The organic c’Bon brand turned out to be less attractive than expected. The shareholders of the organic distributor entered into exclusive negotiations last June with the Zouari family, a 43% shareholder in Picard, with a view to selling them a majority stake. Alas, the examination of the accounts of Bio c ‘Bon, the third organic specialist in France in terms of market share behind Biocoop and Naturalia, revealed a financial situation much more degraded than expected.
Very indebted, the sign can no longer pay its suppliers and is preparing, according to the employees present at the extraordinary CSE meeting on Friday, to file for bankruptcy and to ask to be placed in receivership. “VSSome suppliers are not paid, notes the manager of a Parisian store. When they no longer deliver to us, we change them, so that customers do not always find the products they have already bought. Our shelves are much more sparse than usual.The liabilities would amount to 40 million euros. In 2018,