2023-07-28 07:29:35
Social media users circulated a video clip, whose publishers claimed that it shows a 3D promotional show in Dubai for the movie “Barbie”, which was launched during the past days in cinemas around the world, recording record numbers of views.
However, the video is not a real show, but just digitally created scenes, according to the AFP fact-checking service.
The video clip shows a huge Barbie doll emerging from its box in the vicinity of Burj Khalifa in the Emirate of Dubai. The accompanying caption read: “Dubai, Barbie 3D show in front of Burj Khalifa.”
The video received tens of thousands of views, days following a wave of pink swept cinemas around the world last week, following the launch of the movie “Barbie” in the halls, while an intense marketing campaign accompanied the launch of this work, produced by “Warner Brothers”.
The video received tens of thousands of views within days of the movie’s release
The film deals with the story of “Barbie”, which was launched 64 years ago and is one of the best-selling toys in the world.
The film, starring Margot Robbie and Ryan Gosling, topped the North American box office over the weekend, raking in $155 million, in an exceptional result.
Digital design
However, what appears in the circulated scenes is not a real show.
The search for the video led to a post on the page of an company specialized in producing digitally designed clips on July 20, 2023.
On the company’s page, you can find other digitally designed advertisements for different products, in which landmarks from the city of Dubai appear.
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