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Mattel Launches New WWE Action Figure Line

by Luis Mendoza - Sport Editor

Mattel unveils Exciting new WWE Figures at San Diego Comic-Con Preview Night

San Diego, CA – Wrestling memorabilia enthusiasts are buzzing following Mattel’s preview night showcase at San Diego comic-Con 2025, where a range of highly anticipated WWE action figures were revealed.Stealing the spotlight are new additions to the popular “Monday Night War” series, promising to bring iconic eras of wrestling history to collectors’ shelves.

The collection will feature both new Elite and Ultimate Edition figures, with particular excitement surrounding the inclusion of the “Loose Cannon” Brian Pillman and “Big Poppa Pump” Scott Steiner, famously depicted in his straitjacket. Thes figures offer a deep dive into some of wrestling’s most memorable characters and moments.

This initial reveal sets a high bar for what’s to come, with more Mattel WWE reveals expected during the official “Mattel WWE Elite Squad Panel” scheduled for Thursday at the convention.Fans are advised to stay tuned for further updates as San diego Comic-Con continues to unfold,promising more insights into the future of WWE collectibles. The ongoing demand for well-crafted wrestling figures underscores the enduring legacy and passionate fanbase of professional wrestling, ensuring these pieces remain sought-after collectibles for years to come.

What are the price ranges for the different tiers of WWE action figures (Basic,Elite,and Ultimate Edition)?

Mattel Launches New WWE Action Figure Line

Series 12: A Deep Dive into the Latest Releases

Mattel continues its reign as the premier manufacturer of WWE action figures with the highly anticipated launch of Series 12. Released today,July 24th,2025,this new line promises too deliver unparalleled detail,articulation,and collectibility for fans of professional wrestling. This series builds upon the success of previous lines, incorporating fan feedback and pushing the boundaries of what’s possible in 1:12 scale figures.

Key Features of the Series 12 WWE Figures

This isn’t just another release; Series 12 boasts several improvements and exciting additions. Here’s a breakdown:

Enhanced Articulation: Expect even more points of articulation than previous series, allowing for a wider range of realistic poses and in-ring action.

Realistic Sculpting: Mattel’s sculptors have outdone themselves, capturing the likenesses of WWE Superstars with unbelievable accuracy.

Authentic Ring Gear: Each figure comes equipped with authentic ring attire, reflecting their most iconic looks.

Interchangeable Accessories: Many figures include swappable hands,heads,and accessories,increasing playability and display options.

Chase Variants: As always, keep an eye out for rare chase variants, offering unique color schemes and accessories for dedicated collectors.

Spotlight on Featured Superstars

Series 12 features a diverse roster of current and legendary WWE talent. Here are some of the highlights:

Roman Reigns: The “Tribal Chief” arrives with his signature championship title and imposing presence. This figure includes interchangeable hands for various signature poses.

rhea Ripley: The Eradicator of The Judgment Day is represented with her signature leather jacket and menacing expression.

Cody Rhodes: The American Nightmare is included with his iconic weight belt and a resolute look.

Ric Flair: A tribute to the “Nature Boy,” this figure captures Flair’s flamboyant style and includes his signature robe and championship belt. (Referencing information from provided search results regarding Ric Flair’s legacy).

sasha Banks (Mercedes Moné): Representing her time outside of WWE, this figure features her NJPW attire.

Understanding the Different Figure Types & Price Points

Mattel offers several tiers within the WWE action figure line, catering to different budgets and collecting preferences:

  1. Basic Figures: These are the standard figures, typically priced around $24.99 – $29.99. They offer excellent value and are a great starting point for new collectors.
  2. Elite Figures: Priced between $39.99 – $49.99, Elite figures feature more detailed sculpting, increased articulation, and additional accessories. These are highly sought after by serious collectors.
  3. Ultimate Edition Figures: The premium tier, Ultimate Edition figures (around $69.99 – $99.99) offer the highest level of detail, including realistic cloth clothing, multiple accessories, and deluxe packaging.
  4. Hall of Fame Figures: Special releases honoring WWE Legends, frequently enough featuring unique packaging and accessories.

Where to Buy the New WWE Action Figures

Series 12 WWE action figures are available at a variety of retailers:

Walmart: Often carries exclusive figures and offers competitive pricing.

Target: A reliable source for the latest releases.

amazon: convenient online shopping with a wide selection.

Entertainment Earth: A popular online retailer specializing in collectibles.

BigBadToyStore: Another leading online retailer for action figures and collectibles.

WWE Shop: Official merchandise store with exclusive items.

The Resale Market & Collector Tips

The WWE action figure market has a thriving resale community. Platforms like eBay and Mercari are popular for buying and selling rare figures and chase variants.

Protect Yoru Investment: Store your figures in protective cases to prevent dust and damage.

research Prices: Before buying or selling, research current market values to ensure you’re

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