Motorola and Euroleague Basketball Renew Partnership for Youth Empowerment
the Collaboration between Motorola and euroleague basketball is set to enter its second year with the continuation of the “Bouncing for Good” program.This initiative, developed in partnership with one Team, is designed to foster inclusion and creativity among children facing socioeconomic challenges throughout Europe. The program underscores a growing trend in corporate social obligation within the sports industry.
Building on the foundation established in 2024, the expanded program will see participation from various European basketball clubs. Each club will work directly with local schools and community organizations, providing educational workshops and engaging sports activities. these activities will be enhanced through the integration of Motorola’s advanced technology.
Program Details and Launch Schedule
The program’s second edition is slated to begin on November 3, 2025, in Belgrade, Serbia. Following the launch, the initiative will extend its reach to other major cities across Europe, including locations in France. This phased rollout allows for effective implementation and monitoring of the program’s impact.
Motorola’s involvement provides technological resources, empowering children with skills and opportunities. This partnership aligns with broader efforts to bridge the digital divide and promote equitable access to technology for all young people. According to a recent report by UNESCO, access to digital resources is crucial for educational and economic advancement.
| Program Element | Description |
|---|---|
| Program Name | Bouncing for Good |
| Partners | Motorola, Euroleague Basketball, One Team |
| Focus | Inclusion and creativity for disadvantaged youth |
| Launch Date | November 3, 2025 |
| Initial Location | Belgrade, Serbia |
Did You Know? Corporate social responsibility initiatives in sports have seen a 40% increase in investment over the last five years, demonstrating a growing commitment to community impact.
Pro Tip: Supporting programs like ‘Bouncing for Good’ can enhance a brand’s reputation and build stronger connections with consumers who value social impact.
The Rise of Social Impact Programs in Sports
The collaboration between Motorola and Euroleague Basketball is indicative of a wider trend: the increasing commitment of sports organizations and their corporate partners to social impact programs. these initiatives address a range of issues, from youth development and education to environmental sustainability and health awareness.
The benefits of these programs extend beyond the immediate beneficiaries. They offer opportunities for brand building, employee engagement, and positive media coverage. Furthermore, they contribute to a more inclusive and equitable society. similar programs have been launched by the NBA, FIFA, and other major sporting leagues worldwide.
Frequently Asked Questions
- What is the main goal of the “Bouncing for Good” program? The program aims to promote inclusion and creativity among disadvantaged children.
- When does the second edition of the program begin? the second edition of the program starts on November 3, 2025, in Belgrade.
- Which organizations are partnering on this initiative? Motorola, Euroleague Basketball, and One Team are the key partners.
- What kind of activities will be included in the program? The program will feature educational workshops and sports activities, utilizing Motorola technology.
- Where will the “Bouncing for Good” program be expanding to? It will expand to cities across Europe, including locations in France.
What are your thoughts on the role of sports in promoting social change? Do you think corporate partnerships are essential for successful community outreach programs?
