Home » Technology » ‘Kedeheon and Lee Jae-myung’… It became one of the most popular search words of the year in the U.S. and Korea. What is the No. 1 search term on Google?

‘Kedeheon and Lee Jae-myung’… It became one of the most popular search words of the year in the U.S. and Korea. What is the No. 1 search term on Google?

by James Carter Senior News Editor

‘K-Pop Demon Hunters’ & Lee Jae-myung Dominate 2025 Google Search Trends – Breaking News

Seoul, South Korea – December 7, 2025 – Google’s just dropped its ‘Year in Search 2025’ report, and the results are a fascinating snapshot of what captivated the world’s attention this past year. In a stunning display of cultural impact, Netflix’s animated sensation, ‘K-Pop Demon Hunters’ (known as ‘Kedehun’ to fans), landed at number two in overall US search rankings, topping the charts in both movie and cast categories. But the story doesn’t stop there. Alongside this entertainment juggernaut, South Korean political figure Lee Jae-myung also dominated search queries, signaling a year of intense civic engagement in Korea.

‘K-Pop Demon Hunters’ – A Global Phenomenon

The animated series, a vibrant blend of K-Pop and supernatural action, clearly resonated with audiences worldwide. ‘Kedehun’ wasn’t just a trending topic; it defined a trend. Three songs from the show’s soundtrack simultaneously cracked the UK’s official single chart Top 100, with the lead single, “Golden,” holding the number one spot for a remarkable ten weeks – making it one of the longest-running chart-toppers of the year. This success underscores the growing global appetite for Korean entertainment and the power of streaming platforms like Netflix to launch international hits.

SEO Insight: The rapid rise of ‘K-Pop Demon Hunters’ highlights the importance of understanding trending keywords and leveraging cultural moments for content marketing. Businesses can learn from Netflix’s success by identifying emerging trends and creating content that resonates with target audiences.

Political Turmoil Drives Korean Search Trends

While ‘Kedehun’ captured hearts globally, Korea’s search landscape was heavily influenced by political events. The ‘2025 Presidential Election,’ Lee Jae-myung, and the poignant term ‘Farewell’ topped search rankings in several categories. This surge in political interest is directly linked to a year of significant upheaval, including the December 3rd martial law incident and the impeachment of former President Yoon Seok-yeol. The Korean public clearly demonstrated a heightened awareness and engagement with civic and political issues.

Evergreen Context: The events surrounding the 2025 Korean Presidential Election serve as a crucial case study in the power of public opinion and the role of digital media in shaping political discourse. Understanding these dynamics is vital for anyone interested in Korean politics or the broader trends of political engagement in the digital age.

Beyond Entertainment & Politics: AI and Generational Shifts

Google’s report also revealed the growing influence of Artificial Intelligence, with its AI model ‘Gemini’ ranking as the most searched term globally. This reflects a broader trend of increasing user interest in AI-powered tools and technologies. Interestingly, the report also highlighted a shift in consumer behavior in Korea, with ‘Young Potty’ – a term representing middle-aged trend consumption – topping fashion searches. This signals a changing demographic landscape and the growing purchasing power of older generations.

SEO Tip: Monitoring Google Trends is a powerful way to identify emerging keywords and topics. Incorporating these keywords into your content strategy can significantly improve your search engine rankings and drive organic traffic.

A Year of Contrasts: From K-Pop to Political Upheaval

Google’s assessment of 2025 – a year marked by an American Pope, the global dominance of ‘K-Pop Demon Hunters,’ and the rise of new AI – paints a picture of a world in constant flux. The simultaneous surge in interest surrounding entertainment, politics, and technology underscores the complex and interconnected nature of modern life. As we move forward, understanding these trends will be crucial for navigating the ever-evolving digital landscape and staying ahead of the curve. The data clearly shows that staying informed about what people are searching for isn’t just about understanding the present; it’s about anticipating the future.

Stay tuned to archyde.com for ongoing coverage of trending news, SEO insights, and in-depth analysis of the forces shaping our world. Don’t miss our upcoming article on the impact of AI on content creation and the strategies businesses can use to leverage this powerful technology.

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