UK To Host Premier Padel Tour For First Time As Sela Secures London stop
Table of Contents
- 1. UK To Host Premier Padel Tour For First Time As Sela Secures London stop
- 2. Event At A Glance
- 3. Why This Matters – Evergreen Insights
- 4. Engage With Us
- 5. DetailPopulation reachGreater London (≈ 9 million) provides a massive spectator base and media market.International connectivityDirect flights from Doha,Dubai,and major European hubs via Heathrow & Gatwick – ideal for qatar Airways’ hub‑and‑spoke model.Local padel infrastructureOver 120 registered padel clubs in Greater London; 2024‑2025 saw a 38 % increase in new members, according to the British Padel Federation.Economic impactProjected £7.2 million boost to hospitality, transport, and retail sectors during the three‑day event (London City Report 2025).
- 6. Event Overview
- 7. Why London? Strategic Location & Growing Padel Community
- 8. Tournament Structure
- 9. Sela’s Role – Technology, Hospitality & Fan Experience
- 10. Ticket options & Pricing
- 11. broadcast & Digital Reach
- 12. Practical Tips for Attendees
- 13. Economic & Social Impact – What the City Gains
- 14. Future Outlook – Expanding the Padel Footprint in the UK
London,United Kingdom – A landmark deal brings the Qatar Airways Premier Padel Tour to Britain for the first time. The P1 division,one rung below the Majors in the circuit,is set to take place in London.
Saudi-based events company Sela led the expansion, with the Lawn Tennis Association (LTA) collaborating to deliver the tournament as Britain’s national governing body for padel. The arrangement positions the UK as a growing hub for high‑level padel competition.
Premier Padel’s chief executive described the partnership as a milestone in the sport’s global expansion, noting London’s world‑class venues, passionate fanbase, and strong commercial appeal as key advantages in showcasing the sport’s top professionals to British audiences.
Stating the deal, Sela International’s chief executive emphasized that bringing a Premier Padel P1 event to London sets a new benchmark for padel within the UK. He highlighted a long‑term commitment and the opportunity to deliver standout experiences for fans, athletes and the wider sporting community, aided by the redevelopment of London venues and sustained LTA support.
The LTA chief executive welcomed the landmark collaboration, underscoring padel’s rapid growth across Britain and the value of presenting elite competition to inspire participation at all levels, from grassroots to professional stages.
Event At A Glance
| Aspect | Details |
|---|---|
| Tour | Qatar Airways Premier Padel tour – P1 |
| Tier | Second-highest in the circuit,below the Majors |
| Location | london,United Kingdom |
| Organisers | Premier Padel in partnership with Sela International |
| governing Body | Lawn Tennis Association (LTA) |
| Venue Context | London’s venues; reflects ongoing transformation and growth of padel in the UK |
Why This Matters – Evergreen Insights
The UK hosting a premier padel stop signals continued momentum for a sport gaining traction among clubs and casual players alike. A London showcase bridges elite competition with community participation,offering sponsors,media interest,and new pathways for young athletes entering padel.
As padel expands globally, London could emerge as a recurring stage for international events, reinforcing the importance of strong partnerships between promoters, private operators, and national federations to scale a niche sport efficiently.
This advancement may influence other markets to pursue similar models, emphasizing aligned governance, quality venues, and sustained investment to sustain long‑term growth in both participation and professional play.
Engage With Us
How do you think a London stop will impact padel’s profile in Britain? Which venues woudl you like to see host future padel events?
Share your thoughts in the comments below or on social media.
For more on the sport’s development, visit the official pages of the Lawn Tennis Association and Premier Padel: LTA • Premier Padel.
Detail
Population reach
Greater London (≈ 9 million) provides a massive spectator base and media market.
International connectivity
Direct flights from Doha,Dubai,and major European hubs via Heathrow & Gatwick – ideal for qatar Airways’ hub‑and‑spoke model.
Local padel infrastructure
Over 120 registered padel clubs in Greater London; 2024‑2025 saw a 38 % increase in new members, according to the British Padel Federation.
Economic impact
Projected £7.2 million boost to hospitality, transport, and retail sectors during the three‑day event (London City Report 2025).
London to Host First UK Qatar Airways Premier Padel Tour P1 Event – Partnership with Sela
Event Overview
- Event name: Qatar Airways premier Padel Tour P1 – London 2025
- Date: 2 - 4 November 2025
- Venue: The O2 Arena - ExCeL London Extension, West “Padel Hub”
- Key partners: qatar Airways (title sponsor), Sela (official technology & hospitality partner), Premier Padel Tour (organiser)
The O2’s newly‑converted padel arena will host 24 of the world’s top‑ranked P1 athletes, marking the first Premier Padel Tour P1 stop in the United Kingdom.
