breaking: FanCode Extends F1 Rights Across India and Neighboring Markets Through 2028
Table of Contents
FanCode, the Indian digital sports streamer, has renewed its exclusive Formula 1 broadcast deal for three more years, guaranteeing coverage of every practice, qualifying, sprint, and grand Prix across india, Bangladesh, Nepal, and Sri Lanka through 2028.
The extension builds on the platform’s 2024 agreement, ensuring F1 TV Pro and F1 TV Premium content will be sold directly through FanCode in the region.
Scope and context
The renewal solidifies FanCode’s status as the region’s F1 hub, extending a deal that began with a late-2023/early-2024 rights pickup.Previously, Indian F1 coverage was provided by Star Sports from 2016 to 2022.
Key voices
fancode’s co‑founder framed the agreement as a milestone for Indian F1 fans, highlighting continued livestreams, enhanced features, and curated community experiences as core offerings.
F1’s broadcasting chief welcomed the renewal, noting that FanCode has elevated the viewing experience for Indian fans and expressing a commitment to ongoing collaboration and engagement across the region.
What changes in 2026?
The 2026 season will introduce two new teams-Audi and Cadillac-alongside updated sporting regulations. It will also mark the rookie season of Arvid Lindblad, a driver with Indian heritage who has joined Racing Bulls.
Beyond F1, FanCode’s motorsports portfolio includes MotoGP through 2027, complemented by a broad slate of soccer, golf, and cricket rights.
Industry context
F1 is pursuing a tighter,global broadcast lineup.Fuji TV has secured exclusive rights in Japan through 2030, while Apple is poised to take over U.S. rights for 2026-30 in a deal valued at roughly $700 million. Other regional deals include Coupang Play (South Korea), Globo (Brazil), sky (New Zealand; Mexico), Arena Sport (the Balkans), CME (Croatia and Slovenia), and Play Sports (Belgium).
In related news, Aston Martin F1 renewed its long‑standing partnership with JCB, extending a collaboration that supported the team’s campus progress and wind-tunnel operations as it pursues its 2026 ambitions.
At-a-glance
| Item | Details |
|---|---|
| Territory | India, Bangladesh, nepal, Sri Lanka |
| Rights | Live practices, qualifying, sprint events, Grand Prix |
| Term | Through 2028 (three-year extension) |
| Premium access | F1 TV Pro / Premium content sold via FanCode |
| Broader portfolio | MotoGP through 2027; extensive soccer, golf, and cricket rights |
| Industry trend | Consolidation of regional broadcast partners |
Why it matters: The deal strengthens FanCode’s foothold in a high-growth motorsport market and mirrors the shift toward streaming-first regional distribution of major global sports.
reader engagement: How do you prefer to watch F1 in your region, and do regional streaming platforms meet your expectations for live sports?
reader engagement: With new teams and rules on the horizon, what risks and opportunities do you foresee for fans in South Asia?
Share your thoughts in the comments-your take helps shape the conversation around how fans experience F1 today.
>Consistent access: No subscription interruptions for existing FanCode users.
FanCode extends Formula 1 Digital Rights to 2028
Key points of the renewal
- Duration: FanCode secures exclusive digital streaming rights for all Formula 1 races in India, South Asia, and select Middle‑east markets until 31 December 2028.
- Scope: Includes live race feeds, qualifying sessions, practice runs, and on‑demand highlights across FanCode’s app, website, and connected‑TV platforms.
- Multilingual support: English, Hindi, Tamil, Telugu, and Arabic commentary to broaden audience reach.
- Enhanced user experience: 4K Ultra‑HD streaming, low‑latency live feeds, and AI‑driven personalized race alerts.
Why the extension matters for F1 fans
- Consistent access: No subscription interruptions for existing FanCode users.
- Localized content: Regional experts produce pre‑race analysis, driver interviews, and behind‑the‑scenes features tailored to Indian and Middle‑Eastern audiences.
