Hülkenberg & Audi Revolut F1 Team Rev Up 2026 Season with Renewed Admin By Request Partnership
Melbourne, Australia – January 26, 2026 – In a significant boost for both motorsport and cybersecurity, German Formula 1 driver Nico Hülkenberg and the Audi Revolut F1 Team have announced a continued partnership with global software company Admin By Request. This breaking news signals a strong alignment between the high-stakes world of Formula 1 and the critical need for robust digital security, just as the sport enters a new era of technological innovation.
Admin By Request Fuels Audi’s F1 Return
The collaboration, announced this morning, sees Admin By Request extending its sponsorship of Hülkenberg, now a factory driver for the newly formed Audi Revolut F1 Team. Audi’s full entry into Formula 1, following their 2022 acquisition of Sauber Motorsport, is set to shake up the paddock in 2026, and Admin By Request is positioned to be a key part of that journey. The Admin By Request logo will be prominently displayed on Hülkenberg’s helmet and racing suit throughout the season.
Beyond the Track: A Synergy of Speed and Security
This isn’t just a branding exercise. Lars Sneftrup Pedersen, CEO of Admin By Request, emphasized the strategic value of the partnership. “Formula 1 is the perfect place for Admin By Request as it gives us enormous reach among a highly relevant target group and has given us the opportunity to take advantage of exciting opportunities,” he stated. The connection is more than superficial; Hülkenberg himself highlighted the parallels between the precision required in motorsport and the demands of cybersecurity. “Formula 1 is all about innovation, data and precision. Without robust and reliable technology, no one can compete at the highest level. That’s why the parallels between motorsport and cybersecurity are so strong,” Hülkenberg explained.
The 2026 season marks a pivotal moment for Formula 1, with the most significant rule changes since 2014. A key shift involves generating half of a car’s power electrically, demanding entirely new drive systems. This technological leap underscores the importance of reliable software and secure data management – areas where Admin By Request excels. The company, which has experienced over 900% growth in the last five years, specializes in SaaS-based security solutions delivered through a Zero Trust platform.
What Does This Mean for the Future of F1 & Cybersecurity?
The partnership highlights a growing trend: the convergence of traditionally separate industries. Formula 1 is increasingly reliant on data analytics, AI, and sophisticated software to optimize performance. This reliance, however, creates vulnerabilities. Cyberattacks targeting F1 teams could compromise competitive advantage, intellectual property, and even race safety. Admin By Request’s expertise in endpoint privilege management and secure remote access is therefore particularly relevant.
Fans won’t just see the logo on the track. Admin By Request will be actively engaging motorsport enthusiasts through its social media channels – LinkedIn, Facebook, Instagram, TikTok, and X – offering exclusive content, race updates, and competitions throughout the 22-race 2026 World Championship, which kicks off on March 8th in Melbourne and concludes on December 6th in Abu Dhabi.
As Formula 1 accelerates into a new, technologically advanced era, the collaboration between Nico Hülkenberg, the Audi Revolut F1 Team, and Admin By Request demonstrates the power of strategic partnerships and the critical role cybersecurity plays in driving success, both on and off the racetrack. This isn’t just about speed; it’s about secure speed, and that’s a winning combination.
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For more information on Admin By Request and their security solutions, visit www.adminbyrequest.com.
