The Loyalty Dividend: Why Staying Put is the New Power Move in College Sports
The transfer portal has reshaped college athletics, promising athletes greater opportunity and financial gain. But a quiet counter-trend is emerging, one exemplified by players like Central Michigan’s Jordan Kwiatkowski: the strategic value of loyalty. As the landscape becomes increasingly transactional, sticking with a program – even through coaching changes and initial struggles – is becoming a differentiator, a signal of character, and, surprisingly, a pathway to increased visibility and NFL prospects.
The Erosion of Tradition and the Rise of the Portal
For decades, the narrative of college sports centered on building a legacy, representing a university for four years, and becoming ingrained in a community. The advent of the transfer portal, coupled with Name, Image, and Likeness (NIL) deals, has fundamentally altered that equation. Players now routinely evaluate their options annually, seeking better opportunities, more money, and increased exposure. A recent study by the NCAA revealed a 30% increase in transfer portal entries over the past three years, highlighting the scale of this shift.
Kwiatkowski’s Choice: Beyond the Immediate Gain
Jordan Kwiatkowski, a standout linebacker for Central Michigan, faced the same calculus as many of his peers. The allure of Power Five football and a potentially larger NFL payday was undeniable. Yet, he chose to remain with the Chippewas through a coaching transition, a decision rooted in a desire to build something lasting. “You want to be able to say you’re from Central,” Kwiatkowski explained, recognizing the unique narrative that comes with sustained commitment. “A lot of the outsiders, they’re not expecting someone from Central…to make the NFL.”
The “Group of Five” Advantage: Standing Out From the Crowd
Kwiatkowski’s perspective speaks to a broader reality for athletes at Mid-American Conference (MAC) and other “Group of Five” schools. These programs often operate in the shadow of their Power Five counterparts, fighting for recognition and NFL attention. In this environment, a four-year player from CMU carries a distinct advantage. Their longevity demonstrates dedication, resilience, and a willingness to contribute to a program’s long-term success – qualities that NFL scouts increasingly value. It’s a story, a brand, that cuts through the noise of the transfer portal.
Building a Culture of Commitment
Central Michigan’s success this season wasn’t solely about talent; it was about retention. Coach Matt Drinkall, hired from Army, made a conscious effort to foster a culture of loyalty, promising a player-led program and prioritizing their needs. His ability to convince 15 returning seniors to stay – players who had previously entered the portal – was a testament to his vision. Drinkall’s approach underscores a growing realization: building a winning program requires more than just acquiring talent; it requires cultivating commitment.
The NFL’s Shifting Priorities: Character and Leadership
The NFL isn’t solely focused on raw athletic ability. Teams are increasingly prioritizing character, leadership, and work ethic. A player who has demonstrated four years of commitment to a single program signals these qualities. They’ve navigated adversity, embraced challenges, and contributed to a team’s growth over time. This narrative resonates with NFL scouts and coaches seeking players who can contribute not only on the field but also in the locker room.
Beyond Football: The Broader Implications
The trend of valuing loyalty extends beyond college football. In a rapidly changing job market, employers are increasingly seeking candidates with demonstrated commitment and a track record of long-term engagement. The skills developed through sustained participation in a team – resilience, dedication, and leadership – are highly transferable and valuable in any profession. The lessons learned from players like Kwiatkowski offer a valuable perspective on the importance of building lasting relationships and investing in long-term growth.
The era of the perpetually transferring athlete may not be waning, but the counter-narrative of loyalty is gaining momentum. As Jordan Kwiatkowski prepares for the NFL, he carries with him not just his athletic talent, but a story of dedication and commitment – a story that may ultimately prove to be his greatest asset. What are your thoughts on the increasing importance of loyalty in college sports? Share your perspective in the comments below!
