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The fight over the future of local television isn’t happening on cable news. It’s unfolding in the quiet corridors of the Federal Communications Commission, and the outcome could dramatically reshape how Americans secure their news – and who controls the information they receive. While much of the public attention remains fixed on streaming wars and social media algorithms, a potentially seismic shift in broadcast ownership rules is gaining momentum, driven by an FCC Chairman with a surprisingly complex agenda.
At the center of this debate is the FCC’s ownership cap, a regulation limiting how many media outlets a single company can own. For years, industry lobbyists have argued this cap stifles competition and prevents consolidation that could bolster struggling local news operations. But critics warn that lifting the cap will only accelerate media consolidation, leading to fewer voices and diminished local coverage. The stakes are high, as local TV news remains a widely consumed and generally trusted source of information for many Americans, and the potential for political influence is significant.
A Shift in FCC Strategy
FCC Chairman Brendan Carr has emerged as the key figure pushing for an end to the ownership cap. His approach, however, isn’t easily categorized. While publicly advocating for deregulation in the name of a “free market,” Carr has also taken actions that appear to directly benefit specific media companies and align with conservative political goals. This has led some observers to suggest his strategy is less about ideology and more about leverage – a way to exert influence over the media landscape. Craig Aaron, the co-CEO of Free Press, a media-advocacy group opposing lifting the ownership cap, described Carr’s approach as “less as a contradiction and more as a merger.”
Carr’s actions have drawn scrutiny, particularly his handling of the case involving comedian Jimmy Kimmel. Following ABC’s suspension of Kimmel’s display, Carr initiated an inquiry into whether Disney, ABC’s parent company, was complying with its obligations to serve the public interest. This move was widely seen as a pressure tactic, and Nexstar and Sinclair reinstated Kimmel’s show after talks with Disney. Carr has also championed a broad review of FCC regulations, initiating an initiative titled “In re: Delete, Delete, Delete” after the return of the Trump administration, signaling a desire to dismantle existing rules.
Unexpected Alliances and Local Journalism’s Revival
Interestingly, support for revitalizing local journalism isn’t confined to one side of the political spectrum. A recent Senate Commerce Committee hearing, chaired by Senator Ted Cruz, revealed a surprising degree of nuance on the issue. While Cruz expressed skepticism about the FCC overriding Congress, his opening remarks, tracing the history of broadcast media, were described as “almost journalistic” in their evenhandedness by Steven Waldman, founder of the media-policy group Rebuild Local News. Waldman testified that even evidence suggesting corporate mergers don’t guarantee investment in local journalism hasn’t dissuaded proponents of lifting the cap.
Waldman noted a trend of Republican lawmakers in certain states quietly supporting bills to aid local outlets, despite their party’s broader criticism of mainstream media. Senator Todd Young of Indiana, for example, made a statement described by Waldman as “eloquent” regarding the importance of community media. This reflects a recognition, particularly among some Republicans, of the vital role local journalism plays in community cohesion and accountability. Efforts to support local journalism are often focused on print media, but local TV news reaches a wider audience and generally enjoys higher levels of trust. According to a Gallup poll, trust in local news remains higher than trust in national news.
The Project 2025 Connection
Carr’s vision for deregulation is outlined in his contribution to Project 2025, a blueprint developed by the Heritage Foundation for a second Trump term. In his chapter, he advocates for eliminating “heavy-handed FCC regulations” and creating a “market-friendly regulatory environment.” This aligns with a long-held conservative belief in the power of the free market to address media bias. However, Carr himself has acknowledged that this approach “isn’t working,” suggesting a willingness to explore government intervention to achieve desired outcomes.
The FCC did not respond to requests for comment on these matters. However, Carr has publicly stated that ending the ownership cap could “empower” smaller competitors to stand up to major networks, potentially giving them leverage to prevent situations like the initial removal of Kimmel’s show from the air. He has also framed the issue as a “realignment” in how conservatives view the use of government power to address perceived media bias, as reported by the Modern York Times Magazine.
What’s Next for Broadcast Ownership?
The FCC’s consideration of lifting the ownership cap represents a significant moment for the future of local media. While the outcome remains uncertain, the debate highlights a growing recognition – even among political opponents – of the importance of a vibrant and independent local press. The coming months will likely see continued pressure from industry lobbyists, further scrutiny of Carr’s actions, and potentially, a contentious vote on the future of broadcast ownership rules. The implications of this decision will extend far beyond the boardrooms of media companies, impacting the flow of information and the health of communities across the country.
What are your thoughts on media consolidation and its impact on local news? Share your opinions in the comments below and help us continue the conversation.
