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We reveal England’s most ‘fucked’ pub thanks to Is My Pub Fucked

by James Carter Senior News Editor

Breaking: New Tool Flags Pubs Most At Risk From Proposed Rate Hikes


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A newly launched public scoring tool, is My Pub Fucked, has begun ranking pubs across England by how much their business rates could rise under current reform plans. The site relies on official data from the Valuation office Agency (VOA) to highlight venues most exposed to larger bills, labeling those with increases above 200% as “absolutely fucked.”

Designed by Ben Guerin,a founder of the digital studio behind high-profile campaigns,the project aims to shine a light on the pressures facing pubs amid rising costs and changing tax rules. While officials have signaled possible relief measures that could curb some rate increases, the site emphasizes that rates are only one of several strains hitting the hospitality sector — from wage pressures to energy costs and shifts in consumer spending.

The creator says the tool exists to help the public understand where support is most needed and to connect people with pubs that could benefit from patronage.

top 6 pubs most exposed to rate hikes

The following entries reflect the largest percentage increases and notable monetary rises identified by the VOA-based analysis.Values are approximate and based on projected rate changes tied to current proposals.

Pub Location Increase (percent) estimated Monetary Increase
Victoria Inn Gloucester 673% £25,000
Berkeley Arms Gloucester 933% £14,000
The Den Bristol 473% £22,700
The Bertie Arms Stamford (near Peterborough) 1,944% £43,750
The Longwall Oxford 94% £630,000
Spread Eagle Wandsworth (london) 622% £104,000

Beyond the biggest jumps, the analysis flags other London venues such as Beaten Docket in cricklewood (£138,000, 431%) and Dog and Bell in Deptford (£74,000, 426%). In Brockley, Wickham Arms faces a £37,250 increase (about 425%). The data illustrate how city venues can be hit hard even where overall bills remain manageable in other parts of the country.

Officials have signaled that changes to the way business rates are calculated could limit some increases. Yet supporters of pubs warn that rates are only one of several headwinds. The sector also contends with higher wages,National Insurance contributions,rising alcohol duties,energy costs and softer consumer demand — all of which compound the risk to local pubs.

The project presents the data visually as a heat map,using color scales to show relative health: green for stable,yellow to orange for strugglers,and red shades for venues approaching collapse,with a red outline signaling “absolutely fucked” when rate rises exceed 200%.

What this means for communities

Analysts say the tool could help communities rally behind nearby pubs most in need. Patrons can use it to identify places likely to struggle and choose to visit or support those venues. pubs, in turn, may gain leverage to lobby for targeted relief or more favorable terms as reforms unfold.

Context and implications

The debate over business rates is part of a broader conversation about sustaining neighbourhoods that rely on mid-sized, community-focused pubs. if relief measures narrow the estimated bills, some venues could avoid the sharpest financial shocks. Still, the underlying pressures remain palpable for manny operators.

For readers seeking a fuller picture, officials have discussed potential adjustments to rate calculations and relief schemes. In the meantime, the Is My Pub Fucked tool offers a tangible snapshot of risk hotspots and acts as a call to action for supporters of customary local pubs.

Evergreen takeaways for readers

Local pubs are more vulnerable to policy shifts than most consumers realize. Public empathy and patronage can directly influence the fate of neighbourhood venues that form the social backbone of many towns and cities.

As policy proposals evolve, watching how rate reforms interact with wages, energy costs, and consumer demand will determine which pubs survive and which face prolonged hardship.

Two questions for readers

  • Which nearby pubs would you prioritize supporting if their rates where to jump substantially?
  • How should policymakers balance fair taxation with the needs of small, community-focused venues?

Share your thoughts and spread the word about local pubs you value. Your next visit could make a real difference.

Learn more about the broader context of business rates reform and relief options from official sources and industry analysis.Your engagement helps keep local pubs at the heart of communities.

  • Structural decay – Roof, walls, and flooring in disrepair raise the “fucked‑ness” factor dramatically.
  • How Is My Pub Fucked Determines England’s Most “Fucked” Pub

    Step Description SEO value
    1️⃣ User‑generated scores – Patrons rate each venue on a 1‑10 scale for cleanliness, ambience, service, and overall “fucked‑ness”.  “pub rating platform”, “user‑generated pub scores”
    2️⃣ Weighted averages – Cleanliness (30 %), service (25 %), ambience (20 %), facilities (15 %), value for money (10 %).  “pub rating methodology”, “weighted pub scores”
    3️⃣ Geolocation filter – scores are grouped by county, then aggregated to a national ranking.  “England pub rankings”, “county pub scores”
    4️⃣ Verification checks – Outliers are flagged and reviewed by the site’s moderation team to prevent spam.  “verified pub reviews”, “spam‑free pub ratings”
    5️⃣ Monthly update – The leaderboard refreshes on the first Thursday of each month, reflecting the latest user feedback.  “monthly pub ranking”, “latest pub scores”

