2024-01-17 20:15:42
Negócio Animal app dedicated to buying and selling animals opens new round of investments
With just over two months of operation, the Animal Business Platform, which was created to revolutionize the purchase and sale of cattle and horses in Brazil, is preparing for another important step. The app that digitizes the entire transaction process, providing security and simplicity for the sale of animals, announces a new round of investments. The objective is to raise R$1.5 million to expand the presence of the tool in the national market.
The company Negócio Animal S/A, which had an investment of R$550 thousand in 2023, begins raising R$1.5 million to scale the platform and expand its presence in the Brazilian market
According to Gustavo Pereira, CEO and co-founder of the company, this is an opportunity for investors, as the livestock market is safe and very booming in Brazil. The Brazilian cattle herd, for example, grew 4.3% last year, reaching a new record of 234.4 million heads. Meanwhile, according to data from professor and doctor Roberto Arruda Souza Lima, from the department of economics, administration and sociology at the Escola Superior de Agricultura Luiz Queiroz (ESALQ/USP), only the equestrian sector has a financial turnover that exceeds R$ 30 billion. “This is a sector that continues to grow,” says Pereira.
Buying and selling animals through the App
According to the executive, this new funding is the continuation of the platform’s expansion project that began with the four founding partners’ own capital and later had the help of angel investors, who contributed R$550,000. “This round that we are starting will help us with our growth strategy in 2024. We want to scale the app, we have already reached the mark of 50 registered animals. Furthermore, we plan to transact around R$ 3.5 million within the platform in 2024, we are seeing adoption and we want to expand the solution to the whole of Brazil”, says the CEO.
Animal Business Model
In practice, Animal Business digitizes the entire transaction process, providing users with better possibilities, as in addition to security, it also expands the range of purchases and sales. “Until now, buyers have been limited to local negotiations. In addition to not having any type of guarantee. We came to change this, increase the range of options at Brazil level, providing all the security that negotiations need for both the seller and the buyer, mitigating the risks of scams by people with bad intentions”, reinforces the executive.
Animal buying and selling channel,
The Animal Business app is now available for download and ready to receive registrations from all over Brazil. The idea is that the tool is not just a channel for buying and selling animals, but rather a place where there can be interaction, exchange of information and knowledge between people who have similar interests. “We want to meet the needs of the most diverse profiles. We thought about creating niches or channels within the platform to further segment what the public is looking for, improving the experience when browsing and searching in this universe. Therefore, with this investment we will also implement new features on the platform”, concludes Pereira.
About – The Animal Business is much more than a channel for buying and selling horses and cattle. It is a digital platform that was developed by experienced professionals with the aim of revolutionizing this type of marketing by connecting creators across the country in a safe and efficient way.
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