Air Serbia’s Shanghai Route Sees Significant Uptick in Demand

Air Serbia Soars on Shanghai Route, Exceeding Expectations

Breaking News: Belgrade, Serbia – Air Serbia has achieved a significant milestone in its international expansion, successfully carrying over 20,000 passengers on its Belgrade to Shanghai route within its first six months of operation. The airline reported consistently high load factors on this vital link, with passenger interest surging especially during the summer months.

While exact figures were not disclosed, an estimated 72% of the 27,800 available seats were filled during this initial period. Air Serbia has maintained a consistent schedule of two weekly flights between the Serbian capital and China‘s economic powerhouse as the service’s inception on January 11th, complementing its existing two weekly flights to Guangzhou.

Jiri Marek, CEO of Air Serbia, expressed his satisfaction with the route’s performance. “The launch of scheduled flights between Belgrade and Shanghai represents a pivotal moment in our strategy to enhance Serbia’s global connectivity,” Marek stated. “the passenger numbers underscore the route’s strategic importance and justification. We are proud to be facilitating travel between our nations, fostering stronger economic and cultural ties. We anticipate continued growth for this route as Europe-Asia cooperation strengthens.”

Air Serbia stands as one of only eight European carriers currently operating flights to China. While the airline has secured permits for Beijing services, its immediate focus remains on increasing flight frequencies to its existing Chinese destinations. Before its introduction, Shanghai was the busiest unserved long-haul destination from Belgrade Airport, mirroring Belgrade’s status as a key unserved European city for shanghai. Serbia has also seen a substantial increase in Chinese tourism, welcoming 66,645 visitors from china between January and May, a remarkable 41.9% year-on-year increase.

How has the visa-free travel agreement between Serbia and China impacted passenger numbers on the Shanghai route?

Air Serbia’s Shanghai Route Sees Important Uptick in Demand

Growing Connectivity Between Serbia and China

Air Serbia has reported a substantial increase in passenger demand on its Shanghai route,signaling a strengthening of economic and cultural ties between Serbia and China. The airline, a key player in connecting Eastern and Western markets, has observed consistent growth throughout 2025, especially in both business and leisure travel. This surge in popularity is driven by several factors, including increased trade, tourism initiatives, and a growing Chinese interest in exploring Serbia and the wider Balkan region.

Key Drivers of Increased Demand

Several elements are contributing to the notable performance of the Shanghai route:

Belt and Road Initiative: China’s Belt and Road Initiative (BRI) has substantially boosted infrastructure development and trade between China and serbia, leading to more frequent business trips.

Visa-Free Travel: The visa-free travel agreement between Serbia and China, implemented in 2024, has dramatically simplified travel for Chinese tourists, removing a major barrier to entry.

Growing Chinese Tourism: Serbia is increasingly recognized as a desirable tourist destination by chinese travelers, attracted by its rich history, cultural heritage, and affordable prices. Popular destinations include Belgrade,Novi sad,and monasteries throughout the country.

Increased Trade Volume: Bilateral trade between serbia and China has experienced robust growth, necessitating more frequent cargo flights and business travel. Key export commodities from Serbia to China include agricultural products and raw materials.

Strategic Route Positioning: Air Serbia’s Shanghai route provides a convenient connection for passengers traveling between China and various European destinations via Belgrade Nikola Tesla Airport.

Flight Frequency and Capacity

To meet the rising demand,air Serbia has strategically increased flight frequency and capacity on the Shanghai route.

Current Schedule: As of July 2025, Air Serbia operates [Insert Current Flight Frequency – e.g., three] weekly flights between Belgrade and Shanghai Pudong International Airport (PVG).

Aircraft Deployment: The airline utilizes its [Insert Aircraft Type – e.g., Airbus A330] aircraft on this route, offering a comfortable travel experience with modern amenities.

Capacity Expansion Plans: Air Serbia is actively evaluating options to further expand capacity,perhaps including increasing flight frequency or deploying larger aircraft,based on continued demand. This includes exploring potential code-sharing agreements with Chinese airlines to broaden reach.

Impact on Belgrade Nikola Tesla Airport

The increased traffic on the Shanghai route has a positive ripple effect on Belgrade Nikola Tesla airport (BEG).

Increased Passenger Throughput: The route contributes significantly to the overall passenger volume at BEG, boosting airport revenue and enhancing its position as a regional hub.

Economic Benefits: Increased passenger traffic generates economic activity in Belgrade, supporting local businesses and creating employment opportunities.

Airport Infrastructure Development: The growing demand necessitates ongoing investment in airport infrastructure to accommodate the increased passenger flow and ensure a seamless travel experience.

Benefits for Serbian Businesses

The strengthened air link between Serbia and china offers substantial benefits for Serbian businesses:

Enhanced Export opportunities: Easier access to the chinese market facilitates increased exports of Serbian goods and services.

Foreign Investment: Improved connectivity attracts foreign investment from Chinese companies, contributing to economic growth and job creation.

Tourism Revenue: The influx of Chinese tourists boosts revenue for the Serbian tourism industry, supporting hotels, restaurants, and local attractions.

Supply Chain Efficiency: Direct air cargo links streamline supply chains, reducing transportation costs and delivery times.

Travel Tips for Passengers on the Shanghai Route

For passengers planning to travel between Belgrade and Shanghai with Air Serbia, consider these helpful tips:

1. Visa Requirements: While Serbia offers visa-free travel for Chinese citizens, ensure you have the necessary travel documents and visas for any onward destinations.
2. Currency Exchange: Exchange currency before your trip or utilize ATMs upon arrival in Shanghai.
3. Language: Learning a few basic Mandarin phrases can enhance your travel experience.
4. Mobile Connectivity: Consider purchasing a local SIM card or utilizing international roaming options for mobile connectivity.
5. Cultural Awareness: Familiarize yourself with Chinese customs and etiquette to ensure a respectful and enjoyable visit.

Real-World Example: Serbian Fruit Exports to China

A recent case study highlights the positive impact of the Air Serbia Shanghai route on Serbian agriculture. [Name of Serbian Fruit Export Company] reported a 30% increase in fruit exports to China in the first quarter of 2025, directly attributed to the improved air cargo capacity and reduced transportation times facilitated by the Air Serbia route. This allowed them to deliver fresh produce to Chinese markets more efficiently, increasing profitability and expanding their market share.

future Outlook & expansion Possibilities

Air Serbia remains committed to strengthening its presence in the Chinese market.Future plans may include:

Exploring New Destinations: Considering adding flights to other key Chinese cities beyond Shanghai.

Enhanced Cargo services: Expanding cargo capacity to meet the growing demand for trade between the two countries.

Partnerships with Chinese Airlines: Developing strategic partnerships with