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BAT Rothmans Unveils Advanced Cleaner E-Cigarette Technology for Glo Series

by Omar El Sayed - World Editor

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BAT Rothmans Unveils Innovative <a data-ail="7897381" target="_self" href="https://www.archyde.com/category/technology/" >Technology</a> for Cleaner E-Cigarette Experience

Seoul, South Korea – British American tobacco Rothmans has recently launched a new generation of tobacco sticks specifically engineered for electronic cigarette devices, promising a critically important improvement in cleanliness and user convenience. The Korean arm of the multinational BAT Group announced Tuesday the full integration of its StickSeal technology across all ten varieties of its Neo line.

StickSeal Technology: A New Standard in E-Cigarette Design

The Neo brand represents a dedicated range of cigarette sticks designed for compatibility with BAT Rothmans’ Glo Hyper series of e-cigarette devices. According to company representatives, the newly implemented stickseal technology features a sealed end on each stick, effectively preventing the dispersal of tobacco leaf residue within the device itself. This innovation aims to alleviate the common issue of internal residue buildup, eliminating the need for frequent cleaning by users.

The Neo sticks are currently accessible to consumers at convenience stores and retail locations throughout the country and are available in a diverse selection of ten distinct flavors. These flavors encompass a spectrum of profiles, ranging from invigoratingly refreshing to delicately sweet and zesty citrus notes. The product packaging has also undergone a redesign, aligning with the company’s current “Live Life in Color” marketing campaign, intended to convey a sense of vibrancy and premium quality.

Market Position and Future Growth

BAT Rothmans currently holds the position of the third-largest tobacco company within the Korean market. The company is actively investing in the redevelopment and expansion of its product portfolio, with a particular focus on bolstering its presence within the rapidly evolving e-cigarette sector.This strategic move reflects a broader industry trend, as consumers increasingly explore alternatives to conventional tobacco products.

Did You Know? The global e-cigarette market was valued at approximately $22.43 billion in 2023 and is projected to reach $49.09 billion by 2032,according to a report by Grand View Research.

Feature Traditional E-Cigarette Sticks Neo Sticks (with StickSeal)
Residue Buildup Common, requires regular cleaning Minimized, reduces cleaning frequency
User Convenience Lower Higher
Flavor Variety Varies by brand 10 distinct flavors

Pro Tip: To maximize the lifespan of your e-cigarette device, regularly check the manufacturer’s guidelines for cleaning and maintenance recommendations.

The introduction of StickSeal technology highlights BAT Rothmans’ commitment to innovation and user satisfaction. Will this new feature considerably alter the competitive landscape of the Korean e-cigarette market? And how will consumers respond to the promise of a cleaner, more convenient vaping experience?

the Rise of Heat-Not-Burn Technology

BAT Rothmans’ Neo sticks utilize heat-not-burn (HNB) technology, a growing segment within the e-cigarette industry. Unlike traditional vaping, which aerosolizes e-liquids, HNB devices heat tobacco sticks to release nicotine-containing vapor, offering a sensation closer to smoking. This technology is gaining popularity as an choice for smokers seeking to reduce harm compared to combustible cigarettes. Independent studies suggest HNB products present lower health risks than traditional cigarettes, although they are not risk-free.

Frequently Asked Questions About BAT Rothmans’ Neo Sticks

  • What is StickSeal technology? It’s a new feature sealing one end of the Neo stick to prevent tobacco residue from falling into the Glo Hyper device.
  • How many flavors of Neo sticks are available? there are currently 10 different flavor options.
  • Where can I purchase neo sticks? They are available at convenience stores and retail outlets nationwide.
  • what is the benefit of using Neo sticks? They offer a cleaner vaping experience with reduced device maintenance.
  • Is BAT Rothmans a major player in the Korean tobacco market? Yes, they are the third-largest tobacco company in the country.

Share your thoughts on this new technology in the comments below! do you think this will change your experience with e-cigarettes?


What are the potential health implications of switching from traditional cigarettes to glo heated tobacco products, considering the statement that they are not risk-free?

BAT Rothmans Unveils Advanced Cleaner E-Cigarette Technology for Glo series

Next-Generation Heating Technology in Glo Devices

British American Tobacco (BAT), through its Rothmans brand, is rolling out advanced technology across its glo series of heated tobacco products. This innovation focuses on delivering a cleaner and more consistent experience for adult nicotine users. The core of this advancement lies in refined induction heating systems, now featured in the glo Pro, Hyper, and Hyper+ models.

These new glo devices utilize induction heating to rapidly reach optimal operating temperatures – between 240-280ºC – significantly faster than previous iterations. this quicker heat-up time translates to a more convenient and satisfying experience for users.

How Induction Heating Enhances the Glo Experience

Induction heating differs from traditional resistance heating. Here’s a breakdown of the benefits:

Faster Heat-Up: Induction heating directly heats the tobacco, minimizing warm-up time.

Precise Temperature Control: Allows for more accurate and consistent temperature regulation, crucial for flavor delivery and aerosol production.

Energy Efficiency: Induction heating is generally more energy-efficient, perhaps extending device battery life.

Reduced Burning: By focusing on heating rather than burning, the technology minimizes the creation of smoke and associated byproducts. This is a key factor in the “cleaner” experience Rothmans is promoting.

Understanding the Glo Pro, Hyper, and Hyper+ Models

Each glo model incorporates the new heating technology with varying features:

glo Pro: The standard model, offering a balance of performance and portability.

glo Hyper: A step up in performance, often featuring enhanced battery life and potentially faster heating speeds.

glo Hyper+: The flagship model, boasting the most advanced features, including potentially customizable heating profiles and premium materials.

These models are designed for use with dedicated tobacco sticks, specifically engineered for the glo heating system. Using compatible tobacco sticks is essential to experience the full benefits of the technology.

The Science behind Cleaner aerosol Production

The shift towards cleaner e-cigarette technology,like that implemented in the glo series,is driven by a desire to reduce potentially harmful constituents compared to traditional cigarettes. While not risk-free, heated tobacco products aim to offer a less harmful option.

Here’s how the technology contributes to cleaner aerosol:

  1. No Combustion: Crucially, glo devices heat tobacco, they don’t burn it. Burning creates thousands of chemicals,many of which are harmful.
  2. Controlled Heating: Precise temperature control minimizes the formation of undesirable compounds.
  3. Optimized Tobacco blend: Rothmans carefully selects and blends tobacco specifically for the glo heating system, further optimizing aerosol composition.

Benefits of Switching to glo Heated Tobacco

For adult smokers considering alternatives, the glo series with its advanced technology offers several potential benefits:

Reduced Exposure to Harmful Chemicals: Compared to traditional cigarettes, heated tobacco products generally produce lower levels of harmful chemicals. It’s important to note that this does not mean they are harmless.

Real Tobacco Taste: Glo delivers a genuine tobacco taste experience, unlike some e-liquids that offer artificial flavors.

Convenience: The compact and portable devices are easy to use and carry.

* Faster Heat-Up Times: The new induction heating technology provides a quicker and more satisfying experience.

Glo and the Future of Reduced-Risk Products

BAT Rothmans’ investment in advanced heating technology for the glo series reflects a broader industry trend towards reduced-risk products. The company continues to research and develop innovative solutions aimed at providing adult smokers with potentially less harmful alternatives to traditional cigarettes. This includes ongoing work in areas like aerosol chemistry, device design, and tobacco blend optimization.

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