The boom in e-commerce and the race for the fastest delivery are damaging the ecological balance of this mode of consumption.
For many, being delivered has become a reflex, stimulated by successive confinements and curfews. Whether for food shopping, ready-made meals, clothes or cultural goods, 87% of French people today make purchases on the internet. But they “do not always seem aware of the ecological impact that e-commerce can imply, whether in terms of delivery method or packaging “, Points out a study carried out in 2020 by the Harris Interactive Institute. 63% of them believe that the delivery is rather environmentally friendly.
Of course, e-commerce limits travel, note a recent report from the French Environment and Energy Management Agency (Ademe). But he “facilitates overconsumption. Deliver urgently and in small quantities, multiply journeys, increase fuel consumption and greenhouse gas emissions“. In 2011, Ademe estimated that an online purchase emitted on average
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