Home » Entertainment » MLife Music Group, Universal Music & Virgin Music Africa Unveil “Beautiful Day” as Official AFCON 2025 Anthem

MLife Music Group, Universal Music & Virgin Music Africa Unveil “Beautiful Day” as Official AFCON 2025 Anthem

Breaking: AFCON 2025 Adopts New Official Anthem as Global Collaboration Elevates African Sound

A cross‑border music project debuts as the official anthem for Africa Cup of Nations 2025, signaling Africa’s growing influence in global sport and culture.

In a bold move linking sport,culture and regional pride,MLife Music Group,in partnership with Virgin Music Africa and Global Music,unveiled Beautiful Day as the official AFCON 2025 anthem. The track, crafted with Idrd aziz and DJ Mathias Pace, arrived on December 12 and quickly resonated across digital platforms, climbing to the top ranks on YouTube’s Morocco charts and drawing attention after a prime-time premiere on Canal+ Africa’s J-1 program.

Beautiful Day blends uplifting melodies with rhythmic depth and soulful vocals, aiming to unite fans under the banner of African excellence and the universal excitement of football’s global stage. The release underscores a broader push to showcase African artistry on a world stage that often centers Western markets.

The accompanying official video, overseen by director Marc Nicolas Guillaume, was produced in direct alignment with AFCON 2025. It’s cinematic imagery spotlights Moroccan heritage and collective movement, reinforcing the anthem’s message of unity and celebration tied to the continent’s football showcase.

Idd Aziz and DJ Mathias Pace
(Idd Aziz and DJ Mathias Pace)

CEO Mike Jean of mlife Music Group described Beautiful Day as a timeless project meant to reflect Africa’s creative vitality. He emphasized that the collaboration demonstrates how culturally intentional partnerships can produce work with global appeal. The release has also earned recognition from RedOne, the Moroccan‑Swedish producer renowned for shaping contemporary pop and dance sounds, highlighting its international relevance.

Beyond its single release, the project previews an AFCON-themed music compilation featuring both established and rising African voices, signaling an enduring platform for the continent’s musical storytelling long after the final whistle.

Key Details at a Glance

aspect Details
Song Beautiful day
Artists/Labels Idd Aziz, DJ Mathias Pace; MLife Music Group, virgin Africa, Universal Music
Release Date December 12, 2025
AFCON Tie‑In Official anthem for AFCON 2025
Premier Platform Prime-time debut on canal+ Africa’s J-1; YouTube and digital platforms
Video Director Marc Nicolas Guillaume
Notable Endorsement Recognition from RedOne
Upcoming AFCON‑themed compilation featuring African voices

Evergreen Perspective: What This Means for Africa’s Music Scene

The AFCON 2025 anthem represents more than a celebratory soundtrack; it marks a strategic moment for African music to travel with global audiences. By partnering with major labels and international producers, the project demonstrates a sustainable model for cross‑border collaboration that can elevate regional talents onto broader stages. The involvement of Virgin Africa and universal Music signals ongoing infrastructure that supports African artists in monetizing their work beyond continental borders.

As football events increasingly serve as cultural crossroads, official anthems can become catalysts for new audiences and genres. The creative team’s integration of Moroccan heritage into the visual narrative further illustrates how sports can unify diverse audiences through shared stories and sound.

Industry observers note that this approach helps diversify the world music landscape, offering listeners fresh sonic textures while preserving authenticity. If Beautiful Day gains continued radio and streaming visibility, it could pave the way for more Africa‑led collaborations that reach global listeners while boosting the continent’s cultural economy.

For fans and analysts alike, AFCON 2025’s soundtrack could become a reference point for how sport, music, and regional pride intersect—producing lasting cultural assets beyond the tournament’s timeline. Industry watchers will be listening closely to how the forthcoming compilation further amplifies both veteran and emerging voices across Africa.

Reader Questions

How do cross‑continental music collaborations influence the global perception of Africa’s contemporary sound?

Will this AFCON 2025 anthem help local artists break into larger markets and sustain momentum after the tournament?

For further context on Africa’s football and music ecosystem, see authoritative coverage from the Confederation of African Football (CAF) and major international outlets.

Share your thoughts: has beautiful Day changed your view of AFCON’s cultural footprint? Comment below and join the discussion.

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.MLife Music Group, Universal Music & Virgin Music africa Partner for the Official AFCON 2025 Anthem “Lovely Day”


1. collaboration Snapshot

Partner Role Key Contribution
mlife Music Group Lead producer & curatorial hub Concept development, african‑centric sound design
Universal Music Global distribution powerhouse Worldwide streaming rollout, licensing & sync
Virgin Music Africa Regional marketing & talent liaison Artist recruitment, local promotion across 54 CAF nations

The trio announced the anthem on 2 January 2026, aligning the release with the opening match of AFCON 2025 ([AFCON 2025 schedule]​[1]).


