Paris Hilton, the socialite and entrepreneur, is adding a touch of sparkle to the breakfast table. Known for her signature catchphrase “That’s hot,” Hilton is now sharing her tips for elevating morning meals, with a particular emphasis on presentation – and, of course, glitter. The collaboration with International Delight, launching limited-edition cold foam and creamers, has sparked a conversation about how to craft even the simplest breakfast feel “iconic.”
Hilton’s foray into the culinary world isn’t entirely modern. A 2020 viral video, “Cooking with Paris,” showcased her unique approach to kitchen tasks, including chopping onions although wearing designer sunglasses to protect her mascara. But her latest venture focuses on transforming everyday beverages and foods into visually stunning creations. The core of her advice? “Putting edible glitter on things,” she told TODAY.com, explaining she applies it to everything from coffee to pancakes “for the presentation, especially.”
International Delight Collaboration: Flavors and Inspiration
The partnership between Hilton and International Delight features a range of new flavors designed to add a playful twist to coffee and other drinks. These include Raspberry Champagne Creamer, described as a “burst of fruity flavor as sweet as a kiss,” and Sweet and Spicy Creamer, offering a balance of heat, and sweetness. A Cotton Candy Cold Foam Creamer, bright pink and foamy, completes the lineup. You can find nutritional information about the Sweet and Spicy Creamer on the International Delight website.
Hilton’s enthusiasm for sweet treats extends beyond glitter. She suggests adding cold foam to French toast and embracing anything “sweet, especially,” as a way to start the day. She’s as well coined the term “Parista,” playfully referring to herself and others who enjoy crafting elaborate coffee creations. This builds on her previous portmanteaus, “sliving” (a blend of style and living) and her enduring “That’s hot” catchphrase.
The launch of these new flavors isn’t just about taste; it’s about creating an experience. Hilton believes a little sparkle can make even a simple pat of butter more glamorous. To celebrate the “Parista” in everyone, International Delight is hosting a pop-up event in Santa Monica, California, on March 12th. The event, located near the Santa Monica Pier, will offer free beverages starting at 4:30 p.m. PT. A TikTok video posted by Paris Hilton promotes the new flavors and the upcoming event.
Social Media Buzz and Brand Engagement
The collaboration has generated significant buzz on social media. An Instagram post from March 3, 2026, highlights the partnership, with one commenter noting that Paris Hilton “nailed” the new flavors. Another Instagram Reel showcases the International Delight products and Hilton’s involvement. The campaign leverages Hilton’s established brand and social media presence to reach a broad audience.
The trend of adding unique flavors and toppings to coffee isn’t new, but Hilton’s involvement brings a distinct celebrity endorsement and a focus on aesthetics. The limited-edition nature of the International Delight products also creates a sense of exclusivity and encourages consumers to try the new flavors quickly.
Looking ahead, the success of this collaboration could pave the way for further partnerships between Hilton and food or beverage brands. The emphasis on presentation and creating a visually appealing experience aligns with broader trends in food culture and social media engagement. The pop-up event in Santa Monica will be a key indicator of consumer interest and the potential for future activations.
What are your thoughts on adding a little sparkle to your morning routine? Share your breakfast glam-up ideas in the comments below!