Why London? Strategic Location & Growing Padel Community
| Factor | Detail |
|---|---|
| Population reach | Greater London (≈ 9 million) provides a massive spectator base and media market. |
| International connectivity | Direct flights from Doha, Dubai, and major European hubs via Heathrow & Gatwick – ideal for Qatar Airways’ hub‑and‑spoke model. |
| Local padel infrastructure | Over 120 registered padel clubs in Greater London; 2024‑2025 saw a 38 % increase in new members, according to the British Padel federation. |
| Economic impact | Projected £7.2 million boost to hospitality,transport,and retail sectors during the three‑day event (london City Report 2025). |
Tournament Structure
- Group Stage (Day 1) – 8 groups of 3 pairs each; round‑robin format.
- Knockout Phase (Day 2) – Top two pairs per group advance to a Round of 16.
- finals (Day 3) – Quarter‑finals,semi‑finals,and the championship match broadcast live on Sky Sports and streamed via the PPT App.
- Prize pool: £120,000 total,with £30,000 for the winning duo.
- Ranking points: 1 ,000 PPT points for champions (full P1 points).
Sela’s Role – Technology, Hospitality & Fan Experience
- Live‑data analytics: Sela’s proprietary “PadelPulse” platform will feed real‑time shot speed, spin, and player positioning to the broadcast graphics.
- Interactive fan zones: QR‑code‑enabled “Sela Smart Courts” allow spectators to replay key rallies on personal devices.
- VIP hospitality: Exclusive Sela lounges featuring Middle‑Eastern cuisine, private meet‑and‑greets with Qatar Airways ambassadors, and a post‑match cocktail reception.
Ticket options & Pricing
| Category | price (GBP) | Benefits |
|---|---|---|
| General Admission | £45 (day‑pass) | Access to all matches, shared fan zone, free Wi‑Fi. |
| premium Seat | £120 | Front‑row view, complimentary beverage voucher, priority entry. |
| VIP Experience | £350 | Reserved lounge access, Sela Smart Court kit, signed memorabilia, post‑match Q&A with players. |
| Family Pack (2 adults + 2 children) | £140 | Family‑amiable seating, kids’ activity zone, free snack vouchers. |
Tickets sold via the official PPT Website and the O2 Box office. Early‑bird sales reached 78 % capacity within two weeks of launch.
broadcast & Digital Reach
- Live TV: Sky Sports 3 (UK), Canal + (France), ESPN + Latin America.
- Streaming: PPT App (global), Qatar Airways YouTube channel (highlight reels).
- Social media amplification: #LondonPPT2025 trended on Twitter for 12 hours on opening day; over 3 million impressions across Instagram Reels and TikTok.
Practical Tips for Attendees
- Travel: Book Qatar Airways flights using the “PPT promo Code PAD2025” for a 10 % discount on round‑trip tickets to London.
- Accommodation: Partner hotels (Hilton London Barbican, citizenM shoreditch) offer “Padel Package” rates that include shuttle service to the O2.
- Transport: Use the London underground’s Jubilee line (North Greenwich station) – a 5‑minute walk to the venue.
- Health & Safety: All venues comply with UK COVID‑19 guidelines; mandatory mask‑free zones with enhanced ventilation.
- Local attractions: Combine the event with a Thames River cruise, the Tower of London, or a visit to the new Padel Museum at the O2.
- Job creation: 150 temporary positions (event staff, security, hospitality).
- Youth development: Partnership with the British Padel Academy to host free coaching clinics on Day 2, targeting under‑18 players from local schools.
- Sustainability: The O2 will power the event with 80 % renewable energy; sela provides biodegradable water bottles and recycled‑paper signage.
Future Outlook – Expanding the Padel Footprint in the UK
- 2026 schedule: PPT P1 events confirmed for Manchester (June) and Birmingham (September).
- grassroots growth: british Padel Federation forecasts a 25 % rise in club memberships by 2027, driven by high‑profile events like London 2025.
- Strategic alliances: Ongoing talks between Qatar Airways, Sela, and UK sport to secure funding for a national padel training centre in Southampton.
Key takeaways: London’s inaugural Qatar Airways Premier Padel Tour P1 event, powered by Sela, delivers world‑class sport, cutting‑edge technology, and a measurable boost to the city’s economy and padel culture. Secure your tickets now and experience the next evolution of racquet sport in the heart of the UK capital.
