PARIS, April 25 (Benin News / EP) –
Apple y Samsung are the brands most commonly chosen by mobile phone users when they want to renew their smartphones with refurbished models, a purchase option that has seen a growth of 15% globally.
This is one of the conclusions reached by Counterpoint in its “Global Refurbished Smartphone Tracker” study, in which it set out to determine what is the popularity rate refurbished mobile phones.
Refurbished mobile phones are those that have been previously used, either by another user or by the brand, and which are offered for sale to the public after going through a testing process to determine that they are in a suitable condition.
According to this study, while shipments of new smartphones have increased 4.5% in 2021In 2021, refurbished smartphones saw 15% year-over-year growth and a large portion of them came from… Apple et Samsung.
Specifically, both brands have self-service repair systems, with access to spare parts, tools and official manuals, inviting users to access the tools that extend the use of their devices. Furthermore, in markets such as the European market, the “right to repair” has been promoted.
This is largely due to the principles of technological and environmental sustainability, which would have prompted many of these users to give their old devices a second life instead of replacing them with older ones. to buy brand new ones.
Latin America and India are the regions that top the list of countries buying refurbished mobiles, with 29% and 25% of users opting for these devices. However, United States, China and Europe have also experienced strong growth in volume since 2020: 15% for the first and 10% for the other two.
As research director Jeff Fieldhack has determined, the choice of these terminals is also due to the fact that they ” there was a shortage of supplies in the secondary market in 2020 due to Covid-19, lockdowns and other supply chain disruptions”.
In addition, the fact that Latin America and India are among the regions that opt most for second-hand devices. can be explained by the fact that in these “flagship” regions, we have where brand flagships fetch the highest selling prices.
“The secondary market offers consumers the opportunity to access these devices at sale prices 60% lower than those in the EU. the new versions. The improved durability and high quality of the flagship products make them very attractive in the aftermarket,” added Fieldhack.
CounterPoint points out that a large part of European users are also opting for these phones because of the various government initiatives that invite them to try this alternative, as well as the telephone operatorsworking to reduce electronic waste.