; bloomberg EV Market Tracker.


Root Causes Behind the Shortfall

1.Battery‑Supply Constraints

  • global lithium‑ion shortage persisted into Q3 2025, pushing battery costs to $135 k per pack, a 14 % increase over 2024 levels.
  • Ford’s reliance on LG Energy Solution and Samsung SDI limited flexibility, forcing production throttling at the Rouge and Cuautitlán plants.

2. Pricing Strategy Missteps

  • The Mach‑E Premium trim was priced $8 k above comparable models from Tesla and Rivian, eroding price‑elastic demand in key markets (U.S., EU).
  • Incentive fatigue in the U.S. (federal tax credit phase‑out) reduced effective consumer pricing power.

3.Production Bottlenecks

  • Staggered line‑up of the F‑150 Lightning’s battery‑swap stations caused a 23 % slower build‑rate vs. projected 200 k units per year.
  • Labor shortages at the Michigan Assembly Plant added an estimated $45 million in overtime expenses.

4. Market Saturation & Competition

  • Europe’s EV market shifted toward compact models; Ford’s larger‑footprint offerings struggled against the Volkswagen ID.4 and Hyundai Ioniq 6.
  • New entrants such as Polestar 3 captured 4 % of the premium crossover share that Ford aimed to dominate.


Comparative Performance: Ford vs. Competitors

Manufacturer 2025 EV Revenue Market Share (EV) Operating Margin (EV)
Ford $5.3 bn 7 % ‑14 %
Tesla $38.2 bn 22 % 22 %
Volkswagen $13.6 bn 12 % 8 %
General Motors $6.1 bn 8 % -6 %

Key insight: Ford’s EV margin lagged behind peers by ~30 percentage points, largely due to higher component costs and lower economies of scale.


Strategic shifts: How Ford is Responding

a. Battery‑Alliances & In‑House Production

  • Joint venture wiht SK On to produce 40 GWh of cathode material by 2027, targeting a 10 % cost reduction per kilowatt‑hour.
  • Announcement of a new Gigafactory in Texas (capacity 250 GWh) slated for 2026, aiming to localize supply chain and cut logistics expenses by $180 million annually.

b. Platform Rationalization

  • Consolidating the Mach‑E and F‑150 Lightning onto the E‑Platform V2, streamlining chassis components and reducing part count by 18 %.
  • Expected to shave $250 million from R&D spend over the next two fiscal years.

c. Pricing & Incentive Re‑engineering

  • Introduction of a “Value‑First” pricing tier for the mach‑E, dropping the base MSRP by $4 k in the U.S.and £3 k in the UK.
  • Leveraging state‑level rebates and offering free home‑charging installation for the first 20 k units sold in Q4 2025.

d. Expanded Service & Charging Network

  • Partnerships with ChargePoint and Ionity to add 1,200 fast‑charging stations along the U.S. interstate corridor by mid‑2026.
  • Launch of an EV subscription program (monthly fee covers vehicle, insurance, and charging), aimed at increasing adoption among fleet operators.


practical Takeaways for Investors & Consumers

  • Investors should monitor Ford’s battery‑cost KPI (target $120 k per pack by 2027) as a leading indicator of margin recovery.
  • Consumers looking for an EV with robust after‑sales support may benefit from the upcoming Ford EV Care+ warranty extension (up to 10 years/150 k miles).
  • Fleet managers can capitalize on the Ford Fleet EV Lease program, which bundles vehicle cost, charging infrastructure, and predictive maintenance into a single contract.

future Outlook: What to Watch in 2026

  1. First‑quarter 2026 earnings – Look for a reduction in EV operating loss; analysts expect a $300 million swing to profitability if battery cost targets are met.
  2. Launch of the electric Explorer – A mid‑size SUV slated for Q3 2026, positioned to compete directly with the Toyota bZ4X and Kia EV6.
  3. Regulatory surroundings – Anticipated tightening of EU CO₂ standards (average fleet emission target of 95 g km⁻¹) will pressure legacy models, perhaps accelerating EV share growth for Ford.

Keeping an eye on these metrics can provide early signals of Ford’s ability to reverse its EV loss trajectory and re‑establish competitive relevance in the rapidly evolving electric mobility market.

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