Mayfield Hotel Seoul unveils premium gift sets for the 2026 Lunar New Year

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Summary:

The Mayfield Hotel Seoul is offering premium Lunar New Year gift sets, with a highlight being the “Sechan” set from their conventional Korean restaurant, Bongraeheon. This set is curated by Executive chef Lee Geum-hee (featured on Netflix’s “Black and White Chef 2”) and focuses on high-quality ingredients and traditional flavors. It emphasizes chestnut-based dishes and includes a variety of carefully prepared korean delicacies. A dessert assortment is also available to complement the main gift set. The goal is to provide a convenient and refined holiday dining experience.

Key Details:

* Hotel: Mayfield Hotel seoul
* Occasion: Lunar New Year (2026)
* Gift Set Highlight: “Sechan” from Bongraeheon restaurant
* Chef: Lee Geum-hee (renowned and appeared on “Black and White Chef 2”)
* Key Ingredients/Dishes:

* Chestnuts (featured prominently)
* Herbal matsutake and chestnut braised short ribs
* Handmade yullan (traditional dessert)
* Blanched seafood (abalone, octopus, scallops)
* Steamed domestic yellow croaker
* seafood japchae
* Shrimp skewers
* Three-color namul (bracken, balloon flower root, aster)
* Three kinds of jeon (zucchini, shiitake, cod)
* Dessert Assortment: Yullan, yakgwa, maejakgwa, and candied kumquats.
* Focus: Formality, care, deep and refined flavors using natural ingredients and in-house fermented sauces, convenience (ready-to-serve).

In essence,the article promotes a luxury Lunar New Year gift option centered around authentic,expertly crafted korean cuisine.

How can I pre‑order the Mayfield Hotel seoul’s Lunar New Year gift sets?

Mayfield Hotel Seoul Ushers in the Lunar New Year with Exquisite gift Sets

The Mayfield Hotel Seoul has announced a stunning collection of Lunar New Year gift sets, blending traditional Korean flavors with modern luxury. this year’s offerings prominently feature the culinary expertise of renowned chefs Lee Geum-hee and the celebrated Nakwon restaurant, promising a truly memorable gifting experience. These Seollal gifts are designed to convey respect and well-wishes during this important cultural holiday.

Chef Lee Geum-hee’s Sechan: A Taste of Tradition

Chef Lee Geum-hee, a celebrated figure in Korean cuisine, lends her expertise to the “Sechan” gift set. sechan, a traditional Korean marinated beef dish, is a staple during Lunar New Year celebrations, symbolizing prosperity and good fortune.

* Premium Ingredients: The Mayfield Hotel’s sechan utilizes only the highest quality hanwoo beef, known for its extraordinary marbling and tenderness.

* Chef Lee’s Signature Marinade: The beef is marinated in a secret recipe passed down through generations, featuring a delicate balance of soy sauce, fruit purees, and aromatic spices.

* Presentation & Packaging: The Sechan is beautifully presented in an elegant, reusable gift box, reflecting the hotel’s commitment to both quality and sustainability. Gift sets range in size, accommodating various budgets and recipient preferences.

* Price Point: Sechan gift sets start at ₩150,000, offering different weight options and accompanying side dishes.

Nakwon’s Galbi: A Culinary Legacy

The collaboration with Nakwon, a long-standing and highly respected Korean BBQ restaurant, brings a different dimension to the Mayfield Hotel’s Lunar New Year gifts. Nakwon is famed for its expertly prepared galbi (marinated short ribs),a beloved dish enjoyed by generations of Koreans.

* Authentic Galbi Experience: Nakwon’s Galbi gift set provides a complete at-home dining experience, including pre-marinated short ribs ready for grilling.

* Special Marinade Blend: nakwon’s signature marinade, a closely guarded secret, infuses the galbi with a rich, savory flavor.

* Convenience & Quality: The gift set includes detailed grilling instructions, ensuring even novice cooks can achieve restaurant-quality results.

* Price point: Nakwon Galbi gift sets are available from ₩180,000, with options for varying quantities of ribs and accompanying sauces.

Beyond the Beef: Complementary Gift Options

The Mayfield Hotel Seoul doesn’t stop at Sechan and Galbi.A range of complementary gift items are available to enhance the Lunar New year gifting experience.

* Traditional Korean Sweets (Yakgwa & Dasik): Beautifully packaged assortments of traditional Korean sweets offer a delightful accompaniment to the savory meat dishes.

* Premium Fruit Hampers: Seasonal fruits, carefully selected for their quality and freshness, provide a healthy and refreshing gift option.

* Luxury Tea Sets: Elegant tea sets featuring premium Korean teas are perfect for sharing with family and friends during the holiday.

* Hotel Dining Vouchers: gift vouchers for the Mayfield Hotel’s restaurants offer a memorable culinary experience.

The significance of Lunar New Year Gifting in Korea

lunar New Year, or Seollal, is one of the most important holidays in Korea. Gift-giving is a central tradition, symbolizing respect, gratitude, and well-wishes for the year ahead. Traditionally,gifts were practical items to help families prepare for the new year. Today, while practicality remains important, gifts often reflect a desire to share quality and luxury. Food gifts, like sechan and Galbi, are especially popular, representing abundance and prosperity.

Ordering & Availability

The Mayfield Hotel Seoul’s Lunar New Year gift sets are available for purchase online through the hotel’s website ([https://www.mayfieldhotel.com/](https://www.mayfieldhotel.com/ – example URL)) and at select hotel outlets. Pre-orders are highly recommended, as these sets are expected to sell out quickly.

* Pre-Order Period: January 10th – January 20th, 2026

* Pick-up/Delivery Dates: january 21st – January 24th, 2026

* Contact facts: +82-2-2267-0101 for inquiries and reservations.

A Growing Trend: Hotel-Curated Gift Sets

The Mayfield Hotel Seoul is part of a growing trend among luxury hotels in Korea to curate and offer premium gift sets for special occasions like lunar New Year and Chuseok (Korean Thanksgiving). This allows hotels to leverage their culinary expertise and brand reputation to cater to the gifting needs of discerning customers. This strategy also provides an additional revenue stream and enhances brand loyalty. The demand for high-quality, thoughtfully curated gifts continues to rise, making this a lucrative market for the hospitality industry.