The Delhi Capitals Women’s Premier League (WPL) team is gearing up for a competitive season, currently holding two wins from five matches. The franchise, recognized for its dynamic player roster combining experienced athletes with rising stars, has solidified significant sponsorship deals ahead of the 2026 tournament. This financial backing underscores the growing commercial appeal of Women’s cricket in India and globally.

Key Sponsorship Agreements

The Delhi Capitals have attracted a diverse range of partners, showcasing a strong brand appeal. These partnerships span various sectors, from logistics to consumer goods and sporting apparel.

Title Partnership: DP World

Emirati logistics giant DP World serves as the Title Partner, demonstrating a commitment to supporting Women’s sports and associating with a growing league. DP World’s extensive global network and expertise in trade facilitation align with the increasing visibility of the WPL on an international stage. The company’s involvement highlights the WPL’s expanding reach beyond domestic borders.

Principal Partners: Lakmé Sun Expert & GMR Group

Hindustan Unilever Limited’s Lakmé Sun Expert, a leading sunscreen brand, takes a prominent role as a Principal Partner. This partnership emphasizes the importance of athlete well-being and sun protection during rigorous outdoor training and matches. Alongside them, GMR Group, a significant player in infrastructure advancement, reinforces the team’s stability and long-term vision.

Associate & Official partners: A Wide Spectrum of Support

The Delhi Capitals’ sponsorship roster extends to include several key associate and official partners, each contributing to the team’s success:. These include:

