The FIM Superbike World Championship (WorldSBK) is set to reach a wider audience in 2026, announcing new broadcast partnerships with DAZN in Portugal and ANT1+ in Greece. These agreements will bring comprehensive coverage of the championship, including all 12 rounds, to fans in both countries, bolstering the series’ international presence as it prepares for a dynamic season.
The Portuguese deal with DAZN is particularly noteworthy, coinciding with the highly anticipated WorldSBK debut of local hero Miguel Oliveira with the ROKiT BMW Motorrad team. This pairing is expected to generate significant interest, especially with two Portuguese events – at the Autódromo Internacional do Algarve in Portimão and the Circuito do Estoril – included in the broadcast schedule. The addition of these partnerships underscores WorldSBK’s commitment to expanding its global footprint and engaging new audiences.
DAZN’s coverage in Portugal will extend beyond the premier WorldSBK class, encompassing the WorldSSP (Supersport World Championship), the new WorldSPB (sportbike) category and the FIM Women’s Circuit Racing World Championship (WorldWCR). The Portuguese round in Portimão is scheduled for March 27-29, while the Estoril race will capture place October 9-11, offering local fans ample opportunity to follow Oliveira’s progress.
In Greece, ANT1+ will provide live and on-demand coverage of the entire WorldSBK season, alongside WorldSSP, WorldSPB, and WorldWCR. Highlights from each round will also be aired on ANT1 TV, further increasing accessibility for Greek motorsport enthusiasts. Notably, the season-opening Australian round at Phillip Island will be available for free on ANT1+, offering a compelling entry point for new viewers.
These announcements follow a recent multi-year broadcast partnership renewal between WorldSBK and Sky Italia earlier this month, demonstrating continued confidence in the championship’s appeal. The series also benefits from a long-term title sponsorship agreement with Motul, the France-based oil and lubricants producer, which extends through the end of the 2026 campaign and beyond, with associated sponsorship continuing through 2030.
Oliveira, a five-time MotoGP race winner, begins his WorldSBK journey at the Phillip Island round this weekend. He transitioned from MotoGP after seven seasons, joining BMW Motorrad Motorsport for the 2026 season. His arrival is expected to significantly boost the championship’s profile, particularly in Portugal, where he previously achieved a MotoGP victory at Portimão in 2020.
The expanded broadcast coverage in Portugal and Greece represents a strategic move by WorldSBK to capitalize on growing interest in the series and to connect with fans in key markets. With Oliveira’s debut and the continued support of established partners like DAZN, Sky Italia, and Motul, the championship is well-positioned for a successful 2026 season and beyond.
As the WorldSBK season unfolds, the focus will be on how these new broadcast partnerships translate into increased viewership and engagement. The performance of Oliveira with BMW will undoubtedly be a central storyline, and the championship’s ability to continue attracting and retaining key broadcast partners will be crucial for its long-term growth.
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