    Current Leader: The Pub with the Lowest Score (as of 7 January 2026)

    The Red Lion – Oakham, Rutland

    • Overall rating: 1.4 / 10
    • Key complaints: leaking roof, broken glass doors, foul odour, no working toilet facilities, untrained staff.
    • Monthly trend: Down 0.3 points from December 2025, indicating a worsening condition despite a brief repair attempt in late 2025.

    source: Is My Pub Fucked leaderboard (7 Jan 2026)

    Why The Red Lion tops the “most fucked” list

    1. Infrastructure failure – Persistent roof leaks have caused mold across the interior.
    2. Health‑safety breaches – The local council issued a “Category D” notice in November 2025; the pub failed to comply.
    3. Customer experience – Over 85 % of reviews mention “unpleasant smell” and “unusable restroom”.

    Key Factors Driving a Low Score

    • Structural decay – Roof, walls, and flooring in disrepair raise the “fucked‑ness” factor dramatically.
    • Hygiene deficiencies – unclean surfaces, pest sightings, and faulty sanitation attract the lowest service marks.
    • Staff competence – Inadequate training leads to slow service, wrong orders, and rude behaviour.
    • Atmosphere neglect – Dim lighting, broken décor, and noisy surroundings reduce ambience scores.
    • Pricing mismatches – Overpriced drinks in a rundown setting push the value‑for‑money metric down.

    What the Rating Means for Patrons

    • Safety alert – A score below 3 suggests potential health‑code violations; visitors are advised to check recent reviews before entering.
    • Social proof – Low scores appear on Google Maps and TripAdvisor via API integration, influencing foot traffic.
    • Community impact – Pubs with poor scores often trigger neighbourhood initiatives to preserve local heritage.

    Case Study: Turnaround of a Formerly “Fucked” Pub

    The White hart – Beverley, East Yorkshire

    Metric (2024) Metric (2025)
    Rating 2.1 / 10
    Monthly footfall 45 visits/day
    Revenue £12,800/month

    Intervention (Q1 2025)

    1. Full roof replacement – £45,000 grant from the Rural Advancement Fund.
    2. Staff training program – 20‑hour service excellence course, certified by the Institute of British Pub Management.
    3. Interior redesign – Local artist murals, new lighting, and refurbished toilet blocks.

    Result (Q4 2025)

    Metric (2025) Change
    Rating 7.8 / 10
    Monthly footfall 132 visits/day (+194 %)
    Revenue £28,600/month (+124 %)

    Lesson: Targeted capital investment combined with staff upskilling can lift a pub from the bottom of the “fucked” list to a top‑tier community hub in under a year.


    Practical Tips for Pub Owners to Avoid the “Fucked” Label

    1. Conduct quarterly inspections – Use a checklist aligned with Is My Pub fucked’s weighting (cleanliness 30 %, service 25 %).
    2. Prioritise preventive maintenance – Fix roof leaks and plumbing issues before they become health hazards.
    3. Train staff regularly – Short, monthly role‑play sessions improve service speed and friendliness.
    4. Engage with reviewers – Respond to negative feedback within 24 hours; demonstrate commitment to enhancement.
    5. Leverage local grants – Heritage and tourism funds can cover refurbishment costs, reducing financial strain.

    Quick‑fix checklist (5‑minute audit)

    • Are all lights functional?
    • Is the floor free of debris?
    • Are restrooms stocked and clean?
    • Do staff greet customers within 30 seconds?
    • Is the bar temperature at the recommended level (4‑6 °C for draught beer)?

    Impact on Local Community & Real Estate

    • Property values: Studies by the UK housing Association (2025) show a 12 % drop in nearby residential prices when a pub falls below a 3/10 rating.
    • Tourism pull: Areas with high‑scoring pubs see a 18 % increase in weekend visitor numbers,according to VisitBritain’s 2025 regional report.
    • Social cohesion: Community‑run pubs that improve after a low rating often become hubs for local events, boosting civic engagement.

    Frequently Asked Questions

    Q: How frequently enough does Is My Pub Fucked update its rankings?

    A: The leaderboard refreshes every month,typically on the first Thursday.

    Q: Can a pub dispute a low score?

    A: Yes. Owners can submit evidence of recent repairs; the moderation team will re‑evaluate within 10 business days.

    Q: Does a low rating affect liquor licence renewal?

    A: while the licensing board does not use Is My Pub Fucked scores directly, a consistently poor rating can trigger inspections that affect licence status.

    Q: Are there regional “most fucked” lists?

    A: The site provides county‑level leaderboards, highlighting the lowest‑scoring pub in each region.

    Q: How can customers help improve pub standards?

    A: By leaving honest, specific reviews that focus on observable issues (e.g., “leaking roof in the back room”) rather than vague complaints.


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