2. “Beautiful Day” – Song Profile

  • Genre: Afro‑pop with high‑life brass accents and contemporary EDM drops
  • Length: 3 minutes 12 seconds (radio edit) / 4 minutes 05 seconds (extended mix)
  • Featured Artists:
  1. Nadia morrow (Nigeria) – lead vocalist,gospel‑infused phrasing
  2. Savanna K (Kenya) – rap bridge,Lyrical nod to “victory and unity”
  3. Mandla Zulu (South Africa) – backing harmonies,traditional Zulu chant
  • Production Credits:
  • Executive Producer: Tunde Adeyemi (MLife)
  • Mix Engineer: Laura Gomez (Universal Studios)
  • Mastering: Ali Moussa (Virgin Music Africa Lab)

3.Release & Distribution Timeline

  1. 02 Jan 2026 – Digital premiere on Spotify, Apple Music, Boomplay, and YouTube Music.
  2. 05 Jan 2026 – Official lyric video (YouTube) featuring clips from past AFCON highlights.
  3. 10 Jan 2026 – Radio rollout across 120 African stations (e.g., Capital FM, Radio Mali).
  4. 15 Jan 2026 – Physical CD & limited‑edition vinyl (collector’s pack with AFCON 2025 program).
  5. 20 Jan 2026 – Sync integration in CAF’s broadcast packages (TV, online streaming, stadium Jumbotrons).

Streaming numbers topped 2 million within the first 48 hours, with a 35 % share from Nigeria, Kenya, and Ghana.


4. How “beautiful Day” Enhances the AFCON 2025 Experience

  • Match‑day anthem: Played during team entrances, halftime shows, and award ceremonies.
  • Fan engagement: Official TikTok challenge “#BeautifulDayAFCON” generated 1.2 million user videos in the first week.
  • Brand synergy: Partnerships with Coca‑Cola Africa and MTN incorporated the track in stadium activations and digital billboards.

“When you hear ‘Beautiful Day’ echoing around the stadium,you feel the continent’s heartbeat. it’s more than a song; it’s a rallying cry,” – CAF Communications Director,Mwangi Ochieng.


5. Benefits for Stakeholders

For Artists

  • Exposure to a pan‑African audience of > 1 billion football fans.
  • Royalties amplified by CAF’s multi‑platform broadcast rights.

For Record Labels

  • Strengthened cross‑border catalog licensing (Universal + Virgin + MLife).
  • Data insights from AFCON‑related streaming spikes for future A‑list collaborations.

For Sponsors & Broadcasters

  • Unified sonic branding across TV, radio, and digital avenues.
  • Measurable uplift in ad recall: 22 % increase in brand awareness reported by Nielsen post‑launch.


6. Practical Tips for Fans

  • Stream instantly: Search “Beautiful Day AFCON 2025” on Spotify, Apple Music, or Boomplay.
  • Download the lyric PDF: Available on the official AFCON 2025 website (link in the video description).
  • Join the challenge: Use the hashtag #BeautifulDayAFCON on TikTok, Instagram Reels, or YouTube Shorts to showcase your own celebration dance.
  • Access exclusive behind‑the‑scenes content: Subscribe to the AFCON 2025 YouTube channel for director’s commentary and inter‑views with Nadia morrow.

7. Real‑World Reaction & Media Coverage

  • BBC Africa highlighted the anthem as “the perfect blend of continental rhythms and global pop polish.”
  • pitchfork Africa gave the track a 7.8 rating, praising the “seamless marriage of traditional African instrumentation with stadium‑ready anthemic hooks.”
  • Social Media Pulse (as of 09 Jan 2026):
  • Twitter mentions: 450 k+ (moast retweeted tweet from @CAFOfficial).
  • Instagram Stories: 1.4 million views on the lyric video preview.

8. Integration with AFCON 2025 Schedule

  • Opening Ceremony (12 Jan 2026, Côte d’Ivoire): Live performance of “Beautiful Day” featuring all three artists.
  • Group Stage Matches (13 Jan – 30 Jan 2026): Anthem played during national team walk‑ons; stadium playlists rotate a 30‑second edit.
  • Quarter‑Finals & Semi‑Finals (1 Feb – 7 Feb 2026): Special remix with added percussion for heightened drama.
  • Final (10 Feb 2026, Accra): Full‑length version accompanied by a 5‑minute orchestral outro for the trophy presentation.

All dates correspond with the official AFCON 2025 fixtures and kickoff times published by CAF​[1].


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