Home » Olympics » Page 5
Tag:

Olympics

Sport

IRIS Sport Media Wins Olympic Games Inflight & Inship Rights to 2032

by Luis Mendoza - Sport Editor
written by Luis Mendoza - Sport Editor

The International Olympic Committee (IOC) has announced a significant media rights deal, awarding exclusive inflight and inship global media rights for the next four Olympic Games to IRIS Sport Media. This partnership, beginning immediately with the upcoming Milano Cortina 2026 Winter Olympics, extends through the Brisbane 2032 Summer Games, encompassing the Los Angeles 2028 and French Alps 2030 Games as well.

The agreement grants IRIS Sport Media the rights to broadcast live, delayed, and highlights coverage of the Olympic Games to passengers onboard airlines and cruise ships worldwide. This move underscores the IOC’s commitment to expanding the reach of the Olympic Games to a global audience, even while in transit. The deal represents a strategic shift in how Olympic content is delivered, recognizing the growing demand for premium sports entertainment in the travel sector.

IRIS, a UK-headquartered advisory firm, takes the reins from Sport 24, which previously held the rights for the airline and cruise industries. According to the IOC, a total quota of 3,000 press accreditations will be allocated for the Milano Cortina 2026 Games, highlighting the continued importance of media coverage even in evolving distribution models.

“We are thrilled about this opportunity and grateful to the IOC for the trust in our distribution programme,” said Ioris Francini, Founder Partner at IRIS. “The demand in this segment for premium sports content is at an all-time high and there is nothing bigger or more iconic on a global stage than the Olympic Games.” Francini also pointed to the anticipated surge in demand during the Los Angeles 2028 Games, noting the favorable time zones for cruise lines, and the increasing availability of connectivity on flights.

Expanding Olympic Reach to Travelers

The partnership comes as the inflight and inship entertainment industries undergo rapid technological advancements, with improved connectivity making access to live sports more feasible and appealing to passengers. IRIS anticipates leveraging these advancements to deliver a high-quality viewing experience. The company believes the growing passenger demand for access to live content, coupled with the iconic status of the Olympic Games, creates a compelling offering for the travel sector.

Anne-Sophie Voumard, Managing Director, IOC Television and Marketing Services, emphasized the strategic importance of the deal. “We are excited to be working with IRIS Sport Media to provide inflight and inship coverage of the Olympic Games through to 2032, which supports our broadcast objective of reaching the widest possible audience,” she stated. This collaboration aligns with the IOC’s broader efforts to innovate its broadcast strategies and cater to evolving consumer habits.

What’s Next for Olympic Broadcasting

The agreement with IRIS is part of a larger trend of the IOC diversifying its media rights distribution. Earlier this month, the BBC announced plans to broadcast over 450 hours of live coverage from the Milan-Cortina Winter Olympics, demonstrating the continued importance of traditional broadcasting alongside these new distribution channels. The Milano Cortina 2026 Games are rapidly approaching, with the US Olympic & Paralympic Committee already providing resources for media planning and operations.

As the Olympic Games continue to evolve, the IOC’s partnerships with companies like IRIS will be crucial in ensuring that the event remains accessible to a global audience, regardless of location. The focus on inflight and inship media rights demonstrates a proactive approach to meeting viewers where they are, and capitalizing on the growing demand for live sports content in the travel industry. The success of this partnership will likely influence future media rights deals as the IOC looks to further expand its reach and engagement.

What are your thoughts on the IOC’s new media rights deal? Share your comments below and let us know how you plan to follow the Olympic Games!

0 comments
0 FacebookTwitterPinterestEmail
Sport

Olympiacos vs Bayer Leverkusen: Champions League Playoff Preview & Prediction

by Luis Mendoza - Sport Editor
written by Luis Mendoza - Sport Editor

Piraeus, Greece – Olympiacos and Bayer Leverkusen are set to renew their rivalry at the Georgios Karaiskakis Stadium on Wednesday evening in the first leg of their UEFA Champions League knockout playoff tie. The Greek side aims to replicate their 2-0 victory over Leverkusen from the League Phase, hoping to gain a crucial advantage in this two-legged affair. This match represents a significant opportunity for Olympiacos, as they strive to reach the Champions League knockout rounds for the first time since the 2013-14 season.

Olympiacos’ late surge in the League Phase, marked by victories over Kairat Almaty and Ajax, propelled them to 18th place in the 36-team table, securing their spot in the playoff stage. Leverkusen, finishing 16th with 12 points, also aims to extend their European campaign. The stakes are high as both teams vie for a coveted place in the Champions League knockout stages. The first encounter between these sides during the League Phase on January 20, 2026, saw Olympiacos emerge victorious with a 2-0 scoreline, as reported by ESPN.

The upcoming match is scheduled for 20:00 UTC on February 18, 2026, at the Georgios Karaiskakis Stadium, according to Sofascore. Olympiacos boasts a strong record at home in European competitions, winning six of their last seven ties, a statistic that will undoubtedly bolster their confidence as they prepare to face Leverkusen once more.

