Kansas City is set to host a post-championship celebration with a major musical act: DJ Khaled will headline the Big 12 Basketball Tournament Afterparty on Saturday, March 14. The concert, presented by Venmo, will grab place at KC Live! in the Power & Light District following the conclusion of the Men’s Championship game at T-Mobile Center. This marks DJ Khaled’s first-ever performance in Kansas City, and the event is free to the public as part of a two-week celebration of basketball in the city.
The announcement adds another layer of excitement to an already dynamic Big 12 Tournament. With the women’s tournament recently concluding and the men’s competition heating up, Kansas City is at the center of college basketball action. The free concert aims to amplify the celebratory atmosphere and provide fans with an unforgettable experience.
DJ Khaled expressed his enthusiasm for the opportunity, stating, “The Big 12 Tournament is one of the biggest and best. I’m looking forward to bringing that energy to the Tournament After Party with a performance and connecting with the fans,” Khaled said. “Young world, the world is yours – you are now and you are the future! Maintain going! WE THE BEST!”
First-Time Performance in Kansas City
Tyrel Kirkham, Chief Brand and Business Officer for the Big 12, highlighted the significance of bringing a performer of Khaled’s caliber to the event. “We are continually investing in ways to elevate the Big 12 Basketball Tournaments and deliver an unforgettable experience for our fans,” Kirkham said. “DJ Khaled is an incredible performer, and we recognize he will put on a high-energy show. From elite competition on the court to world-class entertainment off it, our goal is to create a championship atmosphere that blends sports and culture in a way only the Big 12 can. Kansas City has been an outstanding partner in helping us bring that vision to life.”
The Big 12 women’s tournament concluded on Sunday, March 9, with West Virginia securing its second-ever title in a 62–53 upset over top-seeded TCU. The men’s tournament, running from March 10-14, is already delivering thrilling matchups. Earlier today, No. 5 Iowa State defeated No. 4 Texas Tech 75–53, securing a spot in the semifinals. Upcoming quarterfinal games include a clash between top-seeded Arizona and UCF, followed by No. 2 Houston versus BYU, and a nightcap featuring No. 3 Kansas against TCU.
Tournament Heats Up on and Off the Court
The free concert at KC Live! is intended to build on the momentum of the tournament and provide a vibrant atmosphere for fans. The Power & Light District is expected to be a focal point for celebrations throughout the weekend, offering a variety of entertainment options alongside the basketball action. The Big 12 Tournament has become a significant event for Kansas City, drawing visitors and generating economic activity for the region.
The Big 12 Conference has been focused on enhancing the tournament experience for fans, and the addition of DJ Khaled is a key component of that strategy. The conference aims to create a unique blend of athletic competition and entertainment, solidifying the Big 12 Tournament as a premier sporting and cultural event.
As the men’s tournament progresses, all eyes will be on the remaining contenders as they battle for the championship title. The afterparty with DJ Khaled promises to be a fitting conclusion to a week of intense basketball and spirited competition.
What are your thoughts on DJ Khaled headlining the Big 12 Tournament Afterparty? Share your comments below and let us know if you plan to attend!
