Home » Technology » Study confirms €191 million economic impact of ICE and iGB Affiliate 2025 – ISA-GUIDE

Study confirms €191 million economic impact of ICE and iGB Affiliate 2025 – ISA-GUIDE

by James Carter Senior News Editor

Breaking: ICE & iGB Affiliate 2025 Projected to Inject €191 Million into the Economy

London is gearing up for a substantial economic windfall, as a new study confirms the ICE and iGB Affiliate events in 2025 are forecast to generate a remarkable €191 million in economic impact. This isn’t just good news for the gaming and affiliate industries; it’s a significant boost for the UK economy as a whole. For those following the pulse of the iGaming world – and for anyone interested in the power of large-scale events – this is a story demanding attention. We’re diving deep into what this means, and why it matters, right now.

The Numbers Speak Volumes: A Deep Dive into the €191 Million Figure

The study, conducted by ISA-GUIDE, meticulously analyzed the projected spending across various sectors directly and indirectly impacted by the events. This includes accommodation, travel, entertainment, and of course, the substantial investment from exhibitors and attendees. The €191 million figure represents a considerable increase compared to previous years, signaling the continued growth and importance of these events within the global gaming landscape. It’s a testament to London’s enduring appeal as a hub for international business and innovation.

Beyond the Casino Floor: Understanding the Wider Economic Ripple Effect

It’s easy to think of ICE and iGB Affiliate as solely focused on the gaming industry, but the economic benefits extend far beyond the casino floor (or, more accurately, the ExCeL London exhibition centre!). Hotels, restaurants, transportation services, and even local shops will experience a surge in business. The events also create temporary employment opportunities, providing a welcome boost to the local job market. This is a prime example of how specialized trade shows can act as powerful economic catalysts.

ICE & iGB Affiliate: A History of Growth and Innovation

ICE (International Casino Exhibition) has been a cornerstone of the gaming industry for over three decades, evolving from a traditional casino-focused event to a comprehensive showcase of all things gaming. iGB Affiliate, meanwhile, has become the leading affiliate event, connecting affiliates with operators and providing a platform for networking and knowledge sharing. The synergy between these two events – now co-located – creates a uniquely powerful ecosystem that drives innovation and growth. Understanding this history is key to appreciating the scale of the projected impact. The events have consistently attracted a global audience, and the 2025 edition is expected to be the largest yet.

What This Means for the Future of iGaming and Affiliate Marketing

This substantial economic impact underscores the continued vitality of the iGaming and affiliate marketing sectors. Despite ongoing regulatory changes and evolving consumer preferences, the industry remains resilient and innovative. The events themselves serve as a barometer for industry trends, offering a glimpse into the future of gaming technology, marketing strategies, and regulatory landscapes. For affiliate marketers, ICE & iGB Affiliate 2025 will be a crucial opportunity to forge new partnerships, learn from industry leaders, and stay ahead of the curve. For operators, it’s a chance to showcase their latest offerings and connect with potential affiliates.

The projected €191 million economic impact of ICE and iGB Affiliate 2025 isn’t just a number; it’s a signal of a thriving industry and a testament to the power of events to drive economic growth. As the gaming landscape continues to evolve, these events will undoubtedly remain at the forefront, shaping the future of the industry and delivering significant benefits to the UK economy. Stay tuned to Archyde for continued coverage of the iGaming industry and breaking news as it develops. Explore our gaming news section for more insights and analysis.

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