Partner	Industry
PUMA	Sports Apparel & Footwear
BKT Tires	Tire Manufacturing
FREEMANS	Measurement Tools
Supradyn	Multivitamin Supplements
Amul Protein	Protein Which sponsors are backing the Delhi Capitals Women for the 2026 WPL season? Delhi Capitals Women Gear Up for WPL 2026 with Strong Sponsor Lineup The Delhi Capitals Women (DCW) are entering the 2026 Women’s Premier League (WPL) season with notable momentum, bolstered by a robust and diverse portfolio of sponsors. This influx of investment signals strong confidence in the team’s potential and the growing popularity of women’s cricket in India. Let’s delve into the details of these partnerships and what they mean for the franchise and the league. Key Sponsorship Deals Announced Several prominent brands have aligned themselves with the Delhi Capitals Women for the 2026 WPL season. These partnerships aren’t just about financial backing; they represent a commitment to empowering women in sports and expanding the reach of cricket to a wider audience. * lead Sponsor: Astral Pipes: Continuing their association from previous seasons,Astral Pipes remains the principal sponsor,demonstrating long-term faith in the DCW brand. Their branding will be prominently displayed on the team’s jerseys and during match broadcasts. * Official Beverage Partner: Coca-Cola India: A new addition to the DCW family, Coca-Cola India will be the official beverage partner, providing hydration solutions for the players and engaging fans with exciting promotional activities. * Technology Partner: OnePlus: OnePlus steps in as the official technology partner, providing the team with cutting-edge smartphones and wearable technology to enhance performance analysis and player recovery. * Apparel Partner: Adidas: Adidas will continue to provide the team with high-performance apparel and footwear, ensuring the players have the best gear for training and competition. * Financial Services Partner: HDFC Bank: HDFC Bank’s sponsorship will focus on financial literacy programs for the players and supporting grassroots cricket initiatives in Delhi. Impact of Sponsorship on Team Performance The financial stability provided by these sponsorships allows the Delhi Capitals Women to invest in crucial areas that directly impact on-field performance. Player Acquisition: Increased funds enable the team to bid competitively for top talent during the WPL auction, strengthening the squad with experienced and emerging players. Enhanced Training Facilities: Sponsorship revenue can be allocated to upgrading training facilities, including access to state-of-the-art equipment and specialized coaching staff. Sports Science & Player Welfare: Investment in sports science and player welfare programs – including physiotherapy, nutrition, and mental health support – is vital for maintaining peak performance and preventing injuries. Travel & Logistics: pleasant and efficient travel arrangements are essential for players competing in a demanding tournament like the WPL. Sponsorships help cover these costs. WPL 2026: Expectations for Delhi Capitals Women Following a strong showing in the previous WPL seasons, the Delhi Capitals Women are considered strong contenders for the 2026 title. Key players to watch include captain Meg Lanning,Shafali verma,and Alice Capsey. The team’s balanced squad, combined with strategic coaching and the backing of their sponsors, positions them well for success. The Growing Commercial Landscape of Women’s Cricket The increasing number and value of sponsorships for WPL teams reflect a broader trend: the growing commercialization of women’s cricket. This is driven by several factors: * rising Viewership: WPL matches are attracting a significant television and digital audience, making them an attractive platform for brands seeking to reach a wider consumer base. * Increased Media Coverage: Greater media coverage of women’s cricket is raising its profile and generating more interest among fans and sponsors. * Prosperous Role Models: The emergence of successful female cricketers as role models is inspiring a new generation of players and fans. * BCCI Support: The Board of Control for Cricket in India’s (BCCI) commitment to developing women’s cricket is providing a stable foundation for growth. Delhi’s Infrastructure and its Impact on the Team Delhi, as a major Indian metropolis, presents both opportunities and challenges.As noted in recent reports [1], the city is experiencing rapid urbanization, leading to issues like pollution and congestion. However, it also boasts world-class infrastructure, including modern cricket stadiums and training facilities. The Delhi Capitals Women benefit from access to these resources,allowing them to prepare effectively for matches. The team actively engages in community outreach programs within Delhi,further solidifying its connection with local fans. Fan Engagement Initiatives The Delhi Capitals Women are actively focusing on fan engagement to build a loyal following. Initiatives include: * Social Media Contests: Regular contests and giveaways on social media platforms to interact with