🚨 Breaking News: Confiserie Bachmann Launches XXL Chocolate at Zurich Airport Expansion
ZURICH, SWITZERLAND – June 30, 2023 – Confiserie Bachmann is making headlines with its latest addition to the Swiss confectionery scene. The renowned family business, now in its fourth generation under the leadership of Raphael and Matthias Bachmann, is expanding its footprint in Zurich with a new branch at Zurich Airport.
Expanded Presence in Zurich
With this new branch, Bachmann Confiserie raises the bar on convenience and culinary delight. Situated in the bustling Circle area of Zurich Airport, the store aims to become a “pleasure hotspot” that caters to travelers and locals alike, offering 24/7 access to an array of gourmet treats. Raphael Bachmann, co-owner of Bachmann Confiserie, emphasizes the strategy behind the new location: “With our location in the Circle, we bring our vision of fresh, high-quality enjoyment to where the world arrives and stands out.”
XXL Fresh Chocolate and More
The debut product at the new airport branch is a showstopper: XXL fresh chocolate in giant slabs measuring 16 by 52 centimeters. Available in ten varieties, these chocolate boards are both a feast for the eyes and the taste buds. Whether broken on-site or sold in mixed sacks, they are sure to be a hit among chocolate lovers.
Confiserie Bachmann also introduces an outlet for handmade chocolate specialties, offering larger portions at attractive prices. This move could position Bachmann as a strong contender against Läderach, which already has a specialty shop nearby in the Circle area.
Evergreen Context: A Family Legacy
Confiserie Bachmann is more than just a business; it’s a family legacy that spans generations. Established in Lucerne, the company now operates 22 branches across four cantons. Known for crafting over 500 fresh products daily, Confiserie Bachmann employs over 650 people and is committed to delivering high-quality, handmade confections.
The secret to their success?_uploaded filegression and adaptation to customer preferences while maintaining the highest standards of quality. This mindset has allowed them to remain relevant and loved by chocolate aficionados across Switzerland.
Future Implications and Next Steps
As the confectionery market becomes more competitive, Bachmann’s innovative approach to store openings and new product launches is setting a high bar. The introduction of XXL chocolate slabs and the chocolate outlet strategy promise to attract both existing and new customers, enhancing their brand visibility and market share.
Keep your eyes peeled for more updates from Confiserie Bachmann, and be sure to visit their new location at Zurich Airport to experience these delectable treats firsthand. For more stories about breaking news and insights into the world of gourmet chocolate, stay tuned to archyde.com.
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