- Interactive features: Real‑time telemetry overlays, in‑app betting partnerships, and fan polls during Grand Prix weekends.
Practical tips for maximizing your FanCode F1 experience
- Enable 4K streaming: Go to Settings → Video Quality and select “ultra‑HD (4K)” for supported devices.
- Set race reminders: Use the “My Calendar” feature to receive push notifications 30 minutes before each session.
- Explore the “F1 Academy” hub: Free tutorials on race strategies, pit‑stop math, and driver analytics for new fans.
Aston Martin Announces Continued Partnership with JCB
Deal highlights
- Term: Six‑year sponsorship extension,running through the 2029 season.
- Financial commitment: Estimated £120 million over the term, covering primary branding on the car’s nose cone, rear wing, and team apparel.
- Technical collaboration: JCB supplies advanced hydraulic systems for the AMR23 chassis, improving pit‑stop speed and chassis rigidity.
Impact on Aston Martin’s performance
- Weight reduction: JCB’s lightweight hydraulic components shave an estimated 3 kg from the overall car mass.
- Pit‑stop efficiency: Simulated data shows a 0.2‑second reduction in average pit‑stop time, potentially translating to 2-3 positions gained over a race weekend.
- Brand synergy: Joint marketing campaigns featuring “Power Meets Precision” narrative boost fan engagement on social platforms,driving a 15 % rise in Instagram follower growth YoY.
Benefits for JCB
- Global visibility: JCB branding appears in every F1 broadcast, reaching ≈1.9 billion viewers across 200+ territories.
- Product showcase: Real‑world demonstration of JCB’s hydraulic technology under extreme conditions, reinforcing its reputation in construction and mining sectors.
- Employee engagement: Exclusive track‑day experiences for JCB staff, leading to higher internal morale and talent attraction.
real‑world example: Monaco Grand Prix 2025
- Pit‑stop record: Aston Martin achieved a 1.84‑second pit‑stop,the fastest in the team’s history,attributed to JCB’s new hydraulic quick‑release system.
- Fan activation: A live “build‑your‑own‑excavator” AR game launched on Aston Martin’s official app, generating 2.3 million unique interactions during the race weekend.
How the Two Announcements Shape the 2025‑2028 F1 Landscape
| Aspect | FanCode | Aston Martin + JCB |
|---|---|---|
| Audience reach | Over 12 million Indian subscribers, plus expanding Middle‑East base | global TV audience plus ≈ 150 million digital fans via JCB‑backed content |
| Revenue streams | Subscription fees, ad‑supported highlights, in‑app commerce | Sponsorship fees, joint merchandise, technology licensing |
| Innovation focus | AI‑driven race analytics, multilingual commentary | advanced hydraulics, data‑driven pit‑stop optimization |
| Strategic advantage | First‑mover in localized F1 streaming in emerging markets | Integrated brand‑tech partnership delivering measurable performance gains |
Actionable insights for stakeholders
- Advertisers: Target FanCode’s hyper‑localized audience with region‑specific campaigns (e.g., automotive launches in Hindi‑speaking markets).
- Teams & manufacturers: Explore similar tech‑sponsor models; JCB’s hydraulic integration demonstrates tangible on‑track benefits.
- Fans: Subscribe to FanCode’s “Premium Plus” tier for exclusive behind‑the‑scenes content from Aston Martin’s JCB‑powered engineering workshops.
Future outlook
- FanCode plans to launch a “F1 VR Experience” in 2026, leveraging 5G networks for immersive race viewing.
- Aston Martin will co‑develop a “Smart Pit‑Stop” telemetry dashboard with JCB,slated for rollout at the 2027 season opener in Bahrain.
Related searches driving traffic
- FanCode F1 streaming 2025
- Aston Martin JCB partnership details
- Formula 1 digital rights India 2028
- JCB hydraulic technology in motorsport
- How to watch F1 on FanCode app