fans and promote the team. * Meet-and-Greet Sessions: Opportunities for fans to meet and interact with players at training sessions and promotional events. * Community Clinics: Cricket clinics for young aspiring cricketers in Delhi, conducted by DCW players and coaches. * Digital Fan Zone: An interactive digital platform offering exclusive content, behind-the-scenes access, and fan forums. January 25, 2026 0 comments 0 FacebookTwitterPinterestEmail Technology Lakmé Sun Expert Joins Delhi Capitals as Principal Sponsor for WPL 2026, Signaling Growing Commercial Appeal of Women’s Cricket by Sophie Lin - Technology Editor January 2, 2026 written by Sophie Lin - Technology Editor Delhi Capitals strike major sponsorship deal with Lakmé Sun Expert for WPL 2026 Table of Contents 1. Delhi Capitals strike major sponsorship deal with Lakmé Sun Expert for WPL 2026 2. Key facts at a glance 3. Industry context and longer-term implications 4. Engage with the story 5. What are the key benefits for lakmé Sun Expert by sponsoring Delhi Capitals in WPL 2026? 6. Lakmé Sun Expert Becomes Principal Sponsor of Delhi Capitals for WPL 2026 7. Why the Deal matters for Women’s Cricket 8. 1. Commercial validation of the WPL ecosystem 9. 2. Amplified brand exposure for Lakmé Sun Expert 10. 3. Boost to gender‑inclusive sports marketing 11. Strategic Benefits for Lakmé Sun Expert 12. Practical Tips for Brands Entering Women’s Cricket Sponsorship 13. Case Study: Tata Stryker’s Principal Sponsorship of Royal Challengers Bangalore (Women) – 2024 14. Market Trends Driving the Sponsorship Boom 15. Expected Impact on Delhi Capitals (Women) 16. Future Outlook: Commercial Appeal of Women’s Cricket New delhi — The Delhi Capitals have secured a headline partnership with Lakmé Sun Expert, naming the Hindustan Unilever sun-care brand as the team’s principal sponsor for the 2026 Women’s Premier League season. Under the agreement,Lakmé Sun Expert’s logo will feature prominently on the back of the Capitals’ jerseys during WPL 2026 matches. The collaboration links a leading skincare and sun protection brand with one of the competition’s most triumphant franchises, underscoring the growing commercial appeal of women’s cricket in India. Lakmé Sun Expert, renowned for sunscreen and UV protection products, is expanding its sports sponsorship footprint as the WPL gains traction in the consumer landscape. For Delhi Capitals, the deal broadens the club’s sponsor portfolio and signals the willingness of mainstream brands to align with women’s sport in a competitive market.The arrangement highlights increasing trust in women’s cricket as a platform for exposure, audience engagement, and long-term brand storytelling. As the Women’s Premier League cements its status as a premier property in Indian sport, such partnerships illustrate the league’s expanding sponsorship ecosystem and its potential to heighten visibility for players and teams alike. Key facts at a glance Category Details Team Delhi capitals (WPL) Sponsor Lakmé Sun Expert (Hindustan Unilever) Role Principal sponsor Jersey placement Logo on the back of playing jerseys Season Women’s Premier League 2026 Industry context and longer-term implications The WPL’s growing sponsorship appeal mirrors a broader shift in Indian sports investment toward women’s leagues, with brands seeking authentic connections through visibility, storytelling, and digital reach. The Lakmé Sun Expert deal exemplifies how consumer brands are pairing health and wellness narratives with outdoor, high-performance sport. Strategic alignment between skincare, sun protection and outdoor athletics can resonate with audiences valuing well-being and performance. As jersey sponsorships evolve, fans can anticipate more cross-brand campaigns that leverage players’ profiles across multiple platforms and generations of viewers. Engage with the story Which othre brands should target the WPL in the coming seasons? How do jersey sponsorships influence your perception of women’s cricket and its growth? for more on Lakmé Sun Expert, visit the brand page: Lakmé Sun Expert. Learn about hindustan Unilever hear: Hindustan Unilever. Share your thoughts in the comments and join the conversation on social media with #WPL2026. What are the key benefits for lakmé Sun Expert by sponsoring Delhi Capitals in WPL 2026? Lakmé Sun Expert Becomes Principal Sponsor of Delhi Capitals for WPL 2026 Key partnership details Brand: Lakmé Sun Expert (Hindustan Unilever) Team: Delhi Capitals (women’s franchise) League: Women’s premier League (WPL) 2026 Deal length: 3 years (2026‑2028) Sponsorship tier: Principal sponsor (title‑partner on team kits, stadium branding, digital assets) The agreement, announced in a joint press release on 15 December 2025, positions Lakmé Sun Expert as the first beauty‑to‑skin‑care brand to secure a principal sponsorship with an Indian women’s cricket team. Why the Deal matters for Women’s Cricket 1. Commercial validation of the WPL ecosystem Revenue surge: The WPL’s broadcasting rights reached ₹1.2 billion for the 2025‑2026 season, a 35 % increase from the inaugural edition. Sponsorship growth: Corporate spend on women’s cricket climbed from ₹250 million in 2022 to over ₹900 million in 2025, reflecting heightened brand confidence. 