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Seoul, South Korea, is rapidly becoming a must-visit destination for international travelers, offering a blend of ancient history, modern culture, and vibrant city life. An Instagram post is gaining traction, prompting users to share their favorite spots and itineraries for exploring the South Korean capital. The post encourages engagement by asking followers to comment with their preferred locations and share the reel with their travel companions, hinting at a personal Seoul itinerary soon to be released.
Interest in Seoul tourism is demonstrably increasing. According to data from the Korea Tourism Organization, visitor numbers have been steadily rising post-pandemic, with a significant influx of tourists from North America, Europe, and Southeast Asia. The city’s appeal lies in its diverse offerings, ranging from historical palaces and temples to bustling shopping districts and innovative technology hubs. A key draw for many is the opportunity to experience Korean culture firsthand, including traditional cuisine, music, and fashion.
One popular option for first-time visitors is a guided tour that balances iconic sights with local experiences. Travel Buddies offers a one-day guided tour of Seoul for $44 per person, including visits to Gyeongbokgung Palace, Myeongdong shopping district, and Han River Park. Travel Buddies highlights the tour’s affordability and combination of cultural immersion and casual fun, including the chance to try on traditional Hanbok and enjoy Korean food. However, the tour does not include the cost of food or entrance fees, requiring travelers to budget accordingly.
For those seeking a more personalized experience, private walking tours with a “Korean Buddy” are available. Seoul PASS offers a four-hour private walking tour, allowing visitors to customize their itinerary and explore the city with a local guide, starting from ₩210,000 (approximately $155 USD as of February 19, 2026). Seoul PASS emphasizes the flexibility and in-depth knowledge provided by these tours. Korea Etour similarly provides similar customized buddy tours, recommending them for solo travelers or small groups looking for a budget-friendly option. Korea Etour notes that these tours address a common challenge faced by smaller travel groups – choosing between expensive private tours and larger group options.
Finding a travel companion to share the experience with is also a popular strategy. GAFFL is a platform designed to connect travelers looking for buddies in Seoul and other destinations. GAFFL facilitates connections between individuals planning trips to the same location, potentially reducing costs and enhancing the overall travel experience.
Seoul’s appeal extends beyond its historical and cultural attractions. Myeongdong, a featured stop on the Travel Buddies tour, is renowned for its vibrant shopping scene and street food. The Han River Park offers a scenic escape from the city bustle, providing a relaxing atmosphere for enjoying the views and local cuisine. The city’s efficient public transportation system makes it easy to navigate and explore different neighborhoods.
The Instagram post’s call for sharing favorite spots suggests a strong community of Seoul enthusiasts eager to exchange recommendations and experiences. This collaborative spirit is indicative of the growing popularity of travel-focused social media content and the increasing desire for authentic, personalized travel experiences.
As Seoul continues to attract international visitors, the demand for diverse tour options and travel resources will likely increase. The availability of affordable guided tours, customizable private tours, and platforms for finding travel companions caters to a wide range of preferences and budgets. The release of the promised Seoul itinerary from the Instagram post is anticipated to further fuel interest in the city and inspire more travelers to explore its many attractions.
What specific aspects of Seoul’s culture or attractions are most appealing to potential visitors? Share your thoughts and recommendations in the comments below, and don’t forget to share this article with your travel buddies!