Autumn-Inspired Beauty Launch: Top New Product Revealed by Marie Claire Korea in September

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Cosmoprof CBE ASEAN Bangkok 2025: A Regional Beauty Hub Returns

Cosmoprof CBE ASEAN Bangkok, a leading beauty trade show in the region, will return to the Queen Sirikit National Convention Center (QSNCC) in Bangkok from June 25-27, 2025. The event aims to leverage the strengths of the ASEAN market amidst rising global interest.

What impact does Marie Claire Korea’s endorsement typically have on product sales within the K-beauty industry?

The Rising Trend of Autumn Beauty in Korea

Korean beauty (K-beauty) consistently sets global trends, and this September, Marie Claire Korea has spotlighted a product poised to dominate the autumn makeup scene. The focus isn’t just on color palettes shifting to warmer tones; it’s about skincare-infused makeup that combats the drying effects of fall weather. This year, the emphasis is on achieving a “glass skin” effect even with fuller coverage – a notable departure from the lighter, dewy looks of summer. Expect to see increased searches for terms like “fall makeup trends 2025,” “Korean autumn skincare,” and “glass skin makeup tutorial.”

The Star Product: Hanbyeol‘s Velvet Bloom Cushion Foundation

Marie Claire Korea‘s September issue reveals Hanbyeol’s Velvet Bloom Cushion Foundation as the must-have product of the season. This isn’t just another cushion compact; it’s a hybrid formula blending high-pigment coverage with intensely hydrating ingredients.

Here’s a breakdown of what makes it stand out:

Velvet Finish: Unlike traditional dewy cushions, Velvet Bloom delivers a soft-matte, “velvet” finish that’s long-lasting and photograph-friendly. This addresses a key consumer need for makeup that looks good both in person and on social media.

Skincare benefits: Infused with hyaluronic acid, ceramides, and Hanbyeol’s signature botanical complex, the foundation actively nourishes the skin while providing coverage. This aligns with the growing demand for “skinimalism” – makeup that enhances, rather then masks, natural skin.

Color Range: Available in eight shades, the foundation caters to a wider range of skin tones than many K-beauty cushions, a move applauded by beauty editors and consumers alike.

SPF 50+ PA++++: Essential for year-round sun protection, the high SPF factor is particularly significant as UV rays can still be damaging in autumn.

Key Ingredients & Their Benefits

Hanbyeol’s Velvet Bloom Cushion Foundation isn’t just about aesthetics. The ingredient list is packed with beneficial components:

Hyaluronic Acid: A powerful humectant, drawing moisture to the skin for intense hydration.This combats the dryness common in autumn.

Ceramides: Help to strengthen the skin barrier, preventing moisture loss and protecting against environmental aggressors.

Botanical complex (Rosemary, Lavender, Chamomile): Provides soothing and antioxidant benefits, calming inflammation and protecting against free radical damage.

Niacinamide: Known for its brightening and pore-minimizing properties, contributing to a more even skin tone.

How to Achieve the “Autumn Glass Skin” look with Velvet Bloom

The Marie Claire Korea editorial showcased a specific application technique to maximize the foundation’s benefits:

1. Prep with Hydration: Begin with a thorough skincare routine, focusing on hydration.Layer a hydrating toner, serum, and moisturizer.
2. Primer is Key: Use a hydrating primer to create a smooth canvas and enhance the foundation’s longevity.
3. Buildable Coverage: Apply the Velvet Bloom Cushion Foundation in thin layers, building coverage as needed. Use a damp beauty sponge for a seamless finish.
4. Strategic Highlighting: Apply a liquid or cream highlighter to the high points of the face (cheekbones, brow bone, bridge of the nose) for a subtle glow.
5. Blush & Lip Tint: Opt for warm, muted shades of blush and lip tint to complement the autumn aesthetic. Think burnt orange, rosewood, and berry tones.

The Influence of marie Claire Korea & K-beauty Authority

Marie Claire Korea holds significant influence within the K-beauty industry. Their product recommendations often translate into sell-out success. This launch is particularly noteworthy because it taps into several key consumer trends: the desire for long-lasting, cozy coverage, the demand for skincare-infused makeup, and the ongoing pursuit of “glass skin.” The publication’s consistent focus on innovative formulas and ethical brands further solidifies its position as a trusted authority. Searches for “Marie Claire Korea beauty picks” and “best Korean cushion foundation” are expected to surge following the release of the September issue.

Where to Purchase & Price Point

Hanbyeol’s Velvet Bloom Cushion Foundation is currently available for purchase on the hanbyeol official website ([invalid URL removed]), as well as select retailers like Olive Young and Stylevana. The foundation retails for approximately ₩48,000 (approximately $36 USD). Early reviews indicate high demand, so interested consumers are encouraged to purchase quickly.