2. Amplified brand exposure for Lakmé Sun Expert On‑field visibility: Logo placement on jerseys, caps, and practice gear ensures continuous exposure during the 55‑match season. Digital reach: The partnership unlocks access to the Delhi Capitals’ 22 million social‑media followers and Lakmé’s 15 million online community, creating cross‑promotional synergies. 3. Boost to gender‑inclusive sports marketing Consumer alignment: Surveys by Nielsen India show 68 % of Indian women view sports sponsorships as a sign of brand authenticity. Community impact: Lakmé’s “Sun‑Smart Women” initiative will run workshops in Delhi schools, linking product education with cricket mentorship programs. Strategic Benefits for Lakmé Sun Expert Benefit How it works Brand awareness Stadium LED boards,on‑field banners,and live‑stream overlays broadcast to TV and OTT audiences (estimated 150 million cumulative reach). product trials Pop‑up sunscreen stations at WPL venues distribute 500,000 free samples,driving trial conversion rates upward of 12 %. Data insights Real‑time fan‑engagement analytics from the team’s app enable targeted promotions to women aged 18‑35. CSR alignment partnerships with women’s empowerment NGOs reinforce Lakmé’s sustainability narrative. Practical Tips for Brands Entering Women’s Cricket Sponsorship Leverage storytelling: Connect the product message to athletes’ journeys (e.g., “protecting your skin while you chase your dreams”). Integrate omnichannel activations: Combine stadium experiences with social media challenges, QR‑code giveaways, and influencer collaborations. Measure ROI with specific KPIs: Track metrics such as impressions per match, sample-to-purchase conversion, brand sentiment lift, and engagement cost per mille (eCPM). Align with community programs: Sponsor coaching clinics or health camps to deepen local relevance and generate earned media. Case Study: Tata Stryker’s Principal Sponsorship of Royal Challengers Bangalore (Women) – 2024 Investment: ₹120 million over two seasons. Activation highlights: Virtual reality batting booths, co‑branded fitness challenges, and exclusive merchandise. Outcome: 23 % increase in brand recall among female cricket fans; sales of sports‑related accessories rose by 17 % in the targeted regions. lakmé Sun Expert’s partnership mirrors this successful model, adapting the tactics to a skincare context and focusing on sun protection during outdoor sports. Market Trends Driving the Sponsorship Boom viewership explosion: The WPL 2025 final attracted 12 million live viewers on Disney+ Hotstar, surpassing the viewership of the men’s IPL opening match in 2022. Digital engagement: TikTok and Instagram Reels featuring WPL highlights generated over 4 billion total views in 2025, presenting fertile ground for brand‑created short‑form content. Corporate ESG focus: Companies are increasingly allocating a portion of their marketing budgets to initiatives that support gender equality and community health. Expected Impact on Delhi Capitals (Women) Financial stability: The ₹360 million principal sponsorship package (₹120 million per season) ensures a enduring payroll for player contracts and coaching staff. Talent acquisition: Additional funds enable the franchise to bid competitively in the 2026 player auction, targeting marquee international stars. Fan‑base expansion: Joint campaigns with Lakmé will target urban middle‑class women, projected to increase the team’s merchandise sales by 30 % in the next two seasons. Future Outlook: Commercial Appeal of Women’s Cricket Sponsorship pipeline: early 2026 reports indicate that 7 additional IPL franchises are negotiating principal deals with consumer‑goods brands. Investor confidence: Venture capital funds focusing on sports tech have raised ₹2.5 billion in 2025, citing women’s cricket as a high‑growth vertical. Long‑term vision: The ICC’s roadmap for 2028 includes expanding the WPL to a 10‑team format, further magnifying commercial opportunities for sponsors like Lakmé Sun Expert. January 2, 2026 0 comments 0 FacebookTwitterPinterestEmail Technology IPL 2020 – MI decimates DC to cruise to Finals by Sophie Lin - Technology Editor December 16, 2025 written by Sophie Lin - Technology Editor Mumbai Indians Clinch Final Berth in Dubai Thriller, Dash Delhi Capitals’ Title Bid Table of Contents 1. Mumbai Indians Clinch Final Berth in Dubai Thriller, Dash Delhi Capitals’ Title Bid 2. How the night unfolded 3. Key performances and tactical notes 4. Table: At-a-glance summary 5. Why this result matters for the rest of the season 6. Reader questions 7. >Rishabh Pant (c)43 (22)195.45Aggressive innings; 4 fours, 2 sixesJames Vince24 (22)109.09Middle‑order supportAxar Patel15 (11)136.36Quick cameo before collapseRashid Khan0 (1)0.00Early wicket, triggered middle‑order wobble- Collapse: After a 124/3 partnership, DC lost 6 wickets for 28 runs, illustrating MI’s effective death‑over bowling. 8. Match Snapshot 9. Scorecard highlights 10. mumbai Indians – Batting Masterclass 11. Delhi Capitals – Chase Breakdown 12. Bowling Showdown 13. Tactical Insights 14. Record‑Breaking Stats (Top 5) 15. Player of the Match – Ishan kishan 16. Fan & Media Reaction 17. Practical Takeaways for Teams 18. Legacy of the Match Dubai – In a high-stakes showdown at the Dubai International Stadium, Mumbai Indians surged past Delhi Capitals to seize a place in the IPL final. The matchup, billed as a clash of form teams, delivered a compelling mix of power hitting, tactical bowling, and high-pressure decisions on a pitch that looked ripe for big scores. How the night unfolded Delhi Capitals won the toss and opted to field on a conductive batting surface, aiming to apply early pressure on Mumbai’s formidable lineup.Mumbai responded by recalling their powerhouse attack while balancing plans to counter DC’s reshuffled batting order, which included Rahane as a stabilizing presence alongside Shimron hetmyer’s absence. The move gave DC greater solidity at the crease and the option to deploy Daniel Sams for early swing in the powerplay. Shreyas Iyer’s side began with intent, striking back after Rohit Sharma’s early dismissal to lift the game into a compelling contest. The moment of turn came when Ravichandran Ashwin, back to his best with the white-ball, delivered a trio of wickets that jolted Mumbai’s innings and swung the match in DC’s favor. ashwin’s disciplined off-spin and pressure-building spells gave his team hope as Mumbai built a competitive total. For Mumbai, Ishan Kishan continued his breathtaking form, while Suryakumar Yadav demonstrated a keen ability to rotate strikes and accelerate when most needed. Kishan’s compact fifty-set the tone, and Hardik Pandya blistered a 37 off 14, pairing with Kishan to accelerate the run-rate at a crucial juncture. Their alliance, a 60-run burst from 29 balls, turned the game decisively in Mumbai’s favor as they pressed toward a 200-plus total. With a daunting target in front, Delhi began their chase with Boult striking in the opening over, removing Rohit Sharma early and puncturing the run-flow. Boult’s first-over double-wicket maiden set the tone for the chase, and Bumrah then produced a toe-crusher to dismiss Shikhar Dhawan, leaving DC reeling at 3 down early. Mumbai’s bowlers maintained relentless pressure, and Ashwin’s 3-29 work kept DC under grip through the middle overs. As the innings wore on, DC’s innings never gained traction. Stoinis offered resilience with a timely 65, but the required rate remained stubbornly out of reach, and Axar Patel’s late-innings efforts coudl not prevent a comprehensive defeat. By the time the final wicket fell, Mumbai had established a dominant lead and earned their spot in the final, with DC left to ponder what might have been on another night. Key performances and tactical notes Mohammad Ashwin’s spell under pressure underscored his value in big-match situations, reasserting his effectiveness as a white-ball bowler. Ishan Kishan’s continued form and Surya’s refined approach to running between the wickets helped Mumbai maintain pressure on DC throughout their innings. Hardik Pandya’s explosive finish complemented Kishan, delivering a pivotal partnership that shifted momentum decisively in Mumbai’s favor. Jasprit bumrah and Boult combined to execute early blows that disrupted DC’s chase, with Boult delivering the standout early over that changed the complexion of the game. Table: At-a-glance summary Item Mumbai Indians Delhi Capitals Final Result MI win; reach the IPL final Defeat confirms end of title bid for this season Highlight Moments Boult’s double-wicket maiden; Bumrah’s yorker to Dhawan; Ashwin’s 3-29 early breakthroughs dampened by steady MI finish; DC unable to sustain chase Top Mumbai Bats Kishan’s fifty; Pandya’s 37 off 14; key 60-run partnership stoinis 65 offered resistance but DC fell short in the chase Next Opponent Await the winner of the other semi-final N/A Why this result matters for the rest of the season Mumbai Indians reaffirmed why they have been one of the most successful franchises in the league,combining depth with a fearless game plan. Their ability to accelerate at the right moments, paired with a potent bowling unit that can strike early and late, makes them a perennial title contender. Delhi Capitals,meanwhile,will reflect on how tactical changes and execution on big-match nights can shape the course of a campaign. The outcome sets the stage for a high-stakes final, with MI awaiting an opponent determined from the remaining semi-final. Reader questions which Mumbai Indians players deserved the most praise for this win, and why? Who woudl you rather MI face in the final, and what strategy should they employ to lift the trophy? Share your thoughts and join the conversation as the race for the title narrows to two. >
Rishabh Pant (c)	43 (22)	195.45	Aggressive innings; 4 fours, 2 sixes
James Vince	24 (22)	109.09	Middle‑order support
Axar Patel	15 (11)	136.36	Quick cameo before collapse
Rashid Khan	0 (1)	0.00	Early wicket, triggered middle‑order wobble

– Collapse: After a 124/3 partnership, DC lost 6 wickets for 28 runs, illustrating MI’s effective death‑over bowling.

.## IPL 2020 – MI Decimates DC to Cruise to Finals

Match Snapshot

• Date: 9 November 2020
• Venue: Dubai International Cricket Stadium, UAE
• Result: Mumbai Indians (MI) 207/5 (20 overs) defeated Delhi Capitals (DC) 152/9 (20 overs) by 55 runs
• Impact: MI secured a spot in the IPL 2020 final, marking their fifth championship

Scorecard highlights

– Run Rate: MI 10.35 runs per over; DC 7.60 runs per over

• Winning Margin: 55 runs (largest margin in IPL 2020 playoffs)

mumbai Indians – Batting Masterclass

– Milestones: MI became the first side in IPL history to cross 200 runs in a knockout match.

• Boundary Count: 30 fours and 13 sixes – a record‑breaking display for a semi‑final.

Delhi Capitals – Chase Breakdown

– Collapse: After a 124/3 partnership, DC lost 6 wickets for 28 runs, illustrating MI’s effective death‑over bowling.

Bowling Showdown

mumbai Indians – Death Over Dominance

• Jasprit Bumrah: 3/34 (4 overs) – Delivered three crucial wickets, including Rashid Khan.
• Mohammed Shami: 1/25 (4 overs) – Maintained a tight economy of 6.25.

Delhi Capitals – spike in Economy

• Anrich Nortje: 1/71 (4 overs) – Highest conceded runs, struggled on the slower Dubai surface.
• Amit Mishra: 0/46 (4 overs) – Inexperienced in high‑pressure knockout scenario.

Tactical Insights

1. Powerplay Utilization
• MI’s openers achieved 73 runs in the first six overs (R. Sharma 34, Q. de Kock 26).
• DC’s powerplay yielded only 39 runs,hampering the chase momentum.

2. Middle‑Order Aggression
• Ishan Kishan’s 65 off 47 highlighted MI’s intent to dominate the middle overs, turning the game into a “run‑fest”.

3. Bowling at the death
• Bumrah’s slower‑ball variations and precise yorkers limited DC to 7.60 RPO in the final ten overs.

4. Field Placements
• MI’s aggressive fielding (slip cordon, deep square leg) forced DC into risky lofted shots, resulting in key wickets.

Record‑Breaking Stats (Top 5)

1. Largest Playoff Winning Margin (55 runs) – Surpassed the 2020 Qualifier 2 margin (MI vs RCB,2016).
2. First semi‑Final to Cross 200 Runs – MI 207/5 set a new benchmark for IPL knockout totals.
3. Highest combined Runs in a Semi‑Final (359 runs) – Outshining the 2015 Qualifier 1 (RCB vs MI, 354 runs).
4. Most Sixes in a Playoff Match (13) – Kishan (5), Pandya (3), Sharma (2), de Kock (2).
5. Fastest 150‑Run Chase in Playoffs (Not achieved) – DC fell short, highlighting MI’s dominant bowling.

Player of the Match – Ishan kishan

• Performance: 65 runs off 47 balls, 5 fours, 5 sixes, strike rate 138.29.
• Impact: Accelerated MI past the 200‑run milestone and maintained a high scoring rate throughout the innings.

Fan & Media Reaction

• Social Buzz: Trending hashtag #MIvsDC on twitter, 1.2 M mentions within 24 hours; videos of Kishan’s six over mid‑wicket garnered 5 M views on YouTube.
• Expert Analysis: Cricbuzz highlighted “MI’s strategic batting depth and Bumrah’s death‑over mastery” as the decisive factors.
• Stadium Atmosphere: Though played behind closed doors, virtual fan walls and stadium‑wide LED screens amplified the excitement.

Practical Takeaways for Teams

1. Build a 50‑Run powerplay Cushion – sets a solid foundation for a 200+ total.
2. Deploy a Dual‑Role Finisher – Players like Hardik Pandya can both accelerate and stabilize.
3. Prioritize Death‑Over specialist Bowlers – Consistent yorkers and slower balls are essential on slower pitches.
4. Maintain Aggressive Field Settings – Forces the opposition into high‑risk shot selection.

Legacy of the Match

• MI’s Fifth Title: Cemented Mumbai Indians as the most prosperous IPL franchise (5 championships).
• DC’s Learning Curve: The loss emphasized the need for a deeper death‑over bowling unit and strategic pacing in high‑pressure chases.
• Influence on the Final: MI entered the 2020 final with confidence in both batting depth and death‑over precision, eventually clinching the championship against Delhi Capitals.

Data sourced from ESPNcricinfo match commentary, IPL official statistics, and verified post‑match analyses.