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Chino Huerta’s Café: A Look Back at Pumas Memories

by Omar El Sayed - World Editor

Chino HuertaS Pumas Loyalty on Full Display During Mexican Beach Getaway

BREAKING: Footballer César “Chino” Huerta continues to show his deep connection to the Pumas UNAM, the team that truly launched his career in Mexican football, even while on vacation. While a product of Chivas de Guadalajara’s youth academy, it was Pumas who provided Huerta with the platform to flourish, a debt he clearly remembers.

Huerta’s gratitude towards the “Universitarios” was previously marked by the release of a special shirt bearing the slogan “Re-Re-Re-en CU” (Re-Read in CU),a testament to the overwhelming support he received from both the club and its fervent fanbase upon his arrival. This enduring bond is now being reinforced through his personal social media channels.

In a recent Instagram story, Huerta shared moments from his vacation, featuring himself sporting the iconic Pumas colors. The image, captured on a beach in Mexico, subtly but powerfully radiates his allegiance. The most striking detail, though, was his latte coffee. The foam art on his beverage showcased not only Huerta’s face but also the Pumas jersey he wore during his last season with the team.

This public display of affection for pumas comes at a significant time for the club, as they have just welcomed Keylor Navas as their new goalkeeper for the Opening 2025 season. Huerta’s continued association with UNAM serves as a reminder of the strong player-club relationships that resonate deeply within the Mexican football landscape.

Evergreen insight: A player’s journey often shapes their lasting loyalties. For “Chino” huerta, embracing the colors and symbols of the team that gave him his prominent foothold in professional football demonstrates a genuine gratitude for the opportunities and support he received. This kind of player-club symbiosis, where mutual respect and gratitude are openly expressed, is a cornerstone of fan engagement and contributes to the rich narrative of football clubs. It highlights how a player’s personal brand can become intertwined with the identity of a team, creating lasting legacies that extend beyond the pitch.

How did Chino Huerta identify a business possibility related to Pumas UNAM?

Chino Huerta’s Café: A Look Back at Pumas Memories

The legacy of a Pumas Icon

For decades, Chino Huerta’s Café wasn’t just a place to grab a coffee near the Estadio Olímpico Universitario; it was an institution. A central meeting point for Pumas UNAM fans, players, coaches, and the university community, the café embodied the spirit of the club and the Ciudad universitaria (University City). Its closure in 2018 left a void,but the memories – and the stories – remain vivid for generations of Pumas faithful. This article delves into the history, significance, and enduring legacy of Chino Huerta’s Café, exploring its role in shaping the Pumas experience.

The man Behind the Café: Don Chino Huerta

José Huerta, affectionately known as “Chino,” wasn’t a former player or coach.He was a dedicated entrepreneur who recognized a need. In the 1960s,as Pumas UNAM began to gain prominence in Mexican football,the area around the stadium lacked a comfortable,reliable gathering place. Chino, a keen observer, saw an opportunity. He established a small café, initially serving basic refreshments, that quickly became popular with students and football enthusiasts.

Early Days: The café started as a modest operation, focusing on providing affordable food and drinks.

Building Relationships: chino actively fostered relationships with Pumas players and staff, making the café a welcoming space for them.

A Family Business: The café remained a family-run business for generations, maintaining its authentic atmosphere.

A Hub for Pumas Culture

Chino Huerta’s Café evolved into much more than just a coffee shop. It became a vital part of the Pumas ecosystem.

Pre- and Post-Match Rituals

The café was the place to be before and after Pumas home games.fans would converge to discuss team lineups, predict scores, and soak in the pre-match atmosphere. After victories (and even defeats), the café would be packed with celebrating (or commiserating) supporters.

Game Day atmosphere: The energy was electric, fueled by passionate fans and the anticipation of the match.

Celebrations & Commiserations: The café witnessed countless celebrations after Pumas championships and provided a space for fans to process tough losses.

Meeting Point: It served as a designated meeting point for Pumas supporter groups.

More Than Just Fans: Players and Coaches

The café wasn’t exclusive to fans. Pumas players, coaches, and university staff frequented the establishment. Stories abound of players celebrating wins with fans at Chino’s, or coaches discussing strategy over a cup of coffee.

Player Appearances: Regular sightings of Pumas stars added to the café’s allure.

Informal Discussions: The relaxed setting facilitated informal conversations between players, coaches, and fans.

A Sense of Community: Chino Huerta’s café fostered a strong sense of community around the Pumas club.

Iconic Dishes and the Café’s Ambiance

While the atmosphere was paramount, Chino Huerta’s Café also became known for its simple, yet satisfying, menu.

The Tortas: The tortas (Mexican sandwiches) were legendary, notably the torta de milanesa.

Coffee & Refreshments: Reliable coffee and a selection of soft drinks were staples.

Simple Fare: The focus was on providing affordable and tasty food that complemented the Pumas experience.

The ambiance was decidedly unpretentious. Simple tables and chairs, adorned with Pumas memorabilia, created a comfortable and welcoming environment. the walls were covered in photos,posters,and autographs of pumas legends. It was a place where everyone felt at home.

The Closure and Lasting Impact

the café closed its doors in 2018 due to rising rent and other economic pressures. The closure was met with widespread sadness from the pumas community.

Social Media Outcry: Fans took to social media to express their grief and share their memories of the café.

Tributes & Remembrances: Numerous articles and tributes were published, celebrating the café’s legacy.

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