Olympiacos’ Recent Form and Team News

Despite their recent success in the League Phase, Olympiacos’ form has been somewhat inconsistent leading up to this crucial match. They have secured only one win in their last four games across all competitions, with a goalless draw against Levadiakos most recently. This result left them second in the Super League regular-season standings, trailing AEK Athens by two points. The team has also struggled to find the back of the net, failing to score in consecutive matches after a 1-0 defeat to Panathinaikos.

Several players are facing uncertainty ahead of the match. Midfielder Theofanis Bakoulas remains sidelined with a knee injury, while defenders Francisco Ortega and striker Mehdi Taremi are doubts after missing the weekend game against Levadiakos. Taremi is also one booking away from suspension, alongside Santiago Hezze and Dani Garcia. Defender Panagiotis Retsos, who previously played for Leverkusen between 2017 and 2022, will be motivated to perform against his former club.

Bayer Leverkusen’s Momentum and Injury Concerns

Bayer Leverkusen arrives in Greece with renewed confidence, having secured a dominant 4-0 victory over St Pauli in their most recent Bundesliga match. This win extended their unbeaten run to six games across all competitions, a stark contrast to their earlier struggles in 2026. Leverkusen secured their place in the playoff round with a 3-0 win over Villarreal, finishing 16th in the League Phase. However, their away form in the Champions League has been historically challenging, with 23 defeats in their last 42 away games.

The visitors will be without forward Eliesse Ben Seghir, who is recovering from an ankle injury sustained during the Africa Cup of Nations. Goalkeeper Mark Flekken is also sidelined with a knee injury, meaning Janis Blaswich will continue in goal. Nathan Tella is also unavailable due to a foot problem. Striker Christian Kofane is one booking away from suspension, but Patrik Schick is expected to lead the attack after scoring in the win over St Pauli. Alejandro Grimaldo, a consistent goal threat, has scored in three of Leverkusen’s last four Champions League matches.

Predicted Lineups

Olympiacos possible starting lineup: Blaswich; Quansah, Andrich, Tapsoba; L. Vasquez, Palacios, Garcia, Grimaldo; Tillman, Poku; Schick

Bayer Leverkusen possible starting lineup: Tzolakis; Rodinei, Retsos, Pirola, Onyemaechi; Mouzakitis, Hezze; A. Luiz, Chiquinho, G. Martins, El Kaabi

What to Watch For

Olympiacos will rely on their strong home record and the fervent support of their fans to overcome Leverkusen. Leverkusen’s recent form and attacking prowess, however, pose a significant threat. The midfield battle between the two sides will be crucial, as will the ability of both teams to capitalize on their scoring opportunities. The first leg promises to be a tightly contested affair, setting the stage for a thrilling return leg.

The outcome of this match will significantly impact both teams’ chances of progressing to the Champions League knockout stages. Fans can expect a captivating encounter filled with tactical nuances and individual brilliance. Share your predictions and thoughts in the comments below!

0 comments
0 FacebookTwitterPinterestEmail
News

Ilia Malinin Opens Up About Olympic Pressure After Disappointing Skate

by James Carter Senior News Editor
written by James Carter Senior News Editor

Milan, Italy – Team USA figure skater Ilia Malinin is using his platform to shed light on the immense mental pressures faced by Olympic athletes, even as they stand on the world’s biggest stage. The 21-year-old spoke out after finishing eighth in the men’s singles competition at the Milan Cortina Olympic Games on Friday, February 13, 2026, a result that followed two falls during what was widely anticipated to be a gold-medal performance.

Malinin, known as the “Quad God” for his groundbreaking quadruple jumps, acknowledged the weight of expectation and the toll it took on his performance. His message resonated with many, sparking a broader conversation about the often-hidden struggles of elite athletes. The athlete, who previously secured a gold medal in the team event, is expected to compete for his third consecutive world title in Prague next month, according to reporting from Fox News.

In a post on his Instagram account, Malinin wrote, “On the world’s biggest stage, those who appear the strongest may still be fighting invisible battles on the inside. Even your happiest memories can end up tainted by the noise. Vile online hatred attacks the mind and fear lures it into the darkness, no matter how hard you try to stay sane through the endless insurmountable pressure.” He continued, “It all builds up as these moments flash before your eyes, resulting in an inevitable crash. This is that version of the story.”

Ilia Malinin of the United States competes during the men’s free skate program in figure skating at the 2026 Winter Olympics, in Milan, Italy, Friday, Feb. 13, 2026. (AP Photo/Natacha Pisarenko)

Malinin’s openness comes as athletes increasingly speak out about the mental health challenges that accompany elite competition. The pressure to perform, the scrutiny of the media, and the impact of social media can all contribute to significant stress and anxiety. He had been unbeaten in 14 events over more than two years before the Olympic competition, earning him the nickname “Quad God” for his incredibly difficult jumps.

Following his performance, Malinin acknowledged the difficulty he had managing the pressure. “I didn’t really understand how to handle it,” he said, as reported by Fox News. He described feeling overwhelmed by negative thoughts and past traumas as he prepared to compete.

Despite the disappointing result in the individual event, Malinin remains a force in the sport. He is scheduled to participate in the exhibition gala on February 21, offering fans another opportunity to see his artistry on the ice. He is also preparing to compete for his third consecutive world title in Prague next month.

Malinin’s willingness to discuss his struggles serves as a powerful reminder that even the most accomplished athletes are human and vulnerable. His message encourages empathy and understanding, and highlights the importance of prioritizing mental health in the pursuit of athletic excellence. The athlete’s graciousness in defeat has been widely praised, demonstrating a maturity beyond his years.

Ilia Malinin performing a backflip
Ilia Malinin performs a historic backflip at the Milan Cortina Olympics. (AOL.com)

As the Milan Cortina Olympic Games continue, Malinin’s story serves as a crucial reminder that success is not solely defined by medals, but also by the courage to prioritize well-being and speak openly about the challenges faced by athletes at the highest level. The focus now shifts to the exhibition gala and Malinin’s preparation for the World Championships.

What are your thoughts on the pressures faced by Olympic athletes? Share your comments below and help us continue the conversation.

0 comments
0 FacebookTwitterPinterestEmail
Sport

Alice Robinson: Calm and Ready for Olympic Giant Slalom Race

by Luis Mendoza - Sport Editor
written by Luis Mendoza - Sport Editor

Cortina d’Ampezzo, Italy – New Zealand skier Alice Robinson is entering tonight’s Olympic giant slalom final with a markedly calmer mindset than she’s experienced in previous major competitions, according to her coach Nils Coberger. Robinson, 24, is considered a top challenger to Mikaela Shiffrin for a medal and is aiming to improve upon her performance at the 2022 Winter Olympics.

Robinson finished eighth in the Super G event earlier this week, a discipline in which she currently holds a second-place World Cup ranking. Her focus now shifts to the giant slalom, where she has secured two World Cup victories this season, most recently in Canada two months ago. She currently sits in fifth place in the World Cup giant slalom standings.

Coberger emphasized Robinson’s improved mental approach, stating, “Her mindset, she’s not trying to push as hard, she understands when to use tactics, she’s a wiser, older skier than she was four years ago.” This shift in perspective comes after a challenging 2022 Olympics where Robinson finished 22nd in giant slalom, 25th in downhill, and did not finish the Super G.

Preparation for the race has included a final two-hour training run and physiotherapy treatment. The Olympia delle Tofane slope is expected to be overcast, but Coberger is hoping for a temperature drop to create firmer ice conditions, a contrast to the soft snow that hampered athletes during Thursday’s Super G event. “It’s the nature of our sport,” Coberger said, “you can do all the preparation… But if the weather gods don’t play their part, then you just have to contend with that – nothing you can do about it.”

Course Setting and Preparation

Coberger was recently selected to set the course for the first run of the giant slalom, having his name drawn among the top 15 athletes in a World Cup event. He described his approach to course setting, prioritizing athlete safety and enjoyment. “Soon as we hit the flat, because of the length, I made it quite straight and not too many turns because otherwise you put everyone in the tank and we’ve had a long week…” he explained. “It’s still a normal giant slalom course but I’ve definitely gone easy on them at the bottom… It just feels better as an athlete when you’re skiing at high speed.” He added that his guiding principle is to create a course that is “fun” for competitors, avoiding overly tricky or tricky sections.

Innovative Approach to Performance

Beyond traditional training methods, Robinson’s preparation has incorporated cutting-edge aerodynamic testing with High Performance Sport New Zealand’s Innovation team. At Auckland University’s wind tunnel, Robinson underwent testing in various skiing positions – tuck, half tuck, and standing – to quantify the impact of aerodynamics on her performance.

Simon Briscoe, HPSNZ Head of Innovation, explained the significance of this testing to 1News, stating, “It is sometimes quite alarming how some small differences can make a several percentage difference in aerodynamic drag.” He noted the challenge of measuring aerodynamic drag on the mountain, where athletes lack real-time feedback. The findings from the wind tunnel are intended to provide Robinson and her team with valuable insights as they prepare for the Milano Cortina 2026 Olympics.

“Athletes do tuck as they’re going down a run but I don’t consider it’s well enough understood you know how big the benefits are of being able to get into that tuck,” Briscoe added.

The pursuit of even marginal gains is crucial in ski racing, where fractions of a second can determine a podium finish. Robinson’s team is leaving no stone unturned in their quest for Olympic success.

The women’s giant slalom final is scheduled for this evening in Cortina d’Ampezzo. Robinson will be looking to translate her calm mindset and innovative preparation into a strong performance on the slopes. The competition promises to be a thrilling contest between Robinson and other top contenders, including Mikaela Shiffrin, as they vie for Olympic glory.

What are your thoughts on Alice Robinson’s chances in the giant slalom? Share your predictions in the comments below!

0 comments
0 FacebookTwitterPinterestEmail
Newer Posts
Older Posts
@2025 - All Right Reserved.

Hosted by ByoHosting - Most Recommendeed Webhhosting. For complains, abuse, advertising contact:
[email protected]

Adblock Detected

Please support us by disabling your AdBlocker extension from your